Marc Bertieri

Marc Bertieri Email and Phone Number

Head of Commercial @ SE Products
Melbourne, VIC, AU
Marc Bertieri's Location
Melbourne, Victoria, Australia, Australia
Marc Bertieri's Contact Details

Marc Bertieri personal email

About Marc Bertieri

Over the past 10 years, I have worked in a range of management and leadership roles for organisations such as Telstra, the AFL, Foxtel, the Essendon Football Club and more. I am currently leading strategic marketing initiatives at Future Golf.Throughout my career, I have built a reputation as a dedicated and performance-driven leader with a passion for helping organisations drive their creative, digital/social media, advertising and content strategies to commercial outcomes.Now at Future Golf, a sports tech start-up and Australia's largest golf community, I lead strategic marketing initiatives to drive member acquisition, engagement, content and brand presence. My responsibilities include developing and executing marketing strategies, overseeing digital channels for online growth, ensuring brand consistency, managing impactful campaigns, utilising data-driven insights, fostering community engagement, and collaborating with partners to grow our network.Aside from my passion for digital, marketing, commercial and brand strategy, I also have a keen interest in fostering creativity and innovation. I strive to add creativity and innovation at each of my roles to enhance the experience and unlock greater outcomes.

Marc Bertieri's Current Company Details
SE Products

Se Products

View
Head of Commercial
Melbourne, VIC, AU
Employees:
21
Marc Bertieri Work Experience Details
  • Se Products
    Head Of Commercial
    Se Products
    Melbourne, Vic, Au
  • Se Products
    Head Of Commercial - Product And Customer
    Se Products Sep 2024 - Present
    Oakleigh, Victoria, Au
    SE Products is a world-class leader in the marketing, retail, and manufacturing of premium sports collectibles and memorabilia. Partnering with leading sports leagues, clubs, and athletes worldwide, creating products that forge powerful connections between fans and the greatest moments in sports history.As part of the executive leadership, I'm responsible in driving SE Products' profitability, with a strong focus on category planning and product line implementation. Tasked with developing and executing a robust category plan, the role prioritizes the consistent growth of sales and profitability across all product lines. Integral to the strategy and growth of SE Products’ memorabilia, collectibles, and auctions business, this position shapes and sustains SE Products' commitment to excellence for rights holders, retailers, and collectors alike.
  • Future Golf
    Head Of Marketing
    Future Golf Sep 2023 - Aug 2024
    Victoria, Au
    Future Golf is a sports tech start-up and Australia's largest golf community. It's committed to authentic and memorable experiences for 20k+ members. Members enjoy fantastic benefits including member rounds at private and public golf courses, an official Golf Handicap, 250+ exclusive event access Australia-wide and more.I lead strategic marketing initiatives to drive member acquisition, engagement, content and brand presence. My responsibilities include developing and executing marketing strategies, overseeing digital channels for online growth, ensuring brand consistency, managing impactful campaigns, utilising data-driven insights, fostering community engagement and collaborating with partners to grow our network.
  • Jam Tv
    Senior Creative Strategist
    Jam Tv Jul 2022 - Jul 2024
    Toorak, Victoria, Au
    JAM TV is Australia’s largest independent producer of sport and entertainment, delivering in excess of 1000 hours of content every year to Australia’s leading free-to-air and subscription broadcasters.I'm responsible for the ideation of creation of engaging branded content with production partners like NBL and WNBL. I manage the end-to-end process of executing brand-funded content and integrations. Exploring new opportunities to enhance our clients' platform presence, contributing creative concepts for brands through The Moments Company.
  • Spark Foundry Australia
    Partnership & Integration Director
    Spark Foundry Australia Sep 2021 - Feb 2022
    Pyrmont, New South Wales, Au
    Spark Foundry Australia is a full-service media agency with offices in Sydney, Melbourne and Adelaide. Their 200-strong team partners with marketers including Toyota Motor Corporation.As Partnership & Integration Director, I was responsible for leading the partnerships strategy, planning, negotiation and execution across publishers, talent and broader content creation for Toyota across sport and entertainment. This included investigating new and innovative partnerships which would resonate with the Toyota/Lexus audience and reinforce their brand positioning.
  • Essendon Football Club
    Head Of Digital, Brand And Content
    Essendon Football Club Oct 2019 - Sep 2021
    Melbourne Airport, Victoria, Au
    The Essendon Football Club is a professional Australian rules football club. The club plays in the Australian Football League, the game's premier competition.As the Head of Digital, Brand and Content, I developed, led and executed the club’s digital strategy, managed the content and design team, and integrated the club’s database with its social media audience to understand consumer patterns. I also grew fan engagement and ultimately drive membership, merchandise, communication and ticketing revenue through data-driven marketing.Furthermore, I managed and maintained style guides to streamline marketing initiatives and protectthe digital brand, and provided regular reporting and analytics across digital and social media metrics.
  • Essendon Football Club
    Head Of Digital
    Essendon Football Club Jan 2018 - Sep 2021
    Melbourne Airport, Victoria, Au
  • Telstra
    Afl Club Commercial Strategy Manager
    Telstra Oct 2017 - Dec 2017
    Sydney, Nsw, Au
    As the AFL Club Commercial Strategy Manager, I was responsible for developing the AFL club digital commercial strategy, ensuring consistent brand presentation, and creating sponsorship assets, industry benchmarking, reporting, analytics and product innovation across all digital assets.I was also the primary contact for all club and industry digital revenue initiatives, benchmarking and analytics, and managed two key reports across marketing and brand management.
  • Foxtel Media
    Partnerships Manager - Sport (Afl)
    Foxtel Media Apr 2014 - Sep 2017
    Pyrmont, New South Wales, Au
    Creating, developing, executing and managing integrated sponsorship campaigns across the MCN Sport digital and broadcast including: afl.com.au, FOX SPORTS digital and FOX FOOTY. Managing partner and new revenue across AFL.com.au and the AFL Live app. Driving sustainable growth and fostering strategic partnerships in the ever-evolving sports media landscape.
  • Essendon Football Club
    Digital Marketing Manager
    Essendon Football Club Jan 2012 - Apr 2014
    Melbourne Airport, Victoria, Au
    Responsible for initiating, driving and implementing digital marketing and social media campaigns across the club, while growing, cultivating and commercialising relationships with fans.
  • Emitch
    Media Coordinator
    Emitch Mar 2010 - Jan 2012
  • Palace Cinemas
    Advertising And Promotions
    Palace Cinemas Jan 2008 - Jul 2008

Marc Bertieri Skills

Digital Marketing Social Media Marketing Digital Media Digital Strategy Social Media Advertising Online Advertising Media Planning Marketing Communications Facebook Doubleclick Advertising Operations Media Buying Sem Ad Serving Public Relations Online Marketing New Media Sponsorship

Marc Bertieri Education Details

  • Marketing Week Mini Mba With Mark Ritson
    Marketing Week Mini Mba With Mark Ritson
    Marketing
  • Rmit University
    Rmit University
    Brand Experience
  • Deakin University
    Deakin University
    Public Relations
  • Deakin University
    Deakin University
    Media & Communication And Marketing

Frequently Asked Questions about Marc Bertieri

What company does Marc Bertieri work for?

Marc Bertieri works for Se Products

What is Marc Bertieri's role at the current company?

Marc Bertieri's current role is Head of Commercial.

What is Marc Bertieri's email address?

Marc Bertieri's email address is ma****@****ail.com

What schools did Marc Bertieri attend?

Marc Bertieri attended Marketing Week Mini Mba With Mark Ritson, Rmit University, Deakin University, Deakin University.

What skills is Marc Bertieri known for?

Marc Bertieri has skills like Digital Marketing, Social Media Marketing, Digital Media, Digital Strategy, Social Media, Advertising, Online Advertising, Media Planning, Marketing Communications, Facebook, Doubleclick, Advertising Operations.

Who are Marc Bertieri's colleagues?

Marc Bertieri's colleagues are Jessie De Silva, Jamie Emms, Matt Davies, Timothy Riggio, Ben Maguinness, Shane Corben, Ben Hunter.

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