Accomplished Software Engineer and astute Product Manager, boasting a distinguished track record within the information technology and services sector. Proficiently versed in a spectrum of technologies, including Shopify, WordPress for web development, and adept in crafting applications using PHP frameworks such as CodeIgniter, Laravel, and Bootstrap.My professional prowess extends across several key domains:Digital Marketing Consultation:Equipped with a comprehensive skill set in platforms like Facebook, Criteo, Google Ads, and Snapchat, I have been instrumental in driving impactful digital marketing strategies. My expertise spans from ad campaign management to pixel integration, ensuring optimal outcomes for brands.Personal Care, Wellness & Fashion Industry Involvement:With a portfolio comprising engagement with over 30 brands, I have demonstrated my acumen within the personal care, wellness, and fashion sectors. This involvement speaks to my ability to navigate the intricacies of diverse industries, fostering brand growth and resonance.E-commerce Data Analytics Proficiency:Adept in the realm of e-commerce data analytics, I harness the power of tools such as MIS, Data Studio, Adobe Analytics, Branch, GA-4 Analytics, and BigQuery. These skills enable me to extract invaluable insights that fuel informed decision-making.Shopify Expertise:My proficiency as a Shopify expert spans multiple dimensions, encompassing web, app, hybrid app, and optimisation strategies. This competence empowers me to orchestrate seamless digital shopping experiences.Cloud Proficiency:With a command over cloud environments, including AWS (RDS, Mongo, EC2 Instance, S3, Elastic IP, IAM Auth), Azure Server and Architecture, and Google Cloud, I possess the capacity to design and manage robust infrastructures.Social Media Mastery:Fluent in the language of social media, I navigate the intricacies of platforms such as Facebook and Google Marketing. This mastery encompasses pixel integration, dynamic catalog integration, tracking, and GTM setup.CRM and Customer Engagement:Adept at enhancing customer relationships, I integrate and manage CRM solutions such as WebEngage, Contlo, BiK.ai and Wigzo.My profound expertise is particularly pertinent in steering data-driven e-commerce Direct-to-Consumer (D2C) brands to achieve unparalleled success. With an unwavering commitment to professionalism and continuous advancement, I consistently elevate businesses to new heights through strategic technology integration and astute digital marketing orchestration.