Paid Social Media Associate (Ikea)
London, London, Gb
Wavemaker (previously MEC) is the second largest media agency network in the world, with domestic and international clients such as L'Oréal, Netflix, Paramount Pictures, Marriott, Chanel, GE, Xerox, Colgate-Palmolive, Chevron, Tiffany and Michelin. •Analyzed performance and social listening data to highlight campaign success against relevant KPI benchmarks and identify actionable recommendations, which were implemented in future campaigns to increase efficiency in spend•Gained experience in self-service platforms such as Facebook Business Manager, Kenshoo, and BrandNetworks for campaign creation across Facebook, Instagram, Pinterest, Snapchat, and Twitter while implementing daily in-flight optimizations•Acquired in-depth understanding of emerging social platforms and technologies while also remaining informed of all social best practices for new integration possibilities