Marcus Amendola Email & Phone Number

Atlanta, Georgia, United States

Developing 5-year 3x growth plan on +$700MM portfolio in most volatile market in history. Company made sizable investment in mining operation expansion, and I was tasked to create plan for new volume as it comes on line in the next 3-5 years.o Developing Account Based Marketing bottom-up approach through analyses and insights from industry.Created sales reporting method that gave team comprehensive view of entire business which rolled into quarterly & monthly board deck sales presentations. Added meaningful insights analysis on data to increase effectiveness of deck.o Compiled monthly industry market reports to review with CEO and senior leaders.

Holly Springs, Georgia, United States

Acquired a stone/ brick material wholesaler and installer. Transitioned systems and created selling process to quickly cross train and 3 new sales reps into the company growing sales from $3.1MM to $4.3MM in the first year.o Improved selling process by reorganizing showroom and creating templates to decrease sales time by 50% and improve conversion percentage by 20%.Improved onsite delivery and job completion through streamlined systems that allow teams transparency to job schedule, status and delivery/pick-up.

Cartersville, Ga

The industrial manufacturing industry has evolved more in the past 5 years than it has in the last 50 years. I am excited to take become a part owner Carter Absorbents (formerly Floor Pro Packaging) and help a small company take the next step in their evolution.• Developing pipeline of sales opportunity and legitimizing the online foot print for he business. • Expanding absorbent portfolio offering, as well as packaging capabilities. • Implementing inventory management process and evaluating cost savings opportunities through raw material sourcing evaluations.

Greater Atlanta Area

Managed the JanSan product categories of hand care, air care, cleaning chemicals plus accessories totaling 9,000 skus worth $85MM. Completed a successful turnaround on a category that was declining by 10% Y/Y for the last 10 years to a growth of 1%.• Sku rationalized on a neglected portfolio, improved profitability through effective price increases and cost savings. o Relaunched air care program with cleaned up portfolio that was easier to sell with new marketing materials and promotions that more effectively communicated value proposition. Conducted comprehensive in-field training program that resulted in 13% growth to category. • Pitched, negotiated, closed and launched private label program worth $6MM/annually.• Developed 3-year pipeline of products worth $60MM. o Effectively identified new technology for hand care, air care and Chemical dilution control. Worked with external partners to source or develop new technologies.

Greensboro/Winston-Salem, North Carolina Area

• Managed the P&L and merchandising of Home Hardware products worth $60MM at THE HOME DEPOT in over 1800 stores.• Developed annual set refresh cadence that enabled the implementation of a 3 year road map for the category. • Example: Analyzed 365 SKUs across 6 different plan-o-grams to identity poor performing products. o Cross checked items against returns, reviews, and merchandising issues logged on store walks to decide which SKUs to remove. o Collaborated with design team to introduce new trending styles and finishes for the items that were removed. o Completed competitive analysis for development and pricing.• Branding and merchandising development of Functional Hardware business that was under theat.• Example: Utilized consumer research to develop new interactive merchandiser that improved education communication and product demoing. Improved product branding through new color coding system that improved shop ability of set and customer experience.

Roswell, Ga

• Changed the innovation culture by spearheading the development of a 3 year product category pipeline for the Home Professional B2C Business Unit that historically thought of innovation as launching current KCP B2B business unit product lines into retail. o Example: Led voice of the customer research studies resulting in need statements that were validated and prioritized in end user focus groups that culminated in an ideation sessions that generated 210 ideas of which the top 6 are estimated to generate $45MM in the automotive category sales in the next 5 years.• Led cross-functional team to commercialize a large portfolio of CPG products. o Example: Led commercialization of a new lighting material that would be sold under the new brand PROFLECTION in the commercial lighting industry. Developed and qualified a complex supply chain utilizing consumer insights during the development process to deliver a tiered X70 and E50 material offering that exceeded target margins through cost model optimization and is estimated to result in $10MM in net sales in year 3. • Assisted in the implementation of the companies’ new CLARITY portfolio management system. o Example: Collaborated with leadership to deliver further transparency to their portfolio and implemented improvements in the tracking of projects post launch. These changes enabled the deployment of countermeasures earlier or increased funding on projects that were either under performing or exceeding targets in an effort increase ROI and hit innovation targets.• Effectively managed the R&E budget of $500,000 for a portfolio of 17 projects.

Roswell, Ga

• Led the launch of new safety eyewear glasses into North America, Europe, Middle East, Asia Pacific, & Latin America regions. These products delivered innovative customer solutions and required a vigorous claims approval process as the products were sold into 4 different government regulated areas. The supply chain also had very long lead times from Asia and required detailed level of forecasting communication. o Example: Launched a portfolio of 7 new styles expected to result in $8MM in annual sales and 3.5MM in Gross Profit in year 3.• Supported culture change as a New Employee Opportunity Network (NEON) Intern/Co-op Liaison by enabling an Exceptional Workplace movement that led to higher engagement with-in our company and enabling the next generation to experience the Culture of Accountability.

Roswell, Ga

• Developed the design of a DEPEND Adult incontinent underwear garment through bond pattern and material innovation that enabled improvements in silky texture for female versions and cotton “like” plush for male versions of the product.• Managed commercialization projects for internally supplied materials that fed into products being launched into North America and South America by the Kimberly-Clark Child Care (HUGGIES and PULL-UPS) divisions.

Various Locations Around The United States

Kimberly-Clark Corporation, Roswell, GA January 2009-May 2009Nonwovens Mechanical & Technology Development Engineer Intern• Feature engineer on a spunbond pilot line rebuild that successfully demolished old equipment and installed $40,000 of new equipment. • Led pilot line trials that required mechanical & process engineering design activities, quick retrofits, collection of data, and interpretation of date to make recommendations on project direction.Kimberly-Clark Corporation, New Milford, Connecticut May 2008-August 2008Family Care Mechanical Engineering Intern• Managed mill compressed air system by documenting current system capability, compiling a 5 year plan for maintenance and possible upgrades needed, and initiated and implemented a leak prevention program that had a cost savings of $160,000.Kimberly-Clark Corporation, LaGrange, GA August 2007-December 2007Nonwovens Mechanical Engineering Intern• Documented mill lighting system to do cost savings analysis of energy spent on lighting the mill and how to reduce the excess energy with new equipment.Kimberly-Clark Corporation, Paris, TX January 2007-March 2007Personal Care Mechanical Engineering Intern

Master'S Degree, Business Administration And Management, General, 3.7

Bachelor Of Engineering (Be), Mechanical Engineering, 3.4

Recieved a BA in Mechanical Engineering.

Highschool Dipolma