▪ Assessed search engine keywords of the online platforms that steer the purchase decisions▪ Revised and revamped landing pages of the website resulting in a 3-5% increase in customer views▪ Devised Content Marketing framework leading to a rise of 15 % in website’s content visibility▪ Designed multiple use cases, whitepapers, guidebooks, datasheets, case studies, e-books and blogs▪ Applied marketing strategies to improve Marketing Funnel and Customer Development Process▪ Prepared reports and gave corrective recommendations for website and Social Media Marketing

▪ Targeted and Acquired 100+newusers through referral marketing to increase the customer base▪ Increased the website reach to 55% by developing various contents in social media handles▪ Arranged 80+online demo sessions with a conversion rate of 40% to acquire new users

▪ Implemented strategies to maximize the student interaction via interpersonal marketing▪ Generated student leads with maximum conversion rate to promote the product offerings▪ Accomplished 50+ registrations target and received Internshala Student Partner visiting card

▪ Analyzed all the vacancies at each level of the organization and resolved all the candidate queries▪ Screened and Systematized 150+ employees’ data to monitor compensation and leave sanctions▪ Facilitated the end-to-end onboarding process and induction process of the new employees