Co-founder and Brand Director at Glass Design Lab, a Brand & Design Strategy Consultancy. Specialist in the conceptual and strategic construction of brands based on Branding, Brand Strategy and Design Strategy tools.

Responsible for executing the marketing and advertising campaigns of the brand in Peru under the supervision of the Marketing and Regional Management Headquarters (Argentina). Review and control of the work of the agency in Social Media and Web Platforms. Responsible for developing innovative POP pieces in collaboration with national and international suppliers. Responsible for the strategy and maintenance of email marketing and after-sales service to establishments affiliated to the brand… Show more Responsible for executing the marketing and advertising campaigns of the brand in Peru under the supervision of the Marketing and Regional Management Headquarters (Argentina). Review and control of the work of the agency in Social Media and Web Platforms. Responsible for developing innovative POP pieces in collaboration with national and international suppliers. Responsible for the strategy and maintenance of email marketing and after-sales service to establishments affiliated to the brand. Responsible for developing sponsorships with establishments and brands related to American Express. Show less

Marketing Manager in LatAm. Responsible for executing and controlling the monthly budget and online/offline advertising campaigns. Focused on maintaining the correct corporate branding in all the region. Responsible for monitoring the work team in charge of the presence of the company in social media, PPRR, publicity, activations and events. Direct contact with customers and suppliers.

Chief of Operations in charge of carrying out the business model and controlling the daily activities of the company. Constant monitoring of the team of marketing, social networking and sales. Support in the construction of strategic alliances, contact with suppliers, customers and lead generation. Development and maintenance of after-sales service.

Participant in the foundation, creation and launch of the Peruvian startup Saxo YoPublico, project accelerated by Wayra Peru 2013. Responsible for the strategic planning of the company, development of the business model, marketing and communication actions, definition and execution of strategic alliances with national and international partners.

Responsible for the development of digital strategies and commercial projects for brands such as LAN, U. Pacífico, Alpha, Durex, L'Oreal, Ambrosoli. Participation in new businesses campaigns. Leadership in creating social media channels, digital marketing campaigns, web page development, interactive applications and mobile applications.

Account Executive responsible for the development of digital strategies and commercial projects for brands such as BBVA Continental, Primax, Artesco and Frito Lay. Leadership in creating social media channels, digital marketing campaigns, web page development, interactive applications and mobile applications.

Responsible for the development of BTL and Direct Marketing campaigns for different products and segments of the Bank, supervising the work of the advertising agency. Creation and management of events and campaigns in points of sale like Mistura, Noche de Arte, Expomotor etc.