Marketing Team Manager
CurrentAs the Marketing Team Manager at TWI, I'm dedicated to shaping our brand's identity and ensuring consistency across the board. I'm currently building out our design system and rolling it out through easy-to-use templates that empower everyone in the company to create on-brand visuals with ease. By introducing Canva as our go-to tool, I've made it possible for team members to craft eye-catching digital and print assets quickly. Beyond visuals, I focus on driving real business impact—tracking and generating leads within our CRM to keep our efforts measurable and meaningful. I also oversee a dynamic portfolio of 25+ websites for our collaborative projects, keeping everything running smoothly and aligned with our goals.