Managing an award-winning company of 30 digital marketing professionals with a 360o service offering in digital and ecommerce marketing, as Paid Search, Organic Search, Paid Social, GA4 implementation etc.• Managing budget implementations, employee reviews, training, schedules, and contract negotiations.• Maximizing operational excellence, mentoring personnel on management principles, industry practices, and company procedures.• Managing strategic solutions to clients, adapting digital services, and offering to real needs and KPIs.• Developing and maintained relationships with customers and suppliers to high standards.• Implementing operational strategies and effectively built customer and employee loyalty.• Monitoring financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.• Focusing on delivering strategic direction & business solutions through the online and ecommerce sphere• Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.

Managing the half of the resources and teams of iProspect Greece about 11 people.• Leading the performance marketing operations of global clients.• Improving the teams’ day to day operations and time spending to tasks• Forming unified service across clients to increase effectiveness.• Guiding teams to follow and achieve annual advertisers' goals in terms of revenue, ROAS, and other agreed KPIs.• Introducing and implementing new tools aiding teams to become more efficient.

Working alongside DentsuX & Carat to integrate into overall media Communications planning and define our strategic focus for shared clients across the network at the digital environment.• Participated in every single pitch presentation for global and local RFPs, having as responsibility the group's digital strategy.• Developing automated processes for the whole organization using tools for planning & reporting • Consulting teams for the digital opportunities and exploiting possibilities to upsell.• Onboarding every new client, building teams from the current personnel, hiring new according to the expertise needed.

- Building, Developing and executing digital media strategy for Aegean & Olympic Air- Supervise all paid digital media activities (Search, Display, Affiliate, Metasearch, Social media, Retargeting) in 45 markets- Adopt fast new international trends in digital and ecommerce environment & apply in markets of operation- Using 1st party data from own websites and 3rd party data to improve target audience, websites’ performance, transactions, and average conversion value- A/B testing to different landing pages of website, so as to find out the best convertible page to lead traffic- Advising product development teams on optimizing website, mobile apps and mobile responsive website to the direction of incrementality of performance and conversion rates.- Investigate new sources of revenue through improvements in targeting and internal data exploitation - Supervise digital media agencies, tech companies & other partners - Responsible for Optimization & Performance improvement based on qualitative/quantitative goals & ROAS per market- Correlate internal booking and cost data to performance data for margins maximization - Responsible for Email marketing – Strategy, Execution, Optimization & Performance - Participating in the annual marketing plan building, goal setting and implementation activities- Budgeting, Reporting of monthly campaigns performance and budget split adaptations throughout the year according to revenue level of growth and new insights

- Account Management for Havas media and MEC portfolio of clients- Consulting to brand and product managers- Digital Media Planning and Buying, Reporting and Invoicing- Design of strategic and tactical online marketing & display media plans- Design of Google Adwords and Social Media Strategy- Execution and Optimization of digital media campaigns- Negotiations with Media owners and commercial departments- Management of key ad-hoc projects including presentation directly to the client- New Business Development / Pitch presentations

- Account management:a. Digital Media Shops: Tempo OMD, Starcom, Initiative Media, Universal Media, MEC, BBDO Group b. Direct Handling: Plaisio Computers, Swiss, TT Bank, Wind, Hol- Management of key ad-hoc projects including presenting directly to the agency/client- Provision of tactical and strategic marketing & media plans- New Business Development achieved the settled goal of turnover- Marketing Management of dailymotion.gr, myspace.com & NBA Greece- Preparation & Pricing of sponsoring proposals for special sports & music events- Creative brainstorming regarding in-house marketing projects- Reporting and invoicing

- Account management- Digital media buying, planning, Reporting and invoicing- Execution and Optimization of digital media campaigns- Negotiations with Media owners and commercial dpt.

- Account management- Digital media buying, planning, Reporting and invoicing- Execution and Optimization of digital media campaigns- Negotiations with Media owners and commercial dpt.

- Digital media planning- Market research - Competition analysis - Digital Media Opportunities- Presentations for proposals and final campaign's booking