An award-winning, innovative, organized, and passionate professional with over 14 years in product and digital marketing. Specializing in driving high priority initiatives by effectively managing and collaborating with multiple cross-functional teams. Experienced in developing, maturing, and executing high performing conversion rate optimization and testing programs. Experienced at managing multiple projects, people, and workflows simultaneously. Offering excellent communication, PM, and analytical skills with a strong aspiration to add value within an organization through hard work and collaboration. - Manage end-to-end workflow for Award-Winning AB / MVT testing program- Drove millions of dollars in projected Annualized Revenue via CRO efforts (2014-2016, 2017)- Product owner for 8 person Agile Scrum team (Certified Scrum Product Owner, 2017)- Create and present reports to SVP’s and Sr. Management- Work closely on various initiatives with executive level leadership- Focus on Managing, prioritizing, and delivering projects and features on schedule- Manage vendor, HP Optimost, Adobe Target – IT deliverables, meetings, contract negotiation- Communicate and manage stakeholder needs and expectations - Collaborate with multiple cross functional teams to identify and prioritize enhancements for web and mobile - Developed strategy for proactive chat, including shepherding through governance and execution.- Lead ecommerce initiative including governance, RFP, and execution.- Oversee the design process for all AB / MVT testing on desktop, mobile web, and app- Strategically plan and prioritize work to maximize time, resources, and budgetary constraints- Lead multiple RFP's, including a major redesign and ecommerce platform- Collaborate with developers to explore feasibility and mitigate scope for POC testing - Coordinate with BI to analyze qualitative and quantitative data to identify and prioritize opportunities