Maria Unangst Email & Phone Number

Partners with the franchise sales team, fellow marketers, and strategic partners to represent Authority Brands as a key team member responsible for strategic marketing.Communicates with marketing, cross-discipline associates, and agency partners to determine the ideal program to recruit new owners for our various home service brands, specific focus on Color World Painting. Creates, develops, maintains, and organizes franchise development Marketing Programs. Manages CRM, accounting, internal messaging, brand compliance, ensure accuracy and integrity in data management.Develops and maintains project reports, aimed at helping management track and monitor progress.Knowledgeable about trends in brand data including lead flow, sales process, close rate, and other KPIs and helps explain these to Franchise Owners of CWP to help improve their marketing efforts.Monitors the brand location specific websites, including working with website partners to ensure accuracy of brand information, updating content, and building a unique user experience.Provides project management support to marketing and communications creative projects.Coordinates with communications staff, assist with content planning, creation, and distribution through various channels and calendars, such as social media, webinars, and internal communication platforms.Manages sales marketing efforts and marketing requests.

Stratford, Connecticut, United States

Philadelphia, Pennsylvania, United States

Manages all marketing projects, over 250 at any given time, from start to finish Runs and manages social media accounts including LinkedIn, Facebook and Twitter for LEAF and our subsidiary, VAR Technology FinanceDirects both the designers and copy writers on project priorities and ensures all deadlines are metWorks with third-parties to manage marketing vendor services Responsible for all marketing finances including monitoring and meeting the budget and processing invoicesCompletes reporting on all marketing actives and analyzes the results

Stamford, Ct

Stamford, Ct

Increase Food Processor category growth through launches of new products and existing product improvements. Manage all phases of new product development, including concept creation, design, production, and commercialization.Identify new opportunities through market research, consumer insights, competitive analysis. Analyze syndicated data (NPD) and internal sales data via SAP to monitor brand performance, measure ROI, identify market trends.Work cross functionally with international vendor partners, Creative, Design, Sales, Planning & Engineering departments.Collaborate with international counterpart and overseas vendor partners on pricing and sourcing.Prepare and present product lines to key customer accounts and collaborate with Sales team on current/future initiatives. Develop creative briefs/oversee production of artwork for merchandising and advertising. Attend International Home and Housewares Show in Chicago, present new product to potential customers during the show.

Norwalk, Ct

Developed and designed marketing materials for various tradeshow campaigns including;JIS January, JIS April, JIS EXCHANGE, JIS October, Vision Expo East, & Vision Expo West.Organized and executed direct to exhibitor projects including print and web deliverables.Organized and developed email campaigns, direct mail pieces, sell sheets, and signage through InDesign, Photoshop and Illustrator.Created email layouts and content in HTML and deployed via Exact Target.Collaborated closely with the sales and marketing show teams for direct to exhibitor email marketing initiatives.Analyzed email data and metrics to improve future communication efforts.

Norwalk, Ct

Managed the production process of all printed marketing pieces including Show Directories and Map Handouts for a portfolio of events including New York Comic Con, C2E2, Emerald City, PAX, BookCon, Star Wars, JIS and JCK.Developed and managed production timelines for each project with the goal of delivering all pieces to the printer on schedule with the highest level of quality and accuracy.Proofread content for spelling, grammar, clarity and consistency with Style Guidelines.Led project kickoff meetings with event teams.Collaborated with marketing teams to gather and organize general event information to include in Show Directories.

Todi Pg, Italy

Conducted international market research on behalf of the winery Analyzed data collected to determine best strategy to gain market share in the United StatesConcluded project with a presentation of findings to Roccafiore employees

Norwalk, Ct

Created aesthetically pleasing sale displays featuring specific productsEngaged customers to come and watch demonstrations of toolsOrganized aisles and end caps to ensure shelves were fully stocked and presentable Communicated with both Home Depot employees and customers

Bachelor’S Degree, Marketing & Interational Business

Smeal College of Business

Digital Marketing

Digital Marketing Graduate Certificate; Jack Welch College of Business Develop and evaluate marketing plans that harness the power.

Bachelors, International Business

Activities and Societies: English Tutor for Italian students, Tandem Language Exchange Program, Community Outreach Program with a local.