Marievi Mougiou Email & Phone Number

Berlin, De

Berlin, Germany

Plan and execute user acquisition campaigns for mobile across various platforms including Google ads (tCPI, tCPA, tROAS), ASA, DSP and Offerwalls to drive high quality installs and maximize ROI, managing and allocating a six-digit monthly budgetConduct A/B tests and experiments to identify winning ad creatives and targeting strategiesMonitor industry trends and emerging advertising platforms to identify new opportunities and best practicesExecuted a effective localisation campaign in Japanese market, resulting in a 20% increase in spending while achieving a 10% boost in ROI

Berlin, Germany

Assisted the marketing team in developing email marketing strategies, including planning, email creatives and content, audience segmentation, and automation using the Hubspot toolSet up and managed Google and Facebook campaigns, monitored and evaluated the performance of the campaignsAssisted in the planning and coordination of events, provided on-site support during events, including registration and set-up

Athens, Attiki, Greece

• Developing social media campaigns - 200% increase in followers and boosting brand awareness• SEO - Web site content optimisation• Setting up Google ads campaigns - 27% increase in website traffic

• Delivering presentations and demonstrations to customers and others stakeholders• Distributing samples of FMCG and providing feedback for improvement to the management team• Hosting HO.RE.CA. events

Athens, Attiki, Greece

Launching a new jeans label in greek market under the brand name "Viernes"• Selection of designs in collaboration with suppliers and designers• Implementing in stock inventory management and product pricing• Update product content in Wordpress based website• Social media management

• Delivering presentations and demonstrations to customers and others stakeholders• Distributing samples of FMCG and providing feedback for improvement to the management team• Hosting HO.RE.CA. events

Athens, Attiki, Greece

• Leading online survey of iYouth community for telecommunications application• Assisting moderator in leading 15 focus groups for variety of topics• Analyzing qualitative data in coordination with qualitative team to provide key insights and reporting to clients

Trained and taught children and adults in the beginning to advanced piano theory and application

Msc, Marketing & Communication, 9.20/10

Bachelor'S Degree, Philosophy, Pedagogy & Psychology - Psychology Major