Usman Mansur Email & Phone Number

Lahore, Pk

Lahore

• Developed comprehensive content plans for blogs, website pages, and webinars, resulting in increased website traffic and social media engagement.• Crafted compelling award entries for prestigious accolades like CX Awards, Stevie Awards, and Titan Awards, contributing to Premier BPO's industry recognition.• Devised and implemented content strategies for Business Expos and conferences, showcasing Premier BPO's service portfolio and attracting potential clients.• Authored a wide range of marketing collateral, including press releases, case studies, sales decks, and brochures, effectively highlighting Premier BPO's value proposition.• Played a key role in shaping and defining Premier BPO's Brand Guidelines, ensuring consistent brand messaging across all content and marketing materials.• Worked seamlessly with marketing, sales, and other teams to ensure brand consistency and deliver content that aligns with business objectives.

Islāmābād, Pakistan

Project Manager for PSW's Website - Successfully revamped the Website for improved navigation and dynamic content that is continuously optimized through data analytics. Developed comprehensive marketing budgets by collaborating with stakeholders, marketing teams, and senior management through the utilization of historical data and market trends to forecast future budget requirements.Led the selection process for internal communication tools that catered to the diverse needs of the organization. Conducted thorough research, solicited feedback from stakeholders, and managed successful tool deployment, ensuring widespread adoption.Collaborated with cross-functional teams to conceptualize video ideas and outline engaging storyboards for Trade Insight Series. These informative explainer videos simplified complex concepts and processes for the target audience. Contributed to improved customer understanding and product adoption rates. Designed user-friendly and comprehensive feedback forms to capture valuable insights from users as part of regular customer satisfaction surveys to gauge overall user experience and identify opportunities for service excellence.Compiled comprehensive reports on feedback trends, actionable insights, and the impact of implemented improvements. Effectively communicated feedback insights and recommendations to key stakeholders, including senior management and product development teams for informed decision-making.Part of the development and production of captivating podcast series, ensuring seamless integration of the podcast into the organization's broader promotional strategies. Created synergy to maximize the podcast's impact.Evaluated vendor and agency performance to optimize marketing partnerships.Sourced, curated, and crafted compelling content for the newsletters, including company updates, industry insights, success stories, and thought leadership pieces, meeting the needs of diverse stakeholders.

Islamabad

Project Manager for FBR’s website - propelling it into top 25 websites in Pakistan on Alexa ranking; worked in close collaboration with Her Majesty's Revenue and Customs (HMRC) and Department for International Development (DFID) to make it more customer centric.Drafting overviews and develop talking points for key FBR programs and executive initiatives including interviews and speaking engagements; Developing briefs for written materials, including Q&As, press releases, speeches, interview talking points, and other corporate messaging including FBR’s newsletter.Delivering various FBR program information to public by authoring and presenting press releases, conducting media campaigns and maintaining program-related webpages; designing and crafting various brochures and help material for tax payers.Collaborating with media agencies, as well as Members of the Board, to determine FBR's branding, positioning and media messages as one of the best service oriented organization for print, electronic and digital media.Managing FBR social media handles by developing strategy, creating content, and supervising campaigns.Business Analysis - Creating and developing various FBR reports, papers, presentations for internal and external stakeholders geared towards FBR’s transformation as the best service oriented and revenue mobilization organization.Undertaking extensive research regarding various topics to identify potential user needs and helping them understand applicable policies and processes with the aid of taxpayer feedback and industry metrics.

Islamabad, Pakistan

Formulating the Marketing Plan and Strategy to promote existing products and services of the company.Forecasting future sales and revenue in order to determine a viable budget for the coming fiscal year.Brand Development of the company on both the traditional and digital medium.Management of the company’s website and the creation of the company blog, along with the management of the social media profile of the company.Creation of company's brochure and relevant marketing materials that aids in promoting company's products and services.Creation of the quarterly newsletter for the company that is shared with the clients and internal monthly newsletter that is to be circulated within the company.Business Development; bringing in new business for the company and actively promoting company's products and services.Liaison with the existing and new clients in order to sustain and foster mutually beneficial relationships furthering the interests of all the stakeholders.Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.

Islamabad

Developing Business and Succession plan for the clients.Analyzing KPIs of the clients and the industry they are operating in.Strategic Consulting, including business plan & sales strategy development.Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.Developing strategies and plans to further the consulting service to new clients.Promoting the services of the company by developing content for digital media.Producing online video blog “Succeeding in Your Business”.Creating various training modules for workshops for the clients in varying industries. Editor-in-Chief for the Kamyabi website - a portal for budding entrepreneurs and students looking to make a mark in their careers and businesses.

Corporate Branch Islamabad

• Assisting in preparation of various industries reports.• Facilitating to maintain spreads of different companies associating with different industries. • Undertaking research on various sectors of the economy to foresee the growing trends in the relevant industries.

Corporate Branch Islamabad

• Assisting in preparation of export documents for various companies involved in different industries.• Facilitating to maintain up to date record according to State Bank of Pakistan desired regulations. • Working on bank software to get appropriate relevant documents from head office in Karachi.

South Gate, California

• Promoting the Online Programs for Allied Health, including the Associate Degree Programs, to aid the College in helping individuals acquire new skills that could facilitate growth in their careers.• Fostering relationships with medical facilities to provide an avenue for students to gain practical experience in the healthcare sector.• Working along side Workforce Investment Act (WIA) to provide opportunity for individuals to grow in their careers or find greener pastures.

Mount Pleasant, Michigan, Usa

• Assisting Professors by performing their designated duties such as grading, preparing course work, proctoring among other things for the smooth running of classes over the semester.• Undertaking research on various projects as directed so as to further the respective research towards completion.

Islamabad, Pakistan

• Performed clearing of checks so as to understand why banks create and destroy money.• Completed vouchers and forms in order to familiarize with the details of various contracts. • Arranged and checked documents required by State Bank of Pakistan for Letter of Credit. (LC)

Lahore, Pakistan

•Presiding over the monitoring and processing of payments and expenditure to ensure timely payments of loans and bills.•Controlling capital expenditures in all departments to improve transparency and accountability.•Providing consulting advice and services to executives on cost management and the economic implications of the organization’s business and financial activities.•Preparing and monitoring organization’s payroll system to ensure workers get their pay on time.•Analysing accounting reports after inspection for financial irregularities and reporting to chief financial controller before submission to relevant audit officer.•Promoting proactive and effective communication among colleagues and clients to facilitate a team environment with the capability to influence people working towards achieving common organizational goals.