Experienced Leader with 20+ years of extensive Sales, Trade Marketing and General Management experience in different businesses and channels. Proven track record in driving conscious growth and profit, implementing successful initiatives & events, business turnaround, people transformation in highly competitive markets. Negotiation experience with national and international partners, driving win/win long term partnerships. Leading successfully mergers, integrations and organizational changes. Broad background in top multinational companies, Procter & Gamble and Coty, with responsibility over different Brands, Channels, Capability and Business Transformation (culture interventions, restructurings, downsizing, iberification, integration of new business, mergers, rebrand, organization strategy reset). Recognized responsible leader with strong thinking skills, remarkable ability to work in different cultural environments, creative and always acting to drive sustainable change. Enthusiastic, collaborative, flexible, long term orientation, committed to build efficient and conscious organisations, driven by growing people and business, creating value for all.Expertise: Conscious Leadership. Transformation. Property and Asset Management. Brand Building. Sales & Marketing. Grow People. Capability. Getting the right things done.