Marisa Romero Email & Phone Number

San Diego, California, United States

As Strategy and Business Development at Anonym Agency, I play a pivotal role in driving the company's growth and ensuring its success in a dynamic and competitive market.My Key Responsibilities include but are not limited to:Strategic Planning:*Develop and implement a comprehensive business strategy aligned with the agency's vision and goals.*Conduct market research to identify trends, opportunities, and potential threats.*Collaborate with cross-functional teams to refine and adjust strategies based on market dynamics.Business Development:*Identify and pursue new business opportunities, partnerships, and collaborations.*Build and nurture relationships with clients, key stakeholders, and industry influencers.*Lead the development of compelling proposals and presentations to win new business.Revenue Generation:*Drive revenue growth through effective sales strategies and client engagement.*Work closely with the creative team to tailor solutions that meet client needs and expectations.*Implement pricing strategies and negotiate contracts to maximize profitability.Market Positioning:*Help define and execute marketing initiatives to enhance the agency's brand visibility and positioning.*Keep abreast of industry trends and competitors to ensure the agency remains innovative and competitive.Anonym is a full-service creative agency that specializes in branding, web development, media production, content strategy and multi-media design services. Our team of talented creatives and strategists can help breathe life into your ideas and help build something you are extremely proud of—because creativity, passion, and purpose are the heartbeat of everything we do.Interested in connecting? Send me a message!

-Operating as the lead point of contact for any and all matters specific to account management.-Building and maintaining strong, long-lasting client relationships.-Ensure the timely and successful delivery of our solutions according to client needs and objectives.-Communicate the progress of monthly/quarterly initiatives to internal and external stakeholders.-Forecast and track key account marketing and social media metrics-Prepare quarterly marketing reports for all client accounts-Brainstorm and develop mood boards, creative briefs, storyboards for monthly production shoots and product launches.-Project manage client design projects; websites, product launches, social media content, advertising, marketing collateral, etc.-Develop multi-faceted marketing and social campaigns to support press, sales and celebrity endorsement initiatives. The Anton Eye is a Full-Service Creative Agency that specializes in marketing solutions built around high-quality media, and a ground-level understanding of our client's needs and vision. From launching shoestring startups to breathing new life into established brands, or large scale concepts and productions, our diverse, attentive, and experienced team can tackle any situation big or small. Our ethos is simple: Approach each brand or project as if it were our own, and enjoy the challenges.Key accounts: IPSY/Complex Culture Beauty, DAHlicious, O'Dang Foods, The Jersey Tomato Co.

Greater San Diego Area

-Establishes and maintains relationships with media, strategic business partners, influencers and industry professionals.-Secure local and national coverage including print, digital, radio broadcast, and TV segments.-Leverage brand communication strategies in traditional press releases, pitch letters, media advisories, and creative writing projects. -Attend clients meetings to discuss monthly reports, strategy sessions, and results. PR contact for all conferences, media events, and community events.-Develop and maintain contact lists, databases, editorial calendars, and PR calendars.-Oversee junior staff and interns on PR/marketing projects.

Greater San Diego Area

*Assist Executive Director overseeing memberships, sponsorships, events, and brand marketing responsibilities for BOMA.

Hillcrest Business Association

2014-2017Annually exceeds BOD's goal in generating $250,000 in revenue and in-kind through corporate sponsorship, special events, and community fundraisers.Assist Executive Director in preparing Request for Proposals, Request for Sponsorships, Special Events budgets, attending Board of Directors meetings, running Special Events Committee Meetings, hosting HBA membership and BID mixers, Organize and execute 10 special events and community fundraisers, assist in operations and staff management of Hillcrest Farmers Market, and develop new strategic partnerships to increase national brand awareness of promotional campaigns.Assisted in marketing and PR efforts towards lifestyle tourism initiatives and create new funding programs for city planning and urban development projects.

Greater San Diego Area

Brand strategist, marketing manager, strategic business development. Served as the agency traffic manager by managing all creative projects. Managing company workflow of all project deliverables; including but not limited to website assessments, assist in designing printed and digital materials, social media strategy, and active client liaison.Served as account manager by fulfilling all clients marketing campaigns, including print, digital, tv, and radio advertising. Assist Principal/CEO in the development, execution and monitoring of client marketing, events and promotional programs.Managed the companies networking council with Six Degrees organization: 2 Degrees group of North County division

Greater San Diego Area

Account manager handling all points of PR/Events with community relations and marketing department including but not limited to, multi-media sponsorships, drafting sponsorship agreements, assists with all P&Ls and any other administrative back end events work or advertising sales accounts. Handles all charity tie-ins and outbound P.R Organizes and trains the intern team, develops event concepts, facilitating event coordination, schedules press spots and organizing inter-office staff events. Booking trade ads, artwork, brand marketing, designing marketing materials, coordinating professional printing, produce additional materials such as print, audio, digital, and video. Assists Marketing Director with financials for trade agreements, outbound sales initiatives, and media sponsorships and any deal not tied to revenue. Attends all client events, organizes inter-office staff events, organizes and trains the intern team, manages the intern program.Notable Recognitions-Night & Day Street Fest, U-T Pandora Reception, U-T VIP Del Mar Concert Series Event, Kearney Mesa Fiat Give-Away Contest, Social Media Day, TLC Extreme Couponing- Smart Buys, Little Italy Artwalk.

Greater San Diego Area

Team Leader for San Diego Asian Film Festival and Community Screenings, including flyering, book keeping, concierge, etc.Film agency experience in programming and digital editing. Assisted Operations Director and Founder as account manager handling brand marketing, blogging, and social networking initiatives.

Greater San Diego Area

Assisted Senior Account Executive with notable accounts for La Jolla Hotel, Human Touch, El Vitral, Luce Forward, Denticenter, GreenRope, and Eddie V’s in all aspects of social media, traditional public relations, marketing and branding. Including media lists, press releases, client pitches, audio and digital editing, project planning, and freelance design.