Marcus Moraes work email
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Marcus Moraes personal email
Passionate about data and performance marketing, graduated in Aeronautical Engineering at University of São Paulo.
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Head Of Paid SocialSupersideSão Paulo, Sp, Br
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Growth Marketing SpecialistSuperside Jul 2022 - Present• Develop B2B user acquisition strategies and manage day-to-day performance across paid channels;• Identify key opportunities for growth and cost reduction, and potential blockers to good performance;• Research and understand the industry and buyer personas, being able to guide the creation of compelling and original ads on an ongoing basis.
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Growth Marketing ManagerQueima Diária Jul 2021 - Jun 2022• Develop high-performing user acquisition strategies that escalate the business by increasing the base of paying users in a profitable operation with clear targets for ROI, CPA and volume;• Manage a team of Performance Marketing Managers and different types of specialists (Creatives Marketing, Conversion Rate Optimization and Paid Channels), setting quarterly OKRs to achieve all of the company yearly business goals; -
Creatives Marketing ManagerWildlife Studios Jan 2020 - Jul 2021São Paulo, São Paulo, Brazil• Responsible for the creative results of the main games from our portfolio, making important decisions at key stages of the process: planning, prioritizing and optimizing;• Develop the strategic planning of the games, structure analysis of key metrics, seek opportunities to leverage competency results and perform competitor analysis;• Collaborate and give visibility to key partners such as Creative Directors, Game Directors, Production Teams and User Acquisition Team. -
Data AnalystWildlife Studios Jan 2019 - Dec 2019São Paulo, São Paulo, Brazil• Analyze the data from our test and live campaigns in order to identify the best performing elements and generate learnings for the production of creatives for each game from our portfolio;• Develop a logical framework to study the performance of creatives in different scenarios in order to compare them in a fair way.
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Key Account Manager (Smb)Social Miner Jul 2018 - Dec 2018São Paulo, Brazil• Responsible for designing a performance marketing strategy in order to increase the conversion rate of e-commerces;• Develop structured action plans with clear KPIs to both regular and seasonal events to improve CTR, ATP and conversion rate. -
Enterprise Account ManagerSocial Miner Oct 2017 - Jul 2018São Paulo, Brazil• Responsible for customer experience analysis by planning targeted strategies in order to increase their performance and giving full support during the partnership;
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Finance InternProcter & Gamble Jul 2016 - Oct 2017Panamá• Update monthly Transport & Warehousing forecast volumes and budgets for all the business units in the Latin America region and review it vs actual spending;• Design an automated tool to standardize the way P&G volume is flowing from plants to customers in Latin America (on a first approach) and then for the whole world;• Lead a team responsible for a special Portuguese Course for employees.• Manage a productivity improvement project for all P&G plants on Latin America. -
Mathematics TeacherOng Fênix Feb 2016 - Jul 2016São Carlos E Região, BrasilVolunteer teacher in a Community College focused on students who could not afford private colleges in order to get approved in the Universities Entrance Exams.
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Mathematics TeacherRede Emancipa Feb 2016 - Jul 2016São Carlos E Região, BrasilVolunteer teacher in a Community College focused on students who could not afford private colleges in order to get approved in the Universities Entrance Exams.
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Teacher AssistantUniversidade De São Paulo Feb 2016 - Jul 2016São Carlos E Região, BrasilResponsible for lectures from different disciplines from Institute of Mathematics and Computer Sciences for first and second year students; -
Summer InternshipItaú Bba Jul 2014 - Aug 2014São Paulo E Região, Brasil• Reorganize three different areas with productivity issues;• Elaborate a new schedule and immediate action plans for these areas in order to save time/money, reallocate some activities and discard the unnecessary ones -
Teacher AssistantUniversidade De São Paulo Feb 2012 - Jul 2014São Carlos E Região, BrasilResponsible for lectures from different disciplines from Institute of Mathematics and Computer Sciences for first and second year students;
Marcus Moraes Skills
Marcus Moraes Education Details
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Engenharia Aerospacial, Aeronáutica E Astronáutica
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Aeronautical Engineering
Frequently Asked Questions about Marcus Moraes
What company does Marcus Moraes work for?
Marcus Moraes works for Superside
What is Marcus Moraes's role at the current company?
Marcus Moraes's current role is Head of Paid Social.
What is Marcus Moraes's email address?
Marcus Moraes's email address is ma****@****ide.com
What schools did Marcus Moraes attend?
Marcus Moraes attended Universidade De São Paulo, Loughborough University.
What skills is Marcus Moraes known for?
Marcus Moraes has skills like Microsoft Excel, Microsoft Office, Matlab, Strategic Planning, Personnel Management, Project Management, Mathematics Education, Microsoft Power Bi.
Who are Marcus Moraes's colleagues?
Marcus Moraes's colleagues are Devin Terrey, Hesham Elbarany, Bianca Takahashi 🏳️🌈, Tess Bemporat Paiewonsky, Natalia Duque, Facundo Alzarría, Laura Maggs.
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Marcus Moraes
São José Dos Campos, Sp -
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Imperatriz, Ma -
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