Margot Cunningham Email & Phone Number

Burlington, VT, US

Alexandria, Virginia, United States

Marketing Strategy Leader at Charities Aid Foundation (CAF)'s American Branch

New York, New York, United States

Developed and executed Go-To-Market Strategy for Dartmouth Tuck MBA Graduate's natural skincare company.

Nashville, Tennessee, United States

Great Barrington, Massachusetts, United States

Williamsburg, Virginia, United States

• Led team of 5 in 180+ hours of research, written reports, and analysis related to human rights
• Strengthened client relationships with 2 non-profits and implemented new data-driven social media strategy
• Spearheaded 4 promotional Twitter campaigns and designed 40+ graphics with Adobe InDesign and CanvaIJL unites faculty and students nationwide to research human rights, transitional justice, and international law and.

Williamsburg, Virginia, United States

• Created new branding kit and marketing program streamlining Instagram/Facebook post and story design process by 75%
• Implemented quarterly analysis reports improving targeting; tripled Instagram engagement
• Led weekly meetings for team of 12 marketing interns; developed creative strategy boosting traffic by 60%
• Designed Instagram grid and story posts educating the public on identifying disinformation using Canva, Adobe Photoshop, and Adobe IllustratorStudent-run think tank at W&M Global Research Institute, dedicated to.

• Developed a financial plan for $55K budget
• Managed collection of dues from 60+ members and directed event planning/budgeting
• Oversaw allocation of funds and spending between 20 officer roles

• Collaborated with dive shops/other universities to plan dive trips to VA, NC, FL, and first international club trip to Belize
• Established club as an official W&M club sport; organized multiple fundraisers; grew membership by 82 students
• Increased fundraiser attendance by 40% by designing new physical and digital promotional material (posters, flyers, Instagram stories)
• Organized 3 fundraisers raising $2.7k

• Coordinated with campus recreation to organize choir participation in IM sports
• Doubled female member involvement

• Corresponded with tour companies, researched locations / itineraries, developed budget, and created presentations to promote Choir’s international tour to Japan/South Korea

• Developed and co-managed $120K budget; created/managed $800 position-specific budget; presided over room selection
• Served on Finance and House Corps committees, organized/ran monthly meetings, selected house upgrades and décor

Metro Manila, National Capital Region, Philippines

Bayani Brew is a social enterprise beverage company located in Manila, Philippines, brewing farm fresh tea inspired by Filipino heritage recipes. Bayani Brew partnered with the William & Mary Freeman Intern Fellowship award program to provide two recipients with international internships during summer 2020.

Austin, Texas, United States

• Spearheaded team of 4 on promotion of Dive app waitlist resulting in the collection of 4,300 emails/waitlist signups in 48 hours
• Designed and oversaw company-wide, word-of-mouth LinkedIn marketing campaign reaching between 3,000-6,000 people per individual post
• Tracked platform analytics resulting in an updated content calendar and more cohesive brand strategy
• Designed graphics and posts using Canva and Adobe Photoshop; edited inbound/email marketing copy

Master Of Marketing, Class Valedictorian; 4.0/4.0; Owen Honors (Top 20% Of Class)

Activities and Societies: Women's Business Association Board Member; Vanderbilt Marketing Association; Strategy & Consulting Club; Outdoor.

Bachelor Of Arts - Ba, Anthropology And Marketing Minor (Mason School Of Business), Cum Laude, Departmental High Honors

Activities and Societies: Scuba Diving Club, William & Mary Choir, Delta Gamma, W&M Global Research Institute, Women in BusinessAwards.

Marketing Minor; Mason Summer Business Institute

The Education Abroad Network: Semester In Thailand

19-week study abroad program through The Education Abroad Network. Coursework: International Relations of Southeast Asia; Buddhism; Rights.

Rwanda Study Abroad Program

One-month summer study abroad program. Earned 7 W&M credits. Studied trauma psychology, museum studies, history of Rwandan genocide, and.

Conservation Medicine: A Veterinary Perspective

Three-week intensive college course taught by Robin Radcliffe, DVM, at the Cornell University College of Veterinary Medicine. Coursework.

Education record