Marco Morelli

Marco Morelli Email and Phone Number

Growth Strategy – Business Planning & Project Management – Consumer Experience Design @ Philip Morris International
lausanne, vaud, switzerland
Marco Morelli's Location
Rome, Latium, Italy, Italy
Marco Morelli's Contact Details

Marco Morelli personal email

n/a
About Marco Morelli

International commercial strategy experience coupled with solid Finance background and passion for generating insights and deploying plans into Growth, Optimization and Go-to-Market actions

Marco Morelli's Current Company Details
Philip Morris International

Philip Morris International

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Growth Strategy – Business Planning & Project Management – Consumer Experience Design
lausanne, vaud, switzerland
Website:
pmi.com
Employees:
45857
Marco Morelli Work Experience Details
  • Philip Morris International
    Growth Strategy | Consumer Ex. Program Manager
    Philip Morris International Sep 2023 - Present
    New York City Metropolitan Area
    PMI is poised for its largest growth opportunity: entering the US. Reports to Consumer Ex & Digital Director- Secure New Product Launch with focus on building Consumer Acquisition Strategy, drafting & deploying new programs (Try Before You Buy, Referral, …) and promotion set-up- End-to-end responsibility from priority setting to experience design to training field staff and KPI definition
  • Philip Morris International
    Consumer Experience Manager - Acquire
    Philip Morris International Nov 2021 - Sep 2023
    Roma, Lazio, Italia
    - New Product Launch in Italy - From defyning consumer targets to Go To Market to Performance Monitoring engaging with stakeholders at all levels, nationally and globally - Drafting, Improving and Deploying initiatives and Programs to increase new consumers’ acquisition
  • Philip Morris International
    Sales Area Manager - Region 2 (North East Italy)
    Philip Morris International Feb 2021 - Nov 2021
    Verona, Veneto, Italia
    North East Italy was losing in traditional and lagging behind in new business. Reported to National Sales Manager- The Region grew at the second (of 6) fastest speed in Italy through enhanced performance monitoring and leverage on CRM data and segmentation. Led a team of +50 sales professionals and 6 managers
  • Philip Morris International
    Project Management Officer - Italy
    Philip Morris International Mar 2019 - Feb 2021
    Rome Area, Italy
    Transformation enabler to a Project Based Organization; reports to Finance Director- Office set-up and governance model definition: close cooperation with Management Team to drive decision making on projects’ feasibility, implementation and follow-up vis a vis corporate strategy- Projects’ assessment (budget, KPIs), prioritization and assurance (risks and recovery plan)
  • Philip Morris Internationa
    Manager - Business Development & Planning
    Philip Morris Internationa Sep 2018 - Mar 2019
    Rome Area, Italy
    Business Planning & Development-Reduced Risks Products, reports to BP&D Head - Finance- Budget & 3-Year Plan: Volume & Financial forecasts liaising with all commercial functions- Business Development: performance monitoring; pricing, competition & growth opportunities analysis
  • Philip Morris International
    Supervisor - Business Planning & Development
    Philip Morris International Sep 2017 - Sep 2018
    Rome Area, Italy
    Financial Planning & Business Development Support for Philip Morris’ Reduced Risks Products in Italy- Budget & 3-Year Plan: Volume & Financial forecasts- Business Development: performance monitoring, pricing scenarios, competition & other ad-hoc analysis- Leading a team, liaising with EU region & HQ counterparts- Leading a team, liaising with EU region & Head-Quarter counterparts
  • Philip Morris International
    Senior Planning Analyst
    Philip Morris International Nov 2016 - Sep 2017
    Roma, Italia
  • Aeroporti Di Roma S.P.A.
    Head Of Planning & Control - Non Aviation And Staff
    Aeroporti Di Roma S.P.A. Jan 2016 - Nov 2016
    Rome Area, Italy
    Business partner to all Non-Aviation activities (209 M€ revenues in 2015), mainly Retail, Food & Beverage, Mobility & Parking, Advertising and Real Estate.- Budget and Long Term Plan, through i) analysis of past results with KPIs, ii) performance linkage with key drivers, iii) leveraging on new business opportunities.- Performance Monitoring and Analysis, constantly looking for alternative source of revenues / operating modes.- Business Development Support: industry, planning and contracts’ economics expert.
  • Aeroporti Di Roma S.P.A.
    Strategic Planning & Board Relations
    Aeroporti Di Roma S.P.A. Mar 2013 - Jan 2016
    Support CxOs to define improvement initiatives; performance monitoring; strategic planning. Reporting to CFO.
  • Deloitte
    Analyst
    Deloitte Jan 2012 - Mar 2013
    Service Area: Customer Management & StrategyTeam member in the following main projects:- "Value Based Pricing": change the current "cost plus" approach applied in pricing definition to a "value based" one, through historical analysis, statistical models, conjoint analysis and customer base segmentation. Italian company in the Energy & Utility Industry- "IT Strategy": Assessment of AS-IS and designing the TO-BE architecture in order to meet the assessed business requirements for a multinational company in the Travel & Leisure Industry- "Systems Plan & Benchmark": Assess requirements for IT Department, analyse current systems scenario, propose new features benchmarking internationally. Italian company in the Energy & Utility Industry

Marco Morelli Skills

Consulenza Manageriale Analisi Strategy Strategia Aviazione Management Consulting Analisi Aziendale Microsoft Office Business Planning Management Strategia D'impresa Change Management Microsoft Excel Project Management Business Plan Business Strategy Analysis Data Analysis Strategic Planning Pianificazione Strategica Business Analysis

Marco Morelli Education Details

  • Sapienza, University Of Rome
    Sapienza, University Of Rome
    Management Engineering
  • Bombardier
    Bombardier
    Project Management
  • Sapienza, University Of Rome
    Sapienza, University Of Rome
    Management Engineering

Frequently Asked Questions about Marco Morelli

What company does Marco Morelli work for?

Marco Morelli works for Philip Morris International

What is Marco Morelli's role at the current company?

Marco Morelli's current role is Growth Strategy – Business Planning & Project Management – Consumer Experience Design.

What is Marco Morelli's email address?

Marco Morelli's email address is ma****@****lice.it

What schools did Marco Morelli attend?

Marco Morelli attended Sapienza, University Of Rome, Bombardier, Sapienza, University Of Rome.

What skills is Marco Morelli known for?

Marco Morelli has skills like Consulenza Manageriale, Analisi, Strategy, Strategia, Aviazione, Management Consulting, Analisi Aziendale, Microsoft Office, Business Planning, Management, Strategia D'impresa, Change Management.

Who are Marco Morelli's colleagues?

Marco Morelli's colleagues are Anh Bui, Rosalba Parisi, Cameron Gray, Krzysztof Leniar, Iliass Rhali, Shafaq Anwar, Crazy D Haynes.

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