As a Digital Communications Specialist & freelance Graphic Designer with a BSc in Marketing, I bring a rich background of experience spanning from multi-disciplinary advertising agencies to SMEs/MNCs. My skills lie in marketing ideation, client management and delivering compelling campaign pitches from both a creative & executive perspective. With my technical skills & industry experience in email & omni-channel marketing, I am confident in value-adding to any organisation & team. With proficiency in handling various mediums from traditional to digital platforms. My hybrid professional background has honed my ability to execute & lead highly effective 360 marketing campaigns, leveraging data analysis to transform raw figures into actionable insights that drive profitability & increase ROI.During my free time, I invest my time in continuous self-improvement (currently studying for SFMC Email Specialist certification).