Rebold is a data-driven marketing & communication company that generates growth opportunities for brands based on a deep understanding of the consumer, marketing technologies, and data ecosystems. Rebold es una empresa de marketing y comunicación basada en el análisis de datos que crea oportunidades de crecimiento para las marcas a partir del profundo conocimiento de los consumidores, las tecnologías de marketing y los ecosistemas de datos. Principales responsabilidades / Main… Show more Rebold is a data-driven marketing & communication company that generates growth opportunities for brands based on a deep understanding of the consumer, marketing technologies, and data ecosystems. Rebold es una empresa de marketing y comunicación basada en el análisis de datos que crea oportunidades de crecimiento para las marcas a partir del profundo conocimiento de los consumidores, las tecnologías de marketing y los ecosistemas de datos. Principales responsabilidades / Main responsabilities:- Dirección y ejecución de proyectos de estrategia, inteligencia y marketing digital (incluida la gestión de publicidad digital en todas las plataformas, publicidad programática, social listening y gestión de datos).- Proyectos realizados para empresas e instituciones líderes en Colombia (Colsanitas, Banco de la República, Presidencia de Colombia, Unicef). Dirección de 28 profesionales. - Responsable de la fusión de las sociedades Digilant y Acceso en Colombia como representante legal y de la reducción de los costes en un 20% el primer año de gestión. Show less

Associate entrepreneurship mentor, advisor and consultant for different startup incubation/acceleration programs, including Apps.co. Mentor asociado sobre emprendimiento, consejero y consultor para diferentes programas e incubación y aceleración, incluyendo Apps.co.

Good Rebels create experiences at the intersection of people, brands and technology. We use intelligence and imagination to challenge our clients to become people-first, rebellious and more successful. We are powered by 130 Rebels working from 6 offices in the UK, Europe and Latin America. Our work currently spans over 30 clients, across 9 countries and in 15 languages. Good Rebels crea experiencias en la intersección de personas, marcas y la tecnología. Usamos la inteligencia y la imaginación… Show more Good Rebels create experiences at the intersection of people, brands and technology. We use intelligence and imagination to challenge our clients to become people-first, rebellious and more successful. We are powered by 130 Rebels working from 6 offices in the UK, Europe and Latin America. Our work currently spans over 30 clients, across 9 countries and in 15 languages. Good Rebels crea experiencias en la intersección de personas, marcas y la tecnología. Usamos la inteligencia y la imaginación para retar a nuestros clientes y llegar a ser más personas-primero, rebeldes y más exitosos. Nos impulsan 130 rebeldes trabajando desde 6 oficinas en Reino Unido, Europa y Latin América. Nuestro trabajo se expande a 30 clientes, en 9 países y usando 15 idiomas.- Responsable de la creación de Good Rebels (Territorio creativo) en Colombia. Estructuración del equipo y consecución de los primeros clientes en el país (Movistar, Grupo L´Oréal, Servicios Postales de Colombia, BBVA,Honda, Yamaha).- Dirección de 10 profesionales. Coordinación con las oficinas de las oficinas en México y Perú.- Crecimiento del 20% de media anual en facturación y miembro del comité global de la compañía.EspecialidadesTransformación Digital, Community Management, Creatividad 2.0, Social Customer Engagement, Social CRM, Empresa 2.0, Business Intelligence, Smart Services, Social Business, Estrategia Digital, Consultoría, Analítica de Datos Show less

Campus Party is the largest global technology festival encompassing innovation, creativity science and digital entertainment. Since 1997, Campus Party has brought young, passionate technologists throughout Europe (Spain), Latin (México) and South America (Brasil, Colombia, Ecuador) together to collaborate, learn and promote innovation.Responsible for marketing strategy development and execution for Campus Party Colombia.

Creation of the first premium design event developed in Colombia. I gained the support of different companies and institutions such as LG Electronics, Hunter Douglas, John Deere, Corona, Mastercard, Mercedes-Benz, Alcaldía Mayor de Bogotá, Caracol Televisión , El Espectador and others. I managed sales activities of the company. The events produced an income of more than 1000 million colombian pesos. For both editions of these events we generated 352 media impacts of news and more than 20.000… Show more Creation of the first premium design event developed in Colombia. I gained the support of different companies and institutions such as LG Electronics, Hunter Douglas, John Deere, Corona, Mastercard, Mercedes-Benz, Alcaldía Mayor de Bogotá, Caracol Televisión , El Espectador and others. I managed sales activities of the company. The events produced an income of more than 1000 million colombian pesos. For both editions of these events we generated 352 media impacts of news and more than 20.000 visitors. With this event we opened a National Monument which had been closed for fifty years called Monumento a los Héroes in Bogotá. I was in charge of negotiations and arrangements of celebrity guests visits. One of them was Spanish famous designer Agatha Ruiz de la Prada and the other was Colombian designer Alberto Mantilla, both were special guests for the Zona D events. Show less

Reporting to the company´s CEO, I created from scratch a brand for a new wind power turbine manufacturer (annual turnover 2008: 50 million euros and 200 employees). My main responsibilities were to plan and manage marketing and communication strategy; coordination of international projects financing by European Union (Aspire Project); participation in International and National trade fairs (Germany and Spain). Creation and implementation of company´s branding. Active participation in the… Show more Reporting to the company´s CEO, I created from scratch a brand for a new wind power turbine manufacturer (annual turnover 2008: 50 million euros and 200 employees). My main responsibilities were to plan and manage marketing and communication strategy; coordination of international projects financing by European Union (Aspire Project); participation in International and National trade fairs (Germany and Spain). Creation and implementation of company´s branding. Active participation in the creation of Spanish Wind Power Lobby on behalf of the Spanish Wind Energy Association. Show less

Reporting to the Spain and Portugal Communication Director, I developed the communication and PR plan; crisis management; support to Marketing department in events and trade fairs; organization of hospitality for International media during the Amercica´s Cup (the main sailing competition worldwide) in Valencia (Spain); coordination of the first edition of the Digital and Technological Journalism In-company Program at Instituto de Empresa Business School (Madrid) sponsored by Oracle and British… Show more Reporting to the Spain and Portugal Communication Director, I developed the communication and PR plan; crisis management; support to Marketing department in events and trade fairs; organization of hospitality for International media during the Amercica´s Cup (the main sailing competition worldwide) in Valencia (Spain); coordination of the first edition of the Digital and Technological Journalism In-company Program at Instituto de Empresa Business School (Madrid) sponsored by Oracle and British Telecom. Show less

Reporting to the Corporate Communication Director of the Agency and managing a team with 3 people I coordinated the following tasks: branding strategy, advertising and communication plans, event and trade fairs, marketing consulting and advertising budgets. I managed Banca del Gottardo (Private Bank which belonged to Swiss Insurance Group Swiss Life) communication plan. Moreover, I created PR strategy for the following accounts: La Rioja Public Government, Colombia Embassy in Spain, Sacresa… Show more Reporting to the Corporate Communication Director of the Agency and managing a team with 3 people I coordinated the following tasks: branding strategy, advertising and communication plans, event and trade fairs, marketing consulting and advertising budgets. I managed Banca del Gottardo (Private Bank which belonged to Swiss Insurance Group Swiss Life) communication plan. Moreover, I created PR strategy for the following accounts: La Rioja Public Government, Colombia Embassy in Spain, Sacresa, Grupo Prasa, Lusort, IFEMA, Viacom Outdoor and Spanish Finance Executives Association. Show less