Commercial Director Anz
Current
Apr 2023 - Present
AeroLeads people directory · profile
Mark Griffiths Email & Phone Number
Authentic experienced Commercial/Sales Director | Media effectiveness research consultant | Helping clients maximise effectiveness budget ROI | Inspiring high performance team growth mindset.
at
On Device
1 work email found
@millwardbrown.com
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
Authentic experienced Commercial/Sales Director | Media effectiveness research consultant | Helping clients maximise effectiveness budget ROI | Inspiring high performance team growth mindset.
Location
Greater Sydney Area, Australia, Australia
Who is Mark Griffiths? Overview
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Quick answer
Mark Griffiths is listed as Authentic experienced Commercial/Sales Director | Media effectiveness research consultant | Helping clients maximise effectiveness budget ROI | Inspiring high performance team growth mindset. at On Device, based in Greater Sydney Area, Australia, Australia. AeroLeads shows a work email signal at millwardbrown.com and a matched LinkedIn profile for Mark Griffiths.
Mark Griffiths previously worked as Commercial Director ANZ at On Device and Media and Digital Sales Director at Kantar.
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{first}.{last}@millwardbrown.com
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Profile bio
About Mark Griffiths
An experienced Client, Strategic, Commercial/Sales Director with a background working in Media Agencies, Media Owners and Research Agency providing Media effectiveness expertise to a range of different clients. Key areas of specialization include sales growth strategies and delivery, media effectiveness measurement and analytics, maximising budget ROI, in the finance, alcohol, media, telco, insurance, FMCG, automotive, travel, tech and retail sectors. Demonstrated ability to connect organisations to the outside world to lead change, build relationships, develop strategic perspective and technical expertise in the Media industry and consistently over delivering sales targets. A people person who inspires and motivates team members to high performance growth mindset.KEY SKILLS/SPECIALISAITON• Extensive Media industry background across all stake holders, ability to maximise effectiveness budget ROI• Highly confident with strong interpersonal skills• Established coach and mentor• Builds high performance teams and delivers results• Advanced negotiation • Budget and forecasting• Takes initiative• Highly collaborative empathetic individual
Listed skills include Digital Marketing, Integrated Marketing, Mobile Marketing, Media Strategy, and 19 others.
Current workplace
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8 roles · 33 years
Mark Griffiths work experience
A career timeline built from the work history available for this profile.
Media And Digital Sales Director
- Responsible for the growth of Kantar’s Media and digital effectiveness offerings. Driving sales, inspiring digital and media thinking and influencing innovation and new product development. Responsibilities
- Utilise extensive media relationships and agency learnings to help clients to understand that by investing in research they could provide the answers to prove the effectiveness of their channel choices.
- Helping clients to see research as an investment and Kantar as a partner rather than a cost.
- Delivering and exceeding sales targets across revenue, GM and OP. Key Achievements
- Developed a high-performance culture and achieved YOY growth of 30% over the last three years. This has enabled Kantar to become the go to Media effectiveness leader in the Australian market.
Apr 2019 - Dec 2022
Media And Digital Sales Director
May 2015 - Apr 2019
Director Of Agency Strategy
- Primary responsibility was to bridge the gap between Sales, (across Outdoor and Cinema) Marketing and Brandfit and use my extensive market contacts to aid sales growth and development and to free up CEO time..
- Developed an internal toolkit that simplified the key messages that went to market.
- Implemented screen strategy approach and the 6 X engagement research.
- Worked with the Sales Director on budget development and targeting for the annual contract negotiations. Key Achievements
- Launched CineTam, the world leading cinema ratings system, which helped Val Morgan receive the SAWA global cinema innovator of the year award.
- Implemented programmatic testing approach to DOOH combined with facial recognition software.
Mar 2012 - Jul 2014
Group Business Director
- Joined OMD as Group Business Director to Head up Telstra, one of the top three spenders in Australia, was in charge of a team of 37 people. After three years moved Group Business Director across Visa and Hasbro as well.
- Budget control, driving strategy, media firsts, digital and cross platform integration.
- Increased the Telstra fee by 50%, to acknowledge the change in SOW since the original pitch.
- The team consistently over achieved their KPI’s. After three exciting years it was time for a new challenge in the OMD stable Key Achievements
- Increased the annual Telstra fee over a two-year period by approx. 2m dollars, (which included having the initial two-year contract extended)
- Achieved additional revenue through research and content projects (OMD Fuse)
Dec 2006 - Mar 2012
Business Director
Jan 2004 - Dec 2006
Business Director
Jan 2003 - Dec 2003
Strategy And Trading Director Carat Interactive
1993 - 2001
~8 yrs
FAQ
Frequently asked questions about Mark Griffiths
Quick answers generated from the profile data available on this page.
What company does Mark Griffiths work for?
Mark Griffiths works for On Device.
What is Mark Griffiths's role at On Device?
Mark Griffiths is listed as Authentic experienced Commercial/Sales Director | Media effectiveness research consultant | Helping clients maximise effectiveness budget ROI | Inspiring high performance team growth mindset. at On Device.
What is Mark Griffiths's email address?
AeroLeads has found 1 work email signal at @millwardbrown.com for Mark Griffiths at On Device.
Where is Mark Griffiths based?
Mark Griffiths is based in Greater Sydney Area, Australia, Australia while working with On Device.
What companies has Mark Griffiths worked for?
Mark Griffiths has worked for On Device, Kantar, Millward Brown, Val Morgan Cinema Network, and Omd.
How can I contact Mark Griffiths?
You can use AeroLeads to view verified contact signals for Mark Griffiths at On Device, including work email, phone, and LinkedIn data when available.
What skills is Mark Griffiths known for?
Mark Griffiths is listed with skills including Digital Marketing, Integrated Marketing, Mobile Marketing, Media Strategy, Digital Strategy, Online Advertising, Strategy, and Digital Media.
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