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Degree in Agronomy from Universidade Estadual de Londrina (1995), Post-graduate in Marketing and Business Management at UNIFIL and by Fundação Dom Cabral - Desenvolvimeto Management.Coordinator of Research and Development in the area of Agrochemicals and Market Developer with focus in the markets of soybean and cotton in northeastern Brazil. Experimental Station Manager and Account Manager reviews - Breeding of cane sugar and management of nurseries / sense variety. R&D Coordinator at the Helm of Brazil, a German company with headquarters in Hamburg - Germany.Today, Regional Marketing, Market Development at North Region Barzil.Marketing Regional, planning and implementing strategies to reach the market development of portfolio and services of the company. Implementing SKYFLD, Digital Platform, working on the strategy and implementation of this resource into the market, coordinating a Technical Assitants to install Demo Plots with the Farmers, trainning Distribuitors Teams to adopt this technology. Generating and making the presentation of NDVI maps to apply the information in the field.Specialties: Project Management for Development and Registration of agrochemicals (Efficacy and Residue Trials);Technical training in the areas of Insecticides, Fungicides and Herbicides; Search of new opportunities for products in the market.Focal point regarding the process of Quality Control managing formulation issues, implementation of Lab Pilots for new formulations, validation of imported formulations to start industrial formulation production;Skill in managing people, projects and relationships;Advanced use of the basic tools of information technology;Fluent English and basic Spanish.
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Market Development Coordinator - North RegionHelm Do Brasil Mercantil Ltda. Aug 2016 - PresentGoiânia Area, BrazilDevelop market analysis by culture and business opportunity in a programmed way, with the Commercial Manager, RCs and clients, publicizing in lectures and internal and external training of Helm do Brasil product.
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Coordenador De Desenvolvimento De Mercado - Regional NorteHelm Do Brasil Mercantil Ltda. Aug 2016 - PresentGoiânia Area, BrazilDesenvolver análise de mercado por cultura e oportunidade de negócios de forma programada, junto ao Gerente Comercial, RCs e clientes, divulgando em palestras e treinamentos internos e externos do produto da Helm do Brasil.
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R&D CoordinatorHelm Do Brasil Mercantil Ltda. May 2008 - PresentCampinas / São PauloCoordinate all field trials with our formulations to support registration and label recommendation, including efficacy and residue studies. Provide technical support to the Helm product portfolio and be responsible for transferring product knowledge from development department to marketing and sales team.• Design of the protocols and implementation of the field trials for the new products and/or related label extensions.• Interaction with researches, research centers, laboratories, consultants, technicians and influencer to promote and include Helm products in regional recommendations (public and private) • Identification, analysis and implementation of new use pattern and enhancements in the product technical positioning.• Leadership of the complaint management process, consolidation and data analysis.• Technical support and training of the Helm Sales team and distributors.• Participant from the Strategical Panning Group and New Products from Helm do Brasil.• Search of new opportunities of uses of Hebicides, Fungicides and Insecticides according the new scenary of the agriculture in Brazil.• Responsible for implement and make a presentation in R&D different technical/market meeting in Hamburg/Germany;• Hosting professionals from different countries in Brazil, introducing the main crop regions and results of the products. -
Regional Marketing - North Region BrazilHelm Do Brasil Mercantil Ltda. May 2008 - PresentGoiânia Area, BrazilAs a new experience, I´m working on SKYFLD Project, a digital platform, with focus on Agriculture of Precision. With SKYFLD, is possible to generate NDVI maps, suggest Fertilizers and Seeds variation rates during the application process, and it´s possible to generate maps every each five days. This is part of Agriculture 4.0 that we are already in contact improving the acknowledgment. -
Regional Marketing CoordinatorHelm Do Brasil Aug 2021 - Mar 2023Campinas, São Paulo, Brazil
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Experimental Station Manager - Mandaguaçú-PrCanavialis S.A. Sep 2006 - Apr 2008Main responsibilities:To manage the Experimental Station in respect of the people and government, and the experiments (clones) in development from planting to your technical assessments involved in the selection and breeding;Manage with major clients (sugar mills and ethanol) in northeastern and southwestern PR SP) with respect to products offered by the company (management of nurseries, selection and recommendation varietal sense, the conduct of clones development of a customized service).Ensuring the maintenance of traceability throughout the process of multiplication of clones, from receipt of them, planting them in the field, technical assessments and multiplication. -
Market DeveloperFmc Quimica Do Brasil Jun 2004 - Nov 2005Agr. Market Developer - NE Regional (BA/PI/MA)Senior Category Major Areas of Responsibility: • Generate demand and ensure the implementation of marketing initiatives in the field. • Develop, recommend, and conduct training outside technical and commercial (customers, opinion leaders, specific groups) and internal (managers, RTCs, Ats and ATVs) in regional sales. • Analyze from the perspective of the needs of field sales and discuss them with marketing. • Ensure that marketing initiatives are implemented effectively. • Recommend and "wake up" on efforts / business needs and marketing, in its regional sales. • Implement the marketing campaigns defined by product managers. • Coordinate lectures will be conducted by P & D to key customers in accordance with the needs of marketing • Support Sales (specifically the Cerrado / NE). • Provide preventive technical support issues critical to product performance. • Provide technical support when the RTC is unable to resolve the problem. • Prioritize the support / operation of R & D field, criteria of segmentation of the customer. • Coordinate the training of Marketing (prospect of competition) • Providing "Input" on the problems of positioning or product performance, recommending actions.
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R&D Coordinator Insecticides And AcaricidesMilenia Apr 1999 - Jun 2004Agronomist Researcher Research Coordinator, insecticides and acaricides Department of Agronomic Research - Coordination of insecticides and acaricides - Brazil; - Coordinated - an agricultural technician and an auxiliary field (trainees / countries) - Development of products still in the initial code; - Tests of formulations in the field; - Responsible for technical product RIMON and other insecticides and acaricides Milenia line and also the knowledge of the major competitors in the market; - Preparation of Technical Reports for product registration with the competent organs;- Contact / follow-up with researchers to develop work with official bodies of research; - Installation / driving / evaluation / analysis and presentation of test results called for improvement of internal sales teams and desenvolvimeto of that company; - Presentation and discussion of results to senior management in Milenia Makhtheshim and with the participation of national and international boards of these companies; - Training of new employees for sales and development in their process of integration during their admissions and recycling; - Representative holder of that company with the IRAC - BR; - Coordinator research group Tuta absoluta - Moth tomato - IRAC - BR next to Researcher Dr. Marcelo Coutinho Picanço UFV; - Currently one of three general coordinators of research projects of this Committee - Abstracts of research papers published in Annals of the data (starting 1999): Intenacional Congress of Entomology (Foz do Iguaçu - Pr) National Congress of Entomology (Manaus - AM) and others in that period- Participation in the Technical Meeting on Research in Latin America - CUBA - Hawana - March 2001 - Member of the Internal Biosafety CIBIO along the Milenia Biotechnology; -
Agronomist Engineer - Technical AssitanceCorol - Cooperativa Agropecuaria Rolândia Ltda Jan 1997 - Mar 1999COROL - Cooperativa Agropecuaria Ltda Rolândia - Rolândia - Pr (1997 - 1998) Agronomist Engineer - Technical AssistanceWarehouse Jaguapitã - Jaguapitã - Pr - Technical Assistance crops Corn / Soybean / Wheat / Cotton / Coffee / Citrus / Pasture / Cana / Cassava - Financing Agricultural Projects - Inspection and driving fields seed - Member of CIPA Warehouse Arapongas- Pr - Technical Assistance crops Corn / Soybean / Wheat / Cotton / Coffee / Citrus / Pasture / Cana - Financing Agricultural Projects - Inspection and driving fields seed
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Temporary Assistant EngineerCyanamid Chemical Of Brazil Jul 1996 - Dec 1996Temporary post-sales technical assistance on the region of Campo Mourão -PR (5 municipalities), insecticides and herbicides:Service after sales;Identification of the spectrum of weeds;Technical recommendations for controlling pests and weeds;Customer complaints monitoring;Participation in events related to marketing and sales to major customers;Visit customers and distributors;
Márcio Cassinelli Skills
Márcio Cassinelli Education Details
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Management Development Program -
Finantial Calculations -
Unifill - Instituo Filadélfia De Ensino SuperiorMarketing And Management -
Wizzard Idiomas - Londrina - PrEnglish And Spanish -
Agricultural
Frequently Asked Questions about Márcio Cassinelli
What company does Márcio Cassinelli work for?
Márcio Cassinelli works for Helm Do Brasil Mercantil Ltda.
What is Márcio Cassinelli's role at the current company?
Márcio Cassinelli's current role is Agronomist..
What is Márcio Cassinelli's email address?
Márcio Cassinelli's email address is ma****@****.com.br
What is Márcio Cassinelli's direct phone number?
Márcio Cassinelli's direct phone number is +5511518*****
What schools did Márcio Cassinelli attend?
Márcio Cassinelli attended Fundação Dom Cabral, Fgv - Fundação Getulio Vargas, Unifill - Instituo Filadélfia De Ensino Superior, Wizzard Idiomas - Londrina - Pr, Uel - Universidade Estadual De Londrina.
What skills is Márcio Cassinelli known for?
Márcio Cassinelli has skills like Agrochemicals, Agribusiness, Business Strategy, Strategy, Competitive Analysis, Product Development, Teamwork, Negotiation, Market Development, Strategic Planning, Spanish, Fluent English.
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Márcio Cassinelli
Aluno Da Instituição De Ensino Uel - Universidade Estadual De LondrinaCampinas, Sp -
Márcio Cassinelli
Marketing Manager | Product Marketing | Market Development | Agrobusiness | AgrochemicalCampinas, Sp
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