Morgan Mansfield Email & Phone Number

Zurich, ZH, CH

• Product leader focused on driving demand and getting results for ABB Installation Products industry leading Premier brands: TyRap®, Catamount®, Deltec,® and Ty-Duct®.
• Continue to drive profitability into year two for all four product lines achieving results
• Leading operations team in delivering continuous improvement to achieve cost savings goals
• Manage roadmap and improve pipeline management that aligns with strategic growth goals for the divisions
• Developed and implemented sales kit tools for that is leading to multiple conversions.
• Collaboration with sales and marketing teams to create successful go-to-market plan for maximum adoption/growth.

Zurich, Switzerland, CH

• Product Marketing Manager with three years of experience, I lead go-to-market product strategy, leveraging skills in market research, competitive analysis, pricing strategy, positioning, and product.
• Cross-Functional Leadership: Led an eight-person team across operations, factory, supply chain, and customer service to eliminate a $50k backlog in orders in Q1 '21.
• Digital Marketing Initiatives: Collaborated with CX and Marcom teams to create and implement a landing page, driving awareness through a targeted digital marketing campaign with web banners and Google Ads for effective.
• Forecasting & Inventory Strategy: Supported factory and operations teams with accurate forecasting and inventory strategies to ensure timely delivery of materials.
• Global Collaboration: Worked closely with Global Product Managers to bring new features and functions to market, ensuring competitive advantage and customer satisfaction.
• Product Launch Campaigns: Spearheaded marketing campaigns for upcoming new products, ensuring timely and successful launches that align with market needs and company goals.

Memphis, Tennessee, US

• Associate Product Manager for $54M product portfolio, including fiber-based cups, buckets, food containers, and various resin cups and lids. Supported the product manager and marketing teams in new product development.
• Market Research & Analysis: Gathered target market information and trends through quantitative and qualitative research methods, providing valuable insights for strategic decision-making.
• SharePoint Implementation: Developed and implemented a SharePoint platform for product specifications, approvals, and iterations for new product trials, streamlining communication and collaboration for sales.
• Customer Experience Enhancement: Improved customer experience by utilizing the Voice of the Customer program, conducting face-to-face interviews and surveys that identified new market opportunities and drove revenue.
• Product Life Cycle Management: Led the long-term profitable growth of $3M by managing products from conception through commercialization, ensuring alignment with market needs and business objectives.

Memphis, Tennessee, US

• Managed and developed customer relationships through co-account management of $125MN while growing sales across the United States. Supported national account managers and sales directors in planning strategy while.
• Excelled at guiding manufacturing teams. Mitigated risk factors through careful analysis of financial data.
• Focused teams on business objectives and tracked progress to ensure projects were completed on time, on budget, and desired results
• Defined processes and tools best suited for each project. Moved between Agile and Waterfall methodologies on project specifics and customer goals, while creating plans, schedules, and work breakdown structures
• Anticipated and managed change effectively in a rapidly evolving business and manufacturing environment

• An educator with certification in Economics/Gov't, History, Health/Physical Ed. and Special Education with Highly Qualified status. A successful nine-year career at Horn Lake H.S., Caledonia M.S., and Center Hill H.S..
• Implemented technological advances in subjects taught by reading periodicals, conferring with colleagues, and conference participation
• Created engaging lesson plans, fostered a culture of discovery, and provided well-organized classroom structure to help students succeed
• Set class objectives and monitored performance to offer equal access to education
• Managed vendors through contract bids for uniforms and equipment
• Interviewed, hired, and mentored five assistant coaches

Master Of Business Administration - Mba

Bachelor Of Science (B.S.), Sports Administration