• Creates, improves and manage the different brands of the hog feeds category• Spearheads all brand building initiatives of the category, ensuring that timelines are followed to achieve the desired level of equity• Plan, manage and control the financial health of the category and all the brands under it. Recommends pricing, discounting (tactical or regular) and incentive schemes that may improve revenues and margins to the category.

Brand Performance Management• Sets the sales target of all brands for all stores• Manages the entry and pullout processes of brands • Monitors and analyzes sales performance • Assists in product development and recommends marketing strategies to meet sales target• Conducts branch visits and competitor check on a periodic basis• Reviews merchandise assortment, pricing, inventory allocation and display Brand Coordination• Coordinates with the Store Planning Division in proposing fixture requirements of the brands• Coordinates with the regional and department managers to address operational concerns such events and in-store promotions • Manages the implementation of marketing activities initiated by the department such as promotions and clearance strategies

• Performs quality assurance on Card Marketing and Customer Fulfillment Division and reports findings to concerned units and departments • Prepares Risk Identification & Control Self Assessment (RICSA) report for Customer Fulfillment Division for credit cards• Assists in the preparation of Process and Procedure Manual (PPM)• Recommends process enhancement for Card Customer Fulfillment, Sales and Marketing Division• Reviews card marketing and sales programs before implementation

General Management Supervisor • Oversees business processes and plans operational strategies• Prepares monthly reports (sales monitoring, accounts receivables and quotation analysis) • Prepares quotations and pricing for accountsProduction Supervisor• Oversees and manages the production team to improve work performance and outputAccount Executive• Regularly performs sales calls and company visits to meet account requirements

Portfolio Supervisor, Collections Department, (February 2008 – May 2008)• Reviewed and addressed different types of collection accounts which required special handlingTeam Leader, Collections Department, (March 2007 – January 2008)• Managed groups of collection agents to achieve the unit’s objectives and to ensure that standards are met• Planned work schedules and assigned work to team members• Trained new staff and conducted performance reviews Collection Agent, Collections Department, (January 2005 – February 2007)• Ensured that the Department exceeded its targets in collection rate per function area• Managed customer inquiries, complaints and feedbacks