Founder & Principal - Web Design, Systems Architecture, Product Management
I lead a team of digital experts in creating web design, system architecture, and product design to create custom digital experiences. Client engagements include:► Subscription Service – Partnered with ecommerce company to develop a subscription service backed by machine learning technology. Led team in creating user experience and building a complex customer profile that could be leveraged for product and service matchmaking and, ultimately, uniting customers with products they didn't even know they wanted yet. Backing this, team built a database for managing data collection and custom admin utilities for logistics teams to manage orders, products and billing.► App UX/UI Design – Leading UX / UI design for Tread, social networking app for Web, Android and iPhone, connecting car aficionados with a unique experience, ensuring consistency across platforms. Catering to a predominantly male demographic, crafted a minimalist look with textured car, mechanics and road elements. ► Ecommerce Platform – Festivalia is an ecommerce site with products for festival goers. We built the technical backdrop for their platform to operate as a storefront for multiple merchants. Also, we created a backend admin experience for Festivalia to easily roll-out new promotions, blog entries and campaigns, and built platform to manage shipping, taxes and tracking merchant payouts.► Integrated Platform – For Aegis Real Estate we designed / built an integrated platform for commercial real estate investors, building an interface to display lengthy financial specs in a user-friendly way. We allowed users to see pricing, place bids, e-sign, and make offers. Additionally, allowed investors to review, sign, or store all documents, making platform a one-stop for all transactions. ► Site Infrastructure – Worked with banking client to lead technical and ADA compliance, providing a refreshed look that is also compliant to avert impending accessibility suit.