Marcelo Luiz Gonçalves Email and Phone Number
As a Civil Engineer with an MBA and expertise in data science and analytics, I have over three years of experience in utilizing data to provide actionable insights that drive organizational performance. I'm proficient in using tools like Databricks, Python/PySpark, and Azure to design and implement high-performance data models that generate tangible results.My consulting background has provided me with the experience to handle diverse projects, with a focus on analyzing customer behavior. From clustering to demand prediction, I've spearheaded initiatives that optimize operations and drive growth. I'm also skilled at building strong relationships with clients, ensuring that data solutions align with their unique business requirements. I've worked with the Artefact FR team, gaining valuable experience in dealing with international clients.My passion for mathematics and logic extends beyond my professional work. I've gained recognition through international math competitions and regularly contribute as a team leader in exam corrections.Key competencies:- Comprehensive experience in machine learning projects, including clustering, regression, NLP, LLM, and neural networks.- Proficiency in data visualization tools like Tableau, PowerBI, and Streamlit.- Proven track record in customer behavior analysis across diverse sectors, including trade marketing, pharmaceuticals, and consumer goods.- Strong technical skills in MySQL, Python, R, Git, GitHub, Docker, Spark, Databricks, TreasureData, AWS, and GCP.
Artefact
View- Website:
- artefact.com
- Employees:
- 960
-
Senior Data ScientistArtefact Feb 2024 - Present -
Data ScientistArtefact Oct 2021 - Feb 2024• Working as a Data Scientist, leveraging machine learning models for many different markets.• Defined and measured through a/b test an optimization strategy for seles visits that increased by more than 110% the sales success within a big company.•Worked with different pharma companies, structuring HCP data and grouping doctors according to their marketing response behaviors.•Made predictive models regarding sales and market elasticity. -
Business Intelligence AnalystLett Jul 2021 - Oct 2021Responsible for working alongside LATAM clients, like Mondelez and Nestlé, helping them to elaborate KPIs and visualize results of their online sales in the most insightful way. -
Risk AnalystLuz Soluções Financeiras Nov 2020 - Jul 2021São Carlos, São Paulo, BrasilResponsible for managing projects involving the implementation of the software MITRA alongside clients from the financial market, making sure about the client's needings and that the implemented solution helps them in the best way. -
InternLiber Capital Oct 2018 - Apr 2019Responsible for develop models predicting the feasibility of possible new clients of the company. I also helped contact and negotiate with the new prospects. -
Undergraduate Research ExperienceUniversidade De São Paulo Jan 2015 - Dec 2015São Carlos, São Paulo, BrasilUndergraduate Research Study on "Number Theory":Supervised by Prof. Dr. Daniel Levicovitz;Funded by the National Council for Scientific and Technological Development (CNPq);January 2015 to December 2015;Conducted weekly lecture presentations. -
Undergraduate Research ExperienceUniversidade De São Paulo Jan 2014 - Dec 2014São Carlos, São Paulo, BrasilUndergraduate Research Study on "Real Analysis":- Supervised by Prof. Dr. Ederson Moreira;- Funded by the National Council for Scientific and Technological Development (CNPq);- January 2014 to December 2014;- Conducted weekly lecture presentations.
Marcelo Luiz Gonçalves Education Details
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Data Science E Analytics -
Civil Engineering
Frequently Asked Questions about Marcelo Luiz Gonçalves
What company does Marcelo Luiz Gonçalves work for?
Marcelo Luiz Gonçalves works for Artefact
What is Marcelo Luiz Gonçalves's role at the current company?
Marcelo Luiz Gonçalves's current role is Senior Data Scientist @Artefact.
What schools did Marcelo Luiz Gonçalves attend?
Marcelo Luiz Gonçalves attended Mba Usp/esalq, Universidade De São Paulo.
Who are Marcelo Luiz Gonçalves's colleagues?
Marcelo Luiz Gonçalves's colleagues are Arthur Lucato, Sophie Chambert, Anabela Zhang, Henri Michel K., Louise Plasse, Eduarda Perdoná Sant Anna, Marketing Netbooster.
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Marcelo De são Luiz Gonçalves
Arraial Do Cabo, Rj -
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Marcelo De São Luiz Gonçalves
Gerente De Operações De Almoxarifado Na Prefeitura De Armação Dos BúziosArmação Dos Búzios, Rj
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