• AWARD Uni tutor (2024)• D&AD judge, London - PR (2023)• One Show judge, New York - Direct (2023)• Mumbrella 360 Speaker, Sydney (2023)• BADC jury president and judge, Brisbane (2023)• #4 Campaign Brief Agency of the Year (Mid size agency) (2024) • WINNER Mumbrella Awards - Specialist Agency of the Year (2023)• Clients include rebel, Chupa Chups, Optus, Breville, Barbeques Galore, Salvos Stores, Sportscraft, Hamilton Island, Swaggle (Coles Pet Retailer), One Pass, Turo

• 2020/2021/2022 INTERNATIONAL AWARD-WINNER. Grand Prix at LIA along with metal at the Cannes Lions, D&AD, One Show, Clio Awards, New York Festivals, ADFEST, the Effies, APAC Tambulis, Spikes Asia.• 2022 Grand Prix winner – APAC Tambuli Effectiveness Awards• 2022 #4 Campaign Brief Agency of the Year – The Work • 2022 #1 ranked Executive Creative Director in the world on global Best Ads rankings• 2021 Grand Prix winner – London International Awards (LIA)• 2020 One Show judge - Direct• 2020 D&AD judge - Media• Overseeing all Dentsu Creative agencies across Australia and New Zealand. 500+ staff – five regional offices (Formerly BWM Isobar, dentsu Mcgarrybowen and dentsu agencies)• Major pitch wins for Kmart, American Express, Activision Blizzard (gaming), Toyota (re-pitch), NIB health, Wesfarmers One Pass, Daikin Air Conditioning, Virgin Money, Zespri Kiwifruits, Rugby Australia, The Iconic, Surfing Australia and Qantas Loyalty.• Clients include Qantas, TVNZ, American Express, Kmart, Activision Blizzard (gaming), nbn, Heinz, Daikin, Hendricks Gin, Virgin Money, Mentos, NIB Health, Bank of Queensland, Monkey Shoulder Scotch Whisky, DiDi, Foot Locker, Four'n Twenty, Goodman Fielder, Pepsi Lipton, Wesfarmers, the Garvan Institute of Medical Research, Charles Sturt University, Toyota, MLC, Asahi, BabyLove, Berocca, The Iconic and more...

• 2018/2019/2020 INTERNATIONAL AWARD-WINNER at the Cannes Lions, D&AD, One Show, Clio Awards, New York Festivals, ADFEST, the Effies, the Midas Awards, Spikes Asia, WARC Effectiveness and the London IPAs• 2019 Best Ads No.1 ranked Executive Creative Director in Australia(No.3 globally)• Creatively building and managing Western Australia's largest advertising agency – with over 120 employees in Perth and over 200 employees combined throughout our Melbourne and Auckland offices. • 2018, 2019 & 2020 Campaign Brief Agency of the Year WINNER• 2019 Global Creativity Report (Cannes Lions) - Agency ranking 8th Aust/NZ (7th in Australia)*WARC's ranking from the world's top creative and effectiveness award shows• 2019 ADFEST Keynote Speaker• 2019 ADMA Keynote Speaker• 2019 Best Ads judge for best global work – September• 2019 One Screen judge (International film award show for One Club)• 2018 AWARD School judge• Clients include Road Safety Commission, Bankwest, Foodbank, Tourism WA, University of WA, The Races WA, Water Corporation, Bunnings, WA Police, City of Perth, Mental Health Commission, TABtouch, MSWA and more...• Major pitch wins for Tourism WA and Perth Mint

2017/2018 INTERNATIONAL AWARD-WINNER at Cannes Lions, New York Festivals, Spikes Asia, APAC Effies, The Webby Awards and ADFEST• Closely partnering with ECD Jerker Fagerstrom to run all accounts and guide McCann Sydney's overarching creative direction• The sole direct report for up to 5 creative teams and 5 designers• An appointed member of the McCann Executive Leadership Team• 2017 Miami Ad School tutor• 2017 Sydney Award School tutor• 2017 New York Festivals judge – digital/mobile• Clients include Mastercard, Purina, Microsoft, Xbox, CPW (Uncle Tobys Oats), Coke & Coke brands, Cisco, Charles Sturt University, Dimmi, Cochlear and more...

2016/2017 INTERNATIONAL AWARD-WINNER at the Cannes Lions, APAC Effies, London IPA Effectiveness, AMES, WARC and Spikes Asia• 2016 WARC Grand Prix winner• 2016 Mumbrella and B&T Agency of the Year winner • 2016 WARC 100 – #1 DIGITAL / SPECIALIST AGENCY Australia & Asia Pacific• 2016 Global Effie Index - Australia’s most effective ‘Independent Agency’• 2016 ADFEST award judge - Jury President for Interactive & Mobile• 2016 Cannes Young Lions judge• 2015 AIMIA Awards judge • 2015 GLOBAL Awards judge (New York Festivals for Healthcare)• Clients included Panasonic, Johnson & Johnson, Prospan Cough Relief, Ceva, Birch & Waite, Narellan Pools, Woolworths and ADMA

• Creative lead and senior integrated copywriter on the Audi account• Helped launch multiple projects for Telstra and was part of the Telstra brand campaign team• Brands worked on during this time included Audi, Wrigleys, Telstra and Volkswagen

• Formerly, The White Agency• 2011 INTERNATIONAL AWARD-WINNER at the Cannes Lions and the Effies• 2011 CREATIVE Hotshop Award winner - Digital/Online agencies• Reported directly to the ECD conceiving ideas and managing teams across all advertising platforms, from integrated digital executions for web, social, mobile/tablet and video to above the line advertising and experiential events• Member of the senior management board for agency leadership• Developed a tutor program with Billy Blue to help place up and coming creative talent• Clients included the Commonwealth Bank, Lexus, Coca Cola, Coke brands (Sprite, Mother Energy Drink, Powerade, Diet Coke...), Toyota, Sussan, Telstra, Medibank Private, Tourism Australia and more...

• Formerly Mogeneration• Developed strategies, ideas and designs for mobile and tablet devices to integrate with a client's overarching brand - more specifically for iPhone, iPad and Android devices• Oversaw teams for creative, copywriting, design and development• Clients worked with included Coca Cola, Skins, NRMA, Fairfax and more...

• Strategic thinking and creative development for some of the industry’s largest brands. Worked across all mediums including TV, print, radio, direct and digital• Managed creative teams and oversaw large projects / campaigns• Helped build client relationships for key brands such as RTA, KFC, NSW Lotteries, LG and Qantas• Developed a tutor program with Award School to help place up and coming creative talent• Worked on and won large-scale client pitches such as the Roads and Traffic Authority (RTA), Australian Rugby Union, NSW Lotteries (Instant Scratchies / Lotto)• Clients worked with included Coca Cola, RTA, Yahoo! American Express, KFC, Australian Rugby Union, Kimberly Clark, NSW Lotteries, Unilever, Castrol, The Economist, LG, Qantas and more...

• Freelanced as a copywriter for TV, print and direct advertising • Clients worked with included American Express and IBM

• Worked as a copywriter for TV, print, radio and direct advertising• Clients worked with included Arnott’s, Goodman Fielder, KFC, NSW Lotteries, American Express, Qantas, Lion Nathan (XXX, Emu Bitter, Tooheys), Telstra and more...