Sales And Marketing Manager
Current
Sep 2021 - Present
AeroLeads people directory · profile
Marcelo Lima Email & Phone Number
Business management / Product management / Sales management / Distributor management
at
Bracco
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Business management / Product management / Sales management / Distributor management
Location
São Paulo, Brazil
Company size
Who is Marcelo Lima? Overview
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Quick answer
Marcelo Lima is listed as Business management / Product management / Sales management / Distributor management at Bracco, a with 1504 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Marcelo Lima.
Marcelo Lima previously worked as Sales and Marketing manager at Bracco and Latim America Product Manager at Medtronic. Marcelo Lima holds Clinical Engineering, Medical Technology Management from University Of São Paulo (Usp).
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Email format at Bracco
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Bracco
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Profile bio
About Marcelo Lima
Throughout my career, I improved my skills in managing the product life cycle and in leading multifunctional teams responsible for operationalizing and marketing the products. In this context, I highlight especially my experience in defining the strategy, in elaborating the "road maps", and in defining resources for a product or product line. Moreover, I also include extensive experience in marketing and sales, profit and loss forecasting (P&L), and demand analysis.
Current workplace
Marcelo Lima's current company
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Bracco
8 roles
Marcelo Lima work experience
A career timeline built from the work history available for this profile.
Latim America Product Manager
Medical Devices / Intensive Care / Mechanical VentilationResponsibilities / AchievementsLed the introduction of the new products across Latin America from conceptualizing to entire launch plan.Collaborated with Global Marketing team to deploy marketing strategies across Latin America.Led local multifunctional teams in order to manage product life cycle in each country.Partnered with the Medical Affairs team in leveraging educational sponsorships as well increase the number of KOLs.Conducted customer purchase modeling for capital equipments, including mechanical ventilators.Collaborated with Global Supply Chain team on demand analysis for mechanical ventilators, including the efforts to overcome the COVID-19 event.
May 2015 - Jan 2021
Brazil Product Manager
Medical Devices / Intensive Care / Mechanical VentilationResponsibilities / AchievementsLed the Brazilian sales organization in taking decision on mechanical ventilation product line through a business deep domain.Implemented an analysis process for the mechanical ventilation market, including market share and market size figures, as well as competitive analysis.Improved the communication between Marketing, Sales, and Service departments to better execute the mechanical ventilation strategy and tactics.Led the strong educational partnership with Brazilian Intensive Care Medical Society.
May 2010 - Apr 2015
National Sales Manager - Brazil
Medical Devices / Intensive Care, Operating Room, Home Care / Patient Monitoring, Mechanical Ventilation, Airway AccessResponsibilities / AchievementsLed go-direct sales team for Respiratory and Monitoring Solution product line.Managed the distributors and third-party sales representatives across the entire Brazilian territory. Implemented a strong partnership with large home care Brazilian providers.
Jan 2007 - Apr 2010
Area Sales Manager
Medical Devices / Intensive Care / Mechanical VentilationResponsibilities / AchievementsLed the research, assessment, selection, and management of local distributors and third-party sales representatives in Brazil based on the business-specific requirements for mechanical ventilation.Implemented a ventilator rental program by a strong partnering with a Brazilian respiratory device provider.
Aug 2003 - Dec 2006
Technical Service Manager
Medical Devices / Technical ServiceResponsibilities / AchievementsSupported to the sales team on implementing mechanical ventilation sales tactic
Feb 2003 - Jul 2003
Product Specialist
Medical Devices / Intensive Care / Mechanical VentilationResponsibilities / AchievementsSupported to the sales team on implementing mechanical ventilation sales tactics.
Oct 1998 - Jan 2003
Technical Sales Assistant
Medical Devices / Operating Room/ AnesthesiologyResponsibilities / AchievementsContributed to the field technical support for the sales teams and as well as for R&D engineers who developing the anesthesiology equipment.
Mar 1995 - Sep 1998
Team & coworkers
Colleagues at Bracco
Other employees you can reach at bracco.com. View company contacts for 1504 employees →
GR
Gaia Redegalli
Colleague at BraccoGreater Milan Metropolitan Area, Italy
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MB
Mara Braguti
Colleague at BraccoMilan, Lombardy, Italy
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AS
Andreas Stais
Colleague at BraccoÖstersund, Jämtland County, Sweden
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CM
Chiara Maurizio
Colleague at BraccoMilan, Lombardy, Italy
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LE
Lucia Elena Del Principe
Colleague at BraccoIvrea, Piedmont, Italy
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FC
Federica Campanaro
Colleague at BraccoGreater Milan Metropolitan Area, Italy
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SM
Sam Meynell
Colleague at BraccoGreater Stoke-On-Trent Area, United Kingdom
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TK
Tara Kilpatrick
Colleague at BraccoMechanicsville, Virginia, United States
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MS
Marco Sinibaldi
Colleague at BraccoMonza, Lombardy, Italy
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CR
Carmen Racine
Colleague at BraccoRomoos, Lucerne, Switzerland
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Gaia Redegalli
Colleague at BraccoGreater Milan Metropolitan Area, Italy
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MB
Mara Braguti
Colleague at BraccoMilan, Lombardy, Italy
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AS
Andreas Stais
Colleague at BraccoÖstersund, Jämtland County, Sweden
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CM
Chiara Maurizio
Colleague at BraccoMilan, Lombardy, Italy
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LE
Lucia Elena Del Principe
Colleague at BraccoIvrea, Piedmont, Italy
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FC
Federica Campanaro
Colleague at BraccoGreater Milan Metropolitan Area, Italy
View →
SM
Sam Meynell
Colleague at BraccoGreater Stoke-On-Trent Area, United Kingdom
View →
TK
Tara Kilpatrick
Colleague at BraccoMechanicsville, Virginia, United States
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MS
Marco Sinibaldi
Colleague at BraccoMonza, Lombardy, Italy
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CR
Carmen Racine
Colleague at BraccoRomoos, Lucerne, Switzerland
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3 education records
Marcelo Lima education
Clinical Engineering, Medical Technology Management
Electrical Engineering, Electrical And Electronic Engineering
São Paulo State University "Julio De Mesquita Filho" (Unesp)
Electronic Technician, High School Formation Including Professional Course In Electronics
" Prof. Everardo Passos" Technical High School (Etep)
FAQ
Frequently asked questions about Marcelo Lima
Quick answers generated from the profile data available on this page.
What company does Marcelo Lima work for?
Marcelo Lima works for Bracco.
What is Marcelo Lima's role at Bracco?
Marcelo Lima is listed as Business management / Product management / Sales management / Distributor management at Bracco.
Where is Marcelo Lima based?
Marcelo Lima is based in São Paulo, Brazil while working with Bracco.
What companies has Marcelo Lima worked for?
Marcelo Lima has worked for Bracco, Medtronic, Covidien (Medtronic Minimally Invasive Therapies Group), Tyco Healthcare Group Lp, and Mallinckrodt Puritan Bennett.
Who are Marcelo Lima's colleagues at Bracco?
Marcelo Lima's colleagues at Bracco include Gaia Redegalli, Mara Braguti, Andreas Stais, Chiara Maurizio, and Lucia Elena Del Principe.
How can I contact Marcelo Lima?
You can use AeroLeads to view verified contact signals for Marcelo Lima at Bracco, including work email, phone, and LinkedIn data when available.
What schools did Marcelo Lima attend?
Marcelo Lima holds Clinical Engineering, Medical Technology Management from University Of São Paulo (Usp).
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