Marika Ollaranta
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Marika Ollaranta Email & Phone Number

Head of Decarbonizing Industries at Business Finland
Location: Helsinki, Uusimaa, Finland 13 work roles 3 schools
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Current company
Role
Head of Decarbonizing Industries
Location
Helsinki, Uusimaa, Finland
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Who is Marika Ollaranta? Overview

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Marika Ollaranta is listed as Head of Decarbonizing Industries at Business Finland, a company with 604 employees, based in Helsinki, Uusimaa, Finland. AeroLeads shows a matched LinkedIn profile for Marika Ollaranta.

Marika Ollaranta previously worked as Head of Bio and Circular Finland Program at Business Finland and Senior Advisor (Internationalisation, bio and circular economy) at Business Finland. Marika Ollaranta holds Master Of Science (Msc), Marketing, Leadership from University Of Oulu.

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Business Finland

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Profile bio

About Marika Ollaranta

Coaching leadership certificate, score 94/100Leading international matrix organization of 15 peopleStrategic planning and execution Decarbonizing, Circular economy, bioeconomy, digitalization Business models, renewing value chainsInternational go-to-market activitiesSpoke personPersonal strengths:Driving with energy and target oriented waySystematic, analytic and seeing the causalitiesCrystallising and simplifying complexity

Listed skills include Strategic Planning, Marketing Strategy, Marketing Communications, Service Design, and 34 others.

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Marika Ollaranta's current company

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Business Finland
Business Finland
Head of Decarbonizing Industries
helsinki, uusimaa, finland
Employees
604
AeroLeads page
13 roles

Marika Ollaranta work experience

A career timeline built from the work history available for this profile.

Head Of Decarbonizing Industries

Current

Define scope, target and metrics for Decabonizing Industry program and leading the implementation. Leading national R&D strategy for biocircular innovation roadmap and go-to-market strategy. Market and communicate Finland's R&D and business excellence globally. Understand existing and emerging global business opportunities and communicate them to Finnish.

Nov 2021 - Present

Head Of Bio And Circular Finland Program

Helsinki, Southern Finland, Finland

As Head of Bio and Circular Finland program my task is to execute bio and circular export activities together with Business Finland program team both in Finland and with international network. Target is to achieve ambitious growth targets the companies have for the internationalization. I facilitate the creation of new cross-industrial ecosystems and.

Apr 2020 - Nov 2021

Senior Advisor (Internationalisation, Bio And Circular Economy)

Helsinki Area, Finland

I activate and spar companies from all sectors towards ambitious global growth with circular economy principles/business. My present expertise serves growth companies in their transformation in bio- and circular economy, including assessing and renewing business models, accelerating their change in circular value chains and eco-design. In my daily life, I.

Jun 2019 - Apr 2020

Project Management

Heureka Overseas Production

Helsinki Area, Finland

International sales and business development. I achieved new markets and customers (b-to-b). Amount of one deal is 10k-500k. I created new profitable services (service design, consumer journey) with new business models. Products and offering were concept tested among potential international customers before commercial launch. I lead go-to-market strategy.

Jan 2017 - Dec 2019

Project Manager

Helsinki Diakonia College

Helsinki Finland

Education services to be sold for organizations overseas. I productionized existing services to meet customer needs, priced the services and created visualized sales materials. Business validation and go-to-market strategies guaranteed the business take off. Main achievements: New services with solid business plans ready for sales purposes.

Aug 2015 - Oct 2015

Project Manager

Espoo Finland

Sales channel developed for healthcare related testing items. I created value proposal for customers, customer targeting plans and brand elements. Go-to-market strategies including global launch and communication plan with budget (Google Ads, Social media SEO and press releases) with ROI calculations.

Nov 2013 - Mar 2015

Studying And Looking For A New Job

Studies:Aalto: Strategic Brand Management, Digital Messging and social mediaSaranen Consulting: Game Expert (digital brand management, user acquisition)Aalto Venture: Service monetization Design (marketing, usage analysis)Coursera: Leading strategic innovation in the organizationAalto University: Service Design

Sep 2012 - Nov 2013

Senior Manager, Strategic Planning /

Finland

Leading strategy creation projects for products and services by analyzing the users behavioral data and trends, market data and competitor offering. It had implications across Nokia: products, applications, services, portfolio planning, digital marketing and branding. I got excellent feedback on leading people and driving results into implementation.

Jul 2005 - Sep 2012

Senior Manager, User Experience Marketing

Finland

Led the work to utilize user experience based key selling points for marketing instead of technical features. Led Nokia wide user experience target definition for Voice over internet service and the creation of user experience sales material for operators and distributors.

Nov 2004 - Jun 2005

Business Development Manager / E-Commerce Strategy

Finland

Led channel strategy creation and managed the global implementation of mobile shop application. Led global marketing take off activities and calculated business cases & analyzed value-chains for mobile services. Created value proposals and messages for end users and operators. Prepared marketing take off activities.

Sep 2002 - Oct 2004

Project Manager

Finland

Created project plans, managed people, time and costs. Translated business requirements to technical functionalities. Change management.

Jun 2001 - Aug 2002

Marketing Manager

Finland

Created marketing strategy, co-operation with advertising agency Sek&Grey, sales persons and R&D. Managed international marketing projects. Created value proposal for the customers & partners. Led extranet development work for distributors and web for customers. Led marketing and sales processes creation work. Created market estimation.

Jun 2001 - May 2002

Marketing Communications Manager

Nethawk Oyj

Finland

Led marketing strategy work. Managed international marketing projects, launches, web, events, print ads etc. Managed marketing co-operation with distributors, subsidiary companies, advertising agency Mainonnan Työmaa, sales persons and R&D around the world. Led marketing and sales processes creation work. Created marketing budget and managed brand. Led.

Nov 1995 - May 2000
Team & coworkers

Colleagues at Business Finland

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3 education records

Marika Ollaranta education

Education record

Aronahde

Education record

Polytechnic Of Oulu
FAQ

Frequently asked questions about Marika Ollaranta

Quick answers generated from the profile data available on this page.

What company does Marika Ollaranta work for?

Marika Ollaranta works for Business Finland.

What is Marika Ollaranta's role at Business Finland?

Marika Ollaranta is listed as Head of Decarbonizing Industries at Business Finland.

Where is Marika Ollaranta based?

Marika Ollaranta is based in Helsinki, Uusimaa, Finland while working with Business Finland.

What companies has Marika Ollaranta worked for?

Marika Ollaranta has worked for Business Finland, Heureka Overseas Production, Helsinki Diakonia College, Medigoo Inc., and Nokia.

Who are Marika Ollaranta's colleagues at Business Finland?

Marika Ollaranta's colleagues at Business Finland include Kangas Reijo, Seungah Seo, Jaana Rantanen, Esa Rantanen 爱山, and Päivi Remes.

How can I contact Marika Ollaranta?

You can use AeroLeads to view verified contact signals for Marika Ollaranta at Business Finland, including work email, phone, and LinkedIn data when available.

What schools did Marika Ollaranta attend?

Marika Ollaranta holds Master Of Science (Msc), Marketing, Leadership from University Of Oulu.

What skills is Marika Ollaranta known for?

Marika Ollaranta is listed with skills including Strategic Planning, Marketing Strategy, Marketing Communications, Service Design, User Experience, Consumer Experience, Development Strategy, and Channel Strategy.

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