Maninder Kaur

Maninder Kaur Email and Phone Number

Campaign Manager @ VML
New Delhi, DL, IN
Maninder Kaur's Location
Gurugram, Haryana, India, India
About Maninder Kaur

"Email has an ability many channels don’t: creating valuable, personal touches – at scale." - David NewmanI am an experienced Email Marketing Expert working for the past 7 years with a demonstrated history of meeting targets and driving business growth. I believe in doing the best for customers and the company. Experienced in Pre-sales in all market segments with proven results. Successful in building brands, expanding businesses and retaining accounts through effective sales planning. Strong skills in Email Marketing & Teamwork strategies, client management and people development across different business functions - B2C/B2B industry along with the overall Business Strategies.Email Marketing Specialist with a passion for developing effective email campaigns that increase engagement and conversions. I specialize in developing personalized email campaigns, increasing open and click-through rates, and improving email automation workflows. I've helped businesses increase their email marketing ROI by 12% and generate 70% more revenue over the years.To continuously improve email campaigns, I believe in the power of data-driven decision-making and A/B testing. My ability to analyze metrics and adapt strategies accordingly ensures that my clients meet their marketing objectives on a consistent basis.I'm genuinely enthusiastic about the ever-changing world of email marketing. I'm committed to staying on top of industry trends, experimenting with new strategies, and honing my skills in order to provide the best results for my clients.If you're interested in leveraging the power of email marketing to achieve your business objectives, let's connect! Feel free to reach out for a conversation at kaur.maninder2310@gmail.com.

Maninder Kaur's Current Company Details
VML

Vml

View
Campaign Manager
New Delhi, DL, IN
Website:
vml.com
Employees:
33818
Maninder Kaur Work Experience Details
  • Vml
    Campaign Manager
    Vml
    New Delhi, Dl, In
  • The Ceo Magazine Global
    Growth Marketing Specialist
    The Ceo Magazine Global Feb 2024 - Present
  • Markable Solutions
    Email Marketing Specialist
    Markable Solutions Aug 2022 - Jan 2024
    California, United States
    1. I've taken charge of email campaigns, creating and implementing highly targeted email campaigns that have increased open and click-through rates by 28% and 14%, respectively.2. Designing and optimizing interesting email content in collaboration with the content team, which increased conversion rates by 12%.3. Conducting routine A/B tests and analyzed data to improve ROI and improve email strategies.4. Maintaining data hygiene and segmentation best practices while overseeing a… Show more 1. I've taken charge of email campaigns, creating and implementing highly targeted email campaigns that have increased open and click-through rates by 28% and 14%, respectively.2. Designing and optimizing interesting email content in collaboration with the content team, which increased conversion rates by 12%.3. Conducting routine A/B tests and analyzed data to improve ROI and improve email strategies.4. Maintaining data hygiene and segmentation best practices while overseeing a subscriber list of more than 40,000 contacts. Show less
  • 1.21Gws (1Point21Gws.Com)
    Freelance Email Marketing Specialist
    1.21Gws (1Point21Gws.Com) Jan 2022 - Jun 2022
    Bengaluru, Karnataka, India
    1. Increasing conversion rates by 11% through email list segmentation based on customer behavior, demographics, and engagement levels.2. Running A/B tests on a regular basis and analyzing data to improve email strategies and ROI.3. Working with the content team and graphic designer to create and optimize engaging email content for social media promotion.4. Managing a subscriber list of over 100,000 contacts while ensuring best data hygiene and segmentation practices.
  • Zimyo
    Freelance Email Marketing Specialist
    Zimyo Aug 2021 - Dec 2021
    Gurugram, Haryana, India
    1. Implementing a customer segmentation strategy that resulted in a 12.5% increase in revenue from email marketing campaigns.2. Using marketing automation tools (e.g., Benchmark) to streamline email workflows, resulting in a 25% reduction in manual tasks.
  • Encore Capital Group
    Account Manager
    Encore Capital Group Apr 2019 - Feb 2020
    Gurugram, Haryana, India
    An Account Manager Managing internal legal accounts related to vendors and customers. An individual that draws inferences from process details and links these inferences to the big picture by considering business objectives in identifying process improvements. Typically has the ability to structure a large amount of information within a process framework.A person who likes variety at work is that this is a wide-ranging role that can see you immersed in a variety of different projects… Show more An Account Manager Managing internal legal accounts related to vendors and customers. An individual that draws inferences from process details and links these inferences to the big picture by considering business objectives in identifying process improvements. Typically has the ability to structure a large amount of information within a process framework.A person who likes variety at work is that this is a wide-ranging role that can see you immersed in a variety of different projects. In general, have work with the business team in Troy, Michigan. The best way to design new processes and solve process-related problems. This will often involve mapping existing processes and designing improved ones. Let´s not forget that the different parts of a company often speak different languages, So one of the tasks is to interpret the business needs. As an Account Manager, you will often find yourself holding meetings, researching processes, collecting data, analyzing information, and performing related tasks.Additional skills acquired:1. Analysing credit & account information Perform skip tracing.2. Analyse vendor program remedies and recourse to determine loss projections.3. Support vendor programs and volume goals through consistent client interaction.4. Assist in the preparation of legal actions.5. Ensure the timely and successful delivery of our solutions according to customer needs and objectives.6. Monitor portfolios for policy compliance and adherence to risk ratings.7. Handling demand Planning and procuring what is best.8. Participate and support departmental project requirements.9. Forecasting and processing figures with key assignments for monthly reporting.10. Carrying out Quality controls while working with Vendors.11. Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders . Show less
  • Aegis
    Freelance Senior Executive - Operation
    Aegis Oct 2018 - Mar 2019
    Gurugram, Haryana, India
    1. Identify and assess customers’ needs to achieve satisfaction2. Build sustainable relationships and trust with customer accounts through open and interactive communication3. Provide accurate, valid, and complete information by using the right methods/tools4. Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolution5. Possessing excellent product knowledge to enhance customer support6. Maintaining a… Show more 1. Identify and assess customers’ needs to achieve satisfaction2. Build sustainable relationships and trust with customer accounts through open and interactive communication3. Provide accurate, valid, and complete information by using the right methods/tools4. Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolution5. Possessing excellent product knowledge to enhance customer support6. Maintaining a pleasant working environment for your team7. Follow communication procedures, guidelines, and policies8. Take the extra mile to engage customers. Show less
  • Demandshore
    Freelance Associate Manager
    Demandshore Oct 2017 - Jul 2018
    Pune, Maharashtra, India
    1. Lead, motivate and empower a team of high-performing digital marketing professionals to deliver best-in-class email campaigns and programmes. Managing the team’s workload and resources, and ensure execution process is followed, with effective contingency plans in place.2. Using KPI’s and measurable metrics created segmentation strategies, A/B testing of subject lines, content, images and offers which drove higher open and click-through rates.3. Established a detailed database… Show more 1. Lead, motivate and empower a team of high-performing digital marketing professionals to deliver best-in-class email campaigns and programmes. Managing the team’s workload and resources, and ensure execution process is followed, with effective contingency plans in place.2. Using KPI’s and measurable metrics created segmentation strategies, A/B testing of subject lines, content, images and offers which drove higher open and click-through rates.3. Established a detailed database management process for list cleansing and increased inbox delivery and ISP whitelisting for list volumes of 50,000 to 1,500,000.4. Report, track and analyze campaign performance proving success in strategies and ROI.5. Developed and implemented email marketing campaigns for various clients in the Rewards Network.6. Promptly processed all unsubscribe requests.7. Ensured brevity and accuracy of marketing messages.8. Work with colleagues from the Digital streams on the planning, strategy and execution of digital and innovation projects.9. Develop program/creative brief. Manage creative development with copy writer, designer and programmers. Show less
  • Machintel
    Assistant Manager Email Marketing
    Machintel Sep 2014 - Aug 2017
    Pune, Maharashtra, India
    1. Developing and managing digital marketing campaigns.2. Creation and execution of Email based marketing campaigns.3. Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.4. The daily statistics on the web-site traffic must be sent to the client and internally to the Sales teams as required depending on the nature of… Show more 1. Developing and managing digital marketing campaigns.2. Creation and execution of Email based marketing campaigns.3. Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.4. The daily statistics on the web-site traffic must be sent to the client and internally to the Sales teams as required depending on the nature of hits.5. Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends.6. Ensure client message is conveyed clearly and delivered properly to prospects.7. Ensure messages are sent in proper form and template.8. Responsible for quality downloads. Downloads are a source of revenue and hence it is important to ensure maximum downloads each week.9. Review new technologies and keep the company at the forefront of developments in digital marketing.10. Recommend improvements or changes to internal processes and data processing to meet or exceed targets of digital marketing campaigns, and to achieve the highest level of client customer satisfaction. Show less
  • Machintel Corporation
    Research Analyst
    Machintel Corporation Sep 2014 - Aug 2015
    Pune, Maharashtra, India
  • Idbi Federal Life Insurance
    Customer Relationship Management (Crm)
    Idbi Federal Life Insurance Feb 2013 - Apr 2013
    Pune, Maharashtra, India
    1. To meet the customer’s expectation.2. To maintain loyalty among customers.3. Customer retention and strategic customer care.4. To provide sophisticated products with convenience and value.5. To increase customer satisfaction and customer loyalty by offering a more responsive and customized service to each customer.6. Improved customer service and support.7. To create more effective and focused marketing/sales campaigns designed to attract the desired customer.

Maninder Kaur Education Details

Frequently Asked Questions about Maninder Kaur

What company does Maninder Kaur work for?

Maninder Kaur works for Vml

What is Maninder Kaur's role at the current company?

Maninder Kaur's current role is Campaign Manager.

What schools did Maninder Kaur attend?

Maninder Kaur attended Icfai Business School,pune, Guru Nanak Dev University.

Who are Maninder Kaur's colleagues?

Maninder Kaur's colleagues are Arun-Dubai Kumar, Jim Bellinghausen, Jason Caton, Trevor Mcamis, Mariangélica Moreno 🇨🇱, Bill England, Martín Guillén.

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