Marcus Cheetham Email & Phone Number

Oxford, England, United Kingdom

Leadership and management of a highly complex and wide-ranging digital programme for the EMEA region, focusing on ‘self-serve’ capabilities for ABG customers. This involves highly complex technical dependency management (data services, APIs, cloud delivery, software development and hardware provision/installation etc.), in a product-focused scaled Agile environment. My stakeholder management includes senior directors, VPs of Product/Engineering/Architecture, regional business leaders and various product delivery teams.

London, England, United Kingdom

Project/Programme Manager for ground-breaking Legal Tech company. Inc. software delivery of core legal entity diagramming product, business case for 3rd party entity management system integration, deployment to 3rd party legal app store, agile coach for departmental working practices.

Oxford, United Kingdom

Leadership of digital transformation programme for the University’s Gardens, Libraries & Museums Division (GLAM), including:- Digital Preservation – Managing the formulation of policies, standards and processes to support the ongoing durability and accessibility of digital assets across GLAM- Digital Systems for Collections and Digital Asset Management – Leading the analysis, formal procurement, data improvements and system implementations for the four Oxford museums: Natural History, History of Science, Ashmolean and Pitt Rivers- Greenfield development for the delivery of ‘Collections Online’ – Utilising Continuous Integration techniques in AWS infrastructure with advanced recovery and support features. Data transformation, indexing and serverless architecture with React front end- Extensive stakeholder management across the GLAM division and other University areas. Strong focus on diplomacy and facilitating business change - Management of £2+ million budget. Comprehensive reporting and engagement with senior University stakeholders- Management of local project managers and project leads at institutions involved in programme- Coaching – Member of the University coaching network, providing coaching to staff

Oxford, United Kingdom

- Analysis and delivery of greenfield Drupal-based Web CMS. Led engagement with senior stakeholders in Humanities Division and Ashmolean Museum. Facilitation focus groups, advised on information architecture, worked closely with software team to deliver requirements - Analysis for Alumni CRM project, constructing key artefacts to uncover flaws in user journeys- Digital workflow for Travel Insurance for University Finance Department. Process documentation, requirements, vendor selection- Consultation for E-Invoicing project for University Finance Department- Information Security business change activities. Including focus group facilitation and information architecture recommendations for website relaunch, email security vendor analysis, user workshops to review IS training module with associated reporting - Student Skills and Training. Changes to Student Information System (SITS) and associated policies to ensure student training is captured and reported

Oxford, United Kingdom

Project management of online publishing projects. During tenure, reshaped the use of Agile methodologies to fit standard Scrum methodology.

Oxford, United Kingdom

Worked on business case for enterprise Web Content Management SystemDiscovery analysis and report for Academic Division re: website re-workDiscovery analysis and business case for mobile learning applicationsManagement of Agile backlogLed focus groups, workshops and user interviews, and documenting outcomesCreation of personas, user stories and other artefactsStakeholder outreach to identify interview participantsVolumetric analysis and data modelling

London, United Kingdom

Business Analyst & Scrum Master supporting two simultaneous development teamsCoaching of product owners to produce high quality user stories/acceptance criteria (BDD) aligned to business valueAdministration of Atlassian Jira Leader of Scum of ScrumsCreated analytics templates to inform ongoing adoption/acceptance of Agile in publishing business

Oxford, United Kingdom

Lead business analyst on exploration of current state rights and royalty system and processes* Stakeholder analysis for different publishing teams, finance, technology etc.* Catalogue of issues, requirements, risks and business models* Process and data analysis* End of phase report presenting findings and options

London, United Kingdom

Business analyst working across multiple projects:o Digital Content Management System (CMS) consolidation for newspapers & associated products and systemsTasks:o Stakeholder analysis across various departments, product groups and newspaperso Interviews and workshops with editorial and technical staff o Creation of swim lane process diagrams, use case diagrams, traditional requirements, user stories and acceptance criteria etc.o Establishment of good working relationships with project managers, various technical stakeholders, product owners and business leaders

Oxford, United Kingdom

 Requirements analysis for implementation of enterprise digital asset management system and workflow tools. Created detailed requirements and multiple process flow diagrams Business case requirements analysis for database virtualization technology, targeted for development/test teams. Created process flow diagrams for current/future states and high level requirements, including compliance issues Stakeholder analysis of business users/sponsors and technical teams (internal and supplier)

Oxford, United Kingdom

 Assumed leadership of mission-critical content management system (CMS) and led a major overhaul to ensure fit-for-purpose features and functions, thus securing 95% of UK Schools and Colleges publishing for 2011-13 and millions of pounds in revenue Led workshops with users and business stakeholders to identify current pain points and future requirements, translating requirements into epics/user stories, wireframes and supporting entity relationship diagrams for metadata architecture Created business case documents to raise funding from internal business units Managed product backlog in JIRA, created user stores, wrote acceptance criteria, ensured points for effort and value and test scripts completed Negotiated contracts with UK and Mumbai based suppliers  Managed distributed development teams comprised of suppliers and internal specialists, leading Scrum sprint planning sessions, reviews/retrospectives and backlog refinement sessions  Provided operational support to system users on day to day basis. Ensured system maintenance activities completed alongside strategic upgrade Analyzed and documented governance structures for digital content development using CMS  Ongoing input into content architecture standards for digital products, including Digital Rights Management and content-system integration Managed eBook production technologies in relation to corporate CMS as part of Agile developments

Harlow/Oxford Uk

 Managed eBook technologies for Pearson’s extremely successful digital educational products used for approx 90% of secondary publishing, facilitating millions of pounds of revenue Engaged with publishing teams to determine eBook requirements and technical specialists/suppliers to outline software solutions Managed the development of core technology platform and authoring systems for eBook production Supported users throughout the production of numerous multimedia products for Web/CD delivery Negotiated contracts with suppliers and managed development/testing process Consulted with publishing teams on numerous projects to define new digital products and provide solutions

Northern Virginia, Usa

 Defined and developed digital applications for interactive game templates and learning activities Developed production tools for interactive activity editing and assembly

Washington D.C. Metro Area

 Created multimedia applications, presentations and banner advertisements for corporate advertising Web site development for clients in pharmaceutical and scientific domains

Washington D.C. Metro Area

 Created content for digital media/web programming training courses Delivered training in Adobe Creative Suite, HTML and JavaScript

Columbus, Indiana, Usa

 Developed database-driven web applications for corporate intranet, using Cold Fusion, Access, Oracle

London, United Kingdom

 Delivered teaching for GSCE and A’ Level Art and Design and Photography

Ma, History Of Art

History and Theory of Art (20th Century)

Pgce, Art And Design

Post graduate degree in teaching (Art and Design)

Ba, Creative Arts, 1St Class Honours

Degree study in Art and Drama