Marcelina Kopecka Email & Phone Number

Copenhagen, DK

Copenhagen Metropolitan Area

Copenhagen, Capital Region, Denmark

• Improved business efficiency and profitability, particularly during COVID-19, by discovering, designing, and developing digital solutions like an order and pay system, an internal education platform, and a takeaway.
• Boosted staff efficiency by 15% and customer satisfaction by 25% (Danish branch data) by creating and implementing a comprehensive service manual for restaurant and bar staff in Denmark and Norway, developed in close.
• Enabled strategic brand planning and execution by supporting top management in creating detailed customer journeys that became key to the brand's overall strategy.
• Collaborated with cross-functional teams, including marketing and operations, to ensure successful project execution, a skill that translates to managing product launches in highly regulated industries.
• Improved in-house customer experience by facilitating workshops with operational teams, driving better alignment and practical improvements.Core competencies: research, analytics, cross-functional collaboration.

Copenhagen, Capital Region, Denmark

Logic Moon conducted this pilot study for the Brussels-based start-up Progressive Acts. The goal of the study was to analyze various categories of end-users within the political field across Europe (candidates, voters, and campaign managers). Core competencies: conducting Interviews, survey, data analysis, personas, outcome presentation

Lecture: Strategy and Business in Services Program: Service Systems Design - Facilitating Ultra-Lean Canvas workshops - Groups supervising

Copenhagen, Capital Region, Denmark

Coordinating daily restaurant management operations. Unit: Cocks & Cows Ravnsborggade.Core competencies: forecasting, budgeting, inventories, scheduling, people management, events, guests experience

Warsaw, Masovian District, Poland

Supporting the PR manager, the Press Office and marketing on daily activities. Core competencies: copywriting, CSR projects, campaign ideation, and communication with internal & external stakeholders.

Aarhus, Denmark

The DryMinds magazine was born due to the internship semester at Digital Concept Development Program at Business Academy Aarhus. Together with my internship partner, we decided to design a platform for artists in the fashion field, such as photographers, models, makeup artists, who are looking for an opportunity to network, collaborate, and get.

Wroclaw, Lower Silesian District, Poland

- Individual customer care,- Conducting business meetings,- Coordination of events, - Managing companies profiles (Facebook, Instagram), - Market analysis, - News and media analysis, - Creating media plans, - Copywriting, - Supervising and creating graphic projects, - Creating marketing campaigns (offline and online)

Master'S Degree, Service Systems Design, 10.8

Service design is the activity of planning and organizing people, infrastructure, communication, media, and components of a service in.

Bachelor’S Degree, Digital Concept Development

Developing concepts for digital platforms - at both the strategic and the practical level. The programme highlights communication, user.

Bachelor’S Degree, Management, Specialisation Brand Management

The study program allows student to get to know the business functions and processes crucial for successful contemporary organization.