Marcy Selva Email and Phone Number
Marcy Selva work email
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Marcy Selva personal email
Experienced Senior Sales Executive with 30+ years of extensive experience at Procter & Gamble across North America and Latin America (both internal & external assignments), global upstream, new business development and Salon Professional. Known for action-oriented leadership, results driven with an exceptional track record in customer business development, strategic planning, developing simplified business processes, creating new business models and developing people and organizations. Global leadership experience working in both headquarter strategic planning and customer business development in Latin America across trade channels in Mass/Hyper, Drug, Grocery, and small store outlets.
Simpactful
View- Website:
- simpactful.com
- Employees:
- 60
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Senior Partner And ConsultantSimpactful Feb 2022 - PresentUnited States -
Senior ConsultantSimpactful Sep 2020 - Feb 2022United States -
Management ConsultantSelf-Employed Jul 2020 - PresentCincinnati, Ohio, United States
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Vice President, Sales Policy And Go-To-Market InnovationProcter & Gamble Jul 2018 - Jun 2020Cincinnati, Ohio, United States• Led North America customer policy organization and go-to-market Innovation team.• Served as governance leader for North America across all 10 categories and 14 customer teams, solving problems, creating retail programs and administered policies for the largest regional market ($30B in sales) at Procter & Gamble.• Created new business models, criteria-based programs and improved e-Content delivery and e-Fundamental capabilities which resulted in over $1B of incremental sales. -
Vice President, Sales Operations And StandardsProcter & Gamble Jun 2012 - Jun 2018Cincinnati, Ohio, United States• Led internal team of 32 individuals responsible for end-to-end business planning, sales deployments and publishing, master data improvements, business requirements and trade standards.• Delivered 95%+ data accuracy and on-time delivery saving the company over $25 million over 3 years. -
Sales Leader - Dollar & Emerging Channel, U.S. Market Strategy & PlanningProcter & Gamble Jul 2011 - Jun 2012Cincinnati, Ohio, United States• Led Customer Business Planning process and innovation plan for Dollar & emerging channel customers to improve sales results, planning processes, and capabilities which delivered $720 million in incremental sales. • Developed small case count packaging, pricing, in-store fundamentals and demand creation plans working across 12 categories. -
Vice President, National Account Teams - Wella, The Salon Professional Division Of Procter & GambleProcter & Gamble Jun 2007 - Jun 2011Woodland Hills, Los Angeles Area, California, United States• Accountable for 56% of business in North America with 39 employees and 20 Key Accounts.• Led first ever multifunctional team in Salon Professional and 3-year Joint Business Plan with largest global customer.• Delivered 3 years of breakthrough double digit growth (+10%) at top customers while the industry declined 5.5%.• Led the complete go-to-market sales redesign for North America Salon Professional delivering landscape assessment, structure recommendations, staffing principles, timelines, milestone check points and message tracks in 9 months. This work laid the foundation for business acceleration the following year. -
Go-To-Market Reinvention Leader (Special Assignment), North AmericaProcter & Gamble Mar 2007 - Jun 2007Cincinnati, Ohio, United States• Led the development and deployment of the go-to-market reinvention strategy to the top 2% of leaders in North America, for execution throughout the organization. -
Global Senior Director & Commercial Strategy Leader, Fabric & Home CareProcter & Gamble Sep 2004 - Feb 2006Cincinnati, Ohio, United States• Provided sales direction and insights into the Fabric & Home Care (F&HC) upstream initiatives, New Business Development action plan, strategy development for go-to-market plans and new business models and portfolio choices.• Global ownership of the Customer Value Assessment process for F&HC• Coordinated communication between all developed regions (North America, Western Europe, Latin America, Northeast Asia) for input into corporate plans and the sharing/reapplication of best practices. -
Sales Manager - Gain®, Fabric CareProcter & Gamble Aug 2003 - Sep 2004Cincinnati, Ohio, United States• Exceeded Gain® (Detergent & Fabric Enhancer) business objectives, as 9 of the Top 10 customers grew both revenue and share and delivered a combined 127 growth index vs. YA. -
Category Project Manager - Upstream Initiatives, Home CareProcter & Gamble Jul 2002 - Feb 2003Cincinnati, Ohio, United States• Leveraged the Febreze® brand restage to create customized plans with key customers to turn an inherited business that was in a 3-year decline, to an 18% business growth vs. PY, and 6.4 dollar share point growth.• Led the launch of Febreze® Allergen Reducer which exceeded success criteria and delivered 95% incremental cases to the franchise (vs. 45% objective). -
Regional Sales Leader - Latin America, Feminine Care (Expatriate)Procter & Gamble Nov 2000 - Jan 2002Caracas, Venezuela• Led the development of the trade proposition and plan behind the introduction of Naturella® in Mexico and delivered a 111 index vs. objective.• Developed a robust trade plan with clear objectives and measures in support of the Pantiliner introduction in Venezuela and delivered a 114 index vs. objective. -
National Distributor Team Leader, Colombia (Expatriate)Procter & Gamble Sep 1998 - Oct 2000Bogotá, Colombia• Restructured and launched a new distributor sales organization and go-to-market strategy in Colombia targeting small retailers.• Led and established Joint Business Plans with distributor owners that delivered a 103 index vs. YA (versus the Country’s overall index of 92 vs YA).• Developed and led action plans to increase distribution and market share despite market contractions of 10%.• Led the Integrated Distributor System (IDS) pilot for Latin America which led into Regional expansion in other countries based on results that delivered volume growth of 24%.• Managed team of 22 managers with 9 direct reports (including multifunctional resources), and 100 P&G Distributor Reps. -
Various Sales Management RolesProcter & Gamble Jun 1991 - Aug 1998California, United StatesSenior Account Executive roles in California selling fabric care, baby care, feminine care, and family care categories.
Marcy Selva Education Details
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Business Administration - Marketing -
Future Of Commerce Immersion Course -
Executive Education - Leadership
Frequently Asked Questions about Marcy Selva
What company does Marcy Selva work for?
Marcy Selva works for Simpactful
What is Marcy Selva's role at the current company?
Marcy Selva's current role is Senior Partner | Board Member | Consultant | Experienced International CPG Senior Executive | ex-P&G.
What is Marcy Selva's email address?
Marcy Selva's email address is ma****@****ful.com
What schools did Marcy Selva attend?
Marcy Selva attended California Polytechnic State University-San Luis Obispo, Harvard Business School, London Business School.
Who are Marcy Selva's colleagues?
Marcy Selva's colleagues are Maureen Mchale Hull, Gina Sartori, Lisa Franchi, Becky Merrill, Theresa Lewis, Bryan Stuke, Richard Yoder.
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