Marc Simonetta Email & Phone Number

Toronto, Ontario, Canada

-Responsible for managing all Roku’s sales and strategies for M&E business in Canada.Establish and maintain relationships with key M&E partners on Roku platform to drive revenue growth:Disney+, Paramount+/Pluto, Amazon Prime Video, Apple TV+, CRAVE and more..-Programmatic knowledge level across Roku's M&E sales organization

Toronto, Canada Area

• Consult with advertisers and persuading them to incorporate Sportsnet’s wide range of products into their current marketing strategies:o NHL properties, Toronto Raptors, Toronto Blue Jays, Twitter, Facebook, Instagram.
• Drive new revenue through identifying opportunities for existing and upcoming campaigns across Linear TV, Connected TV and RSM Digital Platforms
• Launch multi-million dollar partnerships within RSM/Sportsnet assets, identify opportunities, help drive strategy, analytics and execution through problem solving and cross functional collaboration
• Manage and develop relationships with key agency partners, CMO's and Marketing Managers to help them achieve their business objectives through leveraging Rogers Sportsnet assets
• Develop robust, long-term business partnerships with brand teams and their respective agencies to generate innovative solutions which meet key strategic objectives
• Work cross-functionally with multiple teams (creative development, programming, production) while leading sales support team of associates and coordinators to develop and execute custom media solutions

Toronto, Canada Area

• Oversee and develop integrated multiplatform sponsorships for properties on TVA Sports. Properties include Montreal Canadiens, NHL Regular Season & Playoffs, NFL, MLB, and MLS
• Managed entire Toronto sales territory for TVA Sports during launch of NHL broadcast deal in 2014/15 season
• Represented TVA Sports at NHL World Cup of Hockey Partner Summit 2016
• Have met and exceeded all sales targets since joining Quebecor Mediao Increased market share by winning business from main competitor RDS o Lead integrated multi-platform sponsorship sales for new and existing.
• Regularly analyze market data to understand and leverage competitive position in market as well as understanding client needs and objectives
• Establish, maintain and develop strategic relationships with agency clients and direct clients

Toronto, Canada Area

• Managed broadcast media sales for territory of National Accounts including Tim Horton’s, Wal-Mart, Ford, & Subway with annual budget over $12 million
• Supported sales and execution of integrated sponsorships for Shark Week
• Built and maintained relationships with agencies through customer service working in partnership to deliver and exceed campaign objectives
• Developed knowledge and understanding of CPM, audiences, GRPs, high & low demand rates and agency deals
• Lead development of client management and forecasting tools including booked/pitched forms, Goldmine (client database), Spending Summary & Client Pacing Reports on a weekly basis
• Worked closely with Traffic and Revenue Management to guarantee client expectations are met and exceeded

Toronto, Canada Area