Mara Pellittieri Email & Phone Number

Washington D.C. Metro Area

Manage staff, grants, and broad strategic vision for a website dedicated to low-income people, with an emphasis on people of color, LGBTQ people, disabled people, and people who have been incarcerated.• Doubled website traffic; tripled social media following; increased email engagement by 20 percent; and earned mentions in The Washington Post, CNN, Vox, Bloomberg, The Nation, The Guardian, and HuffPost, among others. • Established a writers’ workshop and a writing fellowship to provide training and work experience for emerging journalists from marginalized communities. • Support policy teams at CAP by developing a team-wide digital strategy plan, training staff on best practices, drafting and editing op-eds and analyses, and assessing the effectiveness of issue campaigns.

Washington D.C. Metro Area

Digital strategist, analytics expert, and email marketer for a progressive think tank. • Established and led digital analytics program by designing measurement plans, choosing relevant metrics, and distilling data into actionable insights.• Supported email outreach by drafting and producing daily email alerts, weekly newsletters, and email-based issue campaigns.• Oversaw digital projects to ensure that they set relevant goals, developed effective content strategies, and met deadlines.• Developed and conducted trainings on digital strategy and digital analytics.

Digital strategist, content creator, and project manager for a legal aid grant-making organization.• Improved digital communication efforts by establishing and leading a digital analytics program, managing the organization’s Google Adwords grant, and implementing new email marketing software and list maintenance procedures.• Managed the best practices website for grantees, including creating and editing content and reorganizing the site based on user data. • Worked on a two-person team to launch a new multimillion-dollar grant program in six months, including overseeing the development of online review systems and managing applications.

White Oak Middle School

Taught English and elective classes to sixth grade students.

Oakland Mills Middle School, Howard High School

Taught a full semester of English to grades 7 and 11. State assessment scores were the highest the school has ever recorded.

Bachelor Of Arts (B.A.), English

Graduated with Departmental Honors in English

M.A.T., Secondary English