Maria Trullenque Email & Phone Number

London, England, United Kingdom (fully Remote From Spain)

• Working with worldwide clients on a range of reporting and communications projects helping them to articulate their strategies and value creation story in a clear and meaningful way to their stakeholders through.
• Providing best practice strategic advice on corporate reporting and wider communication to clients and new business prospects, using expertise and knowledge to drive debates and shape clients’ communication strategies.
• Leading opportunity presentations, interim assessments, peer analysis, benchmarking and content audits/guidelines, and ad hoc strategy work, and presenting this work to clients.
• Conducting deep-dive research into the corporate communications of Black Sun clients to assess their current communications approach, content and overall effectiveness.
• Leading engaging client workshops, presentations and external events on best practice communication with a particular focus on topics such as strategy, ESG, corporate governance and relevant regulation.
• Helping present Black Sun’s wider communications offer to existing Black Sun clients and demonstrate the value of developing an impactful communications framework and plan, beyond simply disclosing or reporting data.

Madrid, Community Of Madrid, Spain

Subject: Integrated Reports - "the value of communicating value".The role that integrated reports play in the corporate reporting framework, standards and key differences, the rise and importance of intangible management, the International Framework created by the IIRC (International Integrated Reporting Council) and how integrated thinking is the key.

Madrid Area, Spain

• Preparation and review of CSR/Sustainability reports and Non-Financial Information Statements (NFRD Law 11/2018)
• Verification and performance of socioeconomic impact analysis
• Helping companies understand and respond to Environmental, Social and Governance needs.
• I provide professional services in sustainability, governance, extra-financial reporting and strategic consultancy activities for our client portfolio.
• Management, overseeing and coordinating the outputs of team members and delivery partners to ensure a strong culture of performance in keeping with clients´ expectations.
• Contributing to the positioning of the KPMG CC Sustainability department by representing the firm at seminars, conferences, blog writing etc.

London, United Kingdom

• Development and implementation of the ongoing programme of activities and engagement for Business Network participants and responses to emerging issues
• Ensure and undertake a continuous programme of recruitment and targeting to expand and retain membership of the Business Network
• Interaction with and between the IIRC and third party organisations including sectorial, national and international business associations principally relating to the activities of the Business Network
• Engagement and interaction between Business Network participants on relevant topics, including networking events, webinars and other activities
• Overseeing and coordinating the outputs of team members and delivery partners to ensure a strong culture of performance in keeping with participants' expectations
• Overseeing the maintenance of the Business Network administration, including targeting programmes, renewals, invoicing and maintaining accurate records (Salesforce)

London, United Kingdom

• Pivotal role in driving member (client) satisfaction and retention by ensuring exceptional activity and high-quality sustained value are being delivered.
• I own and manage the overall relationship with a portfolio of three Sector Specific Member Networks (9 senior professionals in each Network) and have quarterly retention targets to increase market adoption.
• I conduct quarterly Executive Business Reviews with these panels to provide a success plan of activities, educate them on our value proposition, increase our reach, analyse the market trends and industry.
• I have direct responsibility of building new (and maintaining existing) relationships with partner organisations with the view of cross-promoting activities, achieving targets and building influence and reputation..
• Develop and conduct high-profile webinars, F2F events and roundtables. Budget management, engagement marketing campaigns, digital platforms (SaaS), leadership and team management skills to operate effectively at all.

London, United Kingdom

• I was responsible for the development and delivery of all marketing, sponsorship and advertising activity undertaken with key sponsors and affinity partners.
• I managed a portfolio of account relationships (business and leisure clients mainly) and make the best use of their marketing spend in order to maximise commission income and achieve objectives (both from the partner.
• I project delivered a range of events, bespoke roundtables, webinars and targeted activity on behalf of ICAEW clients/partners.
• I worked together with the Business Development team to ensure relationships were maintained and developed (CRM, Salesforce)
• I managed the Digital and Online Advertising processes (AppNexus platform) and practices internally to ensure ICAEW was maximising opportunities and achieving targets. Areas of expertise:
• Project Management

London, United Kingdom

• I provided exceptional customer support to all members (clients) of the European Institute. This is a private membership organisation of over 70 global asset management firms who manage money for European pension.
• I worked together with the sales team (three of us in total) in building, establishing and nurturing our portfolio of European customers and/or prospects. I maintained a deep understanding of the Institute’s solutions.
• I managed the client database and ensured existing members renewed their subscriptions by driving effective phone conversations and writing down new contracts when needed.
• I organised and researched relevant topics for conference production resulting in successful European roundtables. This included several conference calls with senior panellists and speakers. Exceptional use of.
• I was the main responsible of existing clients and their satisfaction, embraced new challenges and change, solved problem with a ‘can-do’ attitude and positivity. Excellent feedback available upon request.
• I managed the Institute’s website, e-mailing communications, databases, sales brochures and promo materials.

London, Reino Unido

• Events:
• Planning, management and execution of a wide range of events for the Division, including frequent branch opening events at partner universities and large-scale Vice-Chancellor meetings (both in the UK and abroad)..
• Logistics, budget, briefing production, team management, leadership in meetings.
• Logistics and organisation of senior Chairman, CEO and Head of Banking visits to universities for events, lectures and branch visits.
• Management and organisation of the annual Formula 1 student event with Jenson Button - attended by 100 scholars.
• Executive management of Head of Department's agenda and meetings.

Madrid, Spain

• Successfully designed, developed and produced high profile sectorial conferences for the Daily Economic Spanish newspaper Expansion. More than 90% of the conferences brought significant revenue to the business. Profit.
• Completed projects usually ahead of schedule and developed and introduced unique products that were first in the marketplace. Identified key elements that were of relevance to each sector and identified sponsors as a.
• Achieved quarterly targets and frequently maintained fruitful relationships with external stakeholders that were interested in sponsoring our conferences. Great customer retention.
• Increased sales over 10% and tailored new databases with advocate speakers/attendees from various sectors: banking, technology, SaaS, health, energy, infrastructures etc.
• Chaired Conferences and introduced speakers to large audiences. Good use of communicating skills, engaging relationships and profitable business networking.

Madrid Area, Spain

Writing, editing, production and publishing of articles based on fashion, travelling, shopping and/or luxury lifestyle. Frequent travels along with press agencies and other media. Attendance to press conferences, interviews, sector receptions and/or hospitality events. Proactive approach to new articles in weekly team meetings.

Madrid Area, Spain

• Wrote, edited and published weekly articles and reports around leisure, travel, luxury and fashion industries. Frequent travelling around Europe and USA alongside other journalists for several days. Identified good.
• Leveraged various publications of the group and frequently translated articles and/or collaborated with other sections: economy, politics, leisure, arts. Full publication of all articles.

Madrid Area, Spain

• As a regular scripts editor, I used to dub and speak during the real time connections for this leading Spanish TV channel. Programming, video editing, script writing and voice dubbing.

Madrid Area, Spain

• Achieved very good results for external stakeholders towards their Marketing Plan. Led the PR campaigns and facilitated contact with specialised journalists to obtain press coverage and positioning of our customer.
• Fully managed and organised events and promotional campaigns to obtain ambitious targets set by our main customers. Strong team work in a very demanding environment. Measured impact and reviewed actions.
• Writing of press releases, follow up of invoicing processes, press book management, team coordination. Frequent travelling and use of foreign languages.

Madrid Area, Spain

• Website specialised in the franchise business (www.tormo.com). Market analysis and research of diverse potential business areas to acknowledge strengths and weaknesses before writing online articles for customers.
• Press releases, interviews to business owners, franchisers and franchisees.
• To create and have full responsibility of the online Press book and Photo Library.

Periodismo Y Ciencias De La Comunicacion, Journalism

Master En Periodismo, Journalism, Master Diario El Mundo

Master En Periodismo - Diario El Mundo (Unidad Editorial), Journalism

Bachelor'S Degree, Journalism

Bachelor'S Degree, Junior High/Intermediate/Middle School Education And Teaching