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Communications leader of the highest calibre with systemic approach spanning brand, content strategy, editorial pipelines, public policy, reputation and stakeholder management: • Visionary content strategist with track record of enduring good outcomes from content-led partnerships at the state, industry and multilateral levels.• Big picture and detail-oriented, with commercial acumen and cultural empathy • Sustainability and ESG specialist with exceptional advocacy, writing and thought leadership skills• Financial Times correspondent, BBC broadcasterOutcomes from my work in sustainability and strategic communications include high Dow Jones Sustainability Index ratings for Euronext-listed corporates including Philips, Signify and Prosus (new entrant 2021).A former foreign correspondent and qualified negotiator, I'm a systemic thinker with an eye for detail, commercial acumen and cultural empathy. Highlights include pioneering work with European business coalitions in the circular economy, and advisory roles with activist investors driving the energy transition:* Speechwriter for President Nelson Mandela * Senior and executive roles in the corporate, public and not-for-profit sectors* Think-tank director, Africa Research Institute* 15+ years managing globally dispersed teamsAt Philips Lighting, now Signify, I was centrally involved in crafting an award-winning corporate narrative and sustainability plan for the demerger from Royal Philips and subsequent Euronext IPO. At Follow This, activist investors in Big Oil, my work to bring elements of a Dutch experience to global capital markets helped to secure commitments from institutional investors with assets under management of more than $50 trillion.At MIssion Possible Partnership, an alliance of climate leaders in business and civil society, I developed a rich media content pipeline and distributed B2B audience from inception; launched Paris-aligned sector transition strategies and 2030 Milestones for hard-to-abate heavy industry and transport; and reported insights from First Projects in two ground-breaking US green industrial clusters supported by Bezos Earth Fund.
2Nd Opinion Ltd
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Partner2Nd Opinion LtdLondon, Gb
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PartnerLeaders’ Bureau Sep 2011 - PresentAmsterdam | LondonSeasoned advisers to purpose-led organisations: Leaders’ Bureau provides tactical support to win social licence, deliver content strategy and drive systemic change.Leaders' Bureau is a provider of strategic communications, stakeholder management and advisory services with a track record of enduring good outcomes from content-led partnerships at the state, industry and multilateral levels.As specialists in thought leadership and B2B knowledge platforms, outcomes from our work in climate strategy and decarbonisation include high Dow Jones Sustainability Index ratings for Euronext-listed corporates including Philips, Signify and Prosus (new entrant 2021).
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Consulting Director, Knowledge & Strategic CommunicationsMission Possible Partnership Jun 2022 - Jun 2024Amsterdam, North Holland, NetherlandsThe Mission Possible Partnership is a movement of climate leaders and companies driving industrial decarbonisation across the entire value chain of the world’s highest-emitting resources and transport sectors. By leveraging the convening power and expertise of organisations committed to climate action, MPP has developed operationally relevant, industry-endorsed strategies for net zero transformation in seven sectors; aviation, shipping, trucking, and aluminium, chemicals, concrete, steel. MPP is supported by Bezos Earth Fund and led by four core partners: the Energy Transitions Commission, chaired by Lord Adair Turner; Rocky Mountain Institute; We Mean Business Coalition; and the World Economic Forum. Our ambition is to enable industry—energy, financiers, customers and suppliers—to commission First Projects at scale in this decisive decade. -
AmbassadorFollow This | Shareholders Change The World Jul 2016 - Jul 2022Amsterdam Area, NetherlandsFollow This is a group of more than 10,000 activist and institutional investors committed to support oil and gas companies to align with the goals of the Paris Agreement. My role ranges from negotiation at C-suite level with energy incumbents and fiduciaries, to articulating relevant aspects of the Follow This experience in the Netherlands to media and the investment community in other jurisdictions. Translating this strategy to the capital markets has brought new clarity, transparency and strengthened the case for science-based targets in the energy transition from fossil fuels. In September 2020, Follow This criteria for binding emissions targets were endorsed by the Climate Action 100+ alliance of investors in the world's most polluting companies, with assets under management of more than $50 trillion. During the 2021 AGM season, Follow This resolutions for disclosure on Scope 3 product emissions by US oil majors secured majority ballots at Chevron, Conoco Phillips and Phillips66. -
Interim Head Of Marcoms & CommunitiesCircle Economy Jan 2019 - Aug 2019Amsterdam Area, NetherlandsCircle Economy is a business accelerator working with industry and cities on practical, scalable models for a circular economy of shared prosperity within planetary boundaries. My role included building an iterative content pipeline for CE's specialist teams and communities of practice; the 2019 launch of the Global Circularity Gap metric at Davos; and advising CE's 50+ member companies - a community that spans multinational corporates, innovative start-ups, and multi-stakeholder alliances including WEF's Platform for Accelerating the Circular Economy (PACE) and the Capital Equipment Coalition. A WEF Knowledge Partner, CE's programme of work is focused on material scans for cities, companies, nation states and the planet. The Global Circularity Gap Report, a new benchmark for measuring circularity, found the world is only 9.1% circular, with the balance of resources either wasted or added to existing economic stocks. -
Global Director Of Thought Leadership & Executive CommunicationsPhilips Lighting Dec 2015 - Oct 2017Amsterdam Area, NetherlandsPhilips Lighting (AEX: LIGHT) is part of the Philips global technology group (NYSE: PHG, AEX: PHIA) founded in Eindhoven in 1891. The market leader in energy-efficient lighting and connected lighting applications for the Internet of Things, Philips Lighting is world No.1 in conventional lighting sold, LED lighting sold, and lighting systems and services.Scope of role:* Developed thought leadership content across business groups, markets and corporate functions including sustainability and public activism* Supported brand and company narrative, pre- and post- new company IPO in May 2016* Positioned smart lighting as key ‘horizontal’ for emerging new use cases in IoT* Led thought leadership strategy and managed agencies under the One Voice global partnershipWith sales of EUR 7.4 billion in 2015 and 33,000 employees worldwide, Philips Lighting ranked 8th in the 2016 Corporate Knights Clean 200 list of green companies; and scored a top 100-points rating from the Carbon Disclosure Project."Philips leadership offers the real possibility of extending sustainable energy to all. New pathways of low carbon growth are a solution for climate change and inequality" -- Rachel Kyte, United Nations Special Representative for Sustainable Energy -
Blogger, New York TimesThe New York Times Jul 2012 - Jul 2014London, United Kingdomhttp://rendezvous.blogs.nytimes.com/author/mark-ashurst -
Executive DirectorAfrica Research Institute Oct 2006 - Jul 2010LondonLaunched a new think tank from inception, with a brief to identify and propagate ideas with a record of success in Africa. Responsible for staff recruitment, strategic direction, commissioning of research, all political and public liaison - reporting to trustees.www.africaresearchinstitute.org -
Correspondent And Editor: Ft, The Economist, BbcFinancial Times 1995 - 2006Johannesburg; London - Africa - Americas
Mark Ashurst Skills
Mark Ashurst Education Details
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Master'S Scholar -
Joint Master Of Law (Mlb) -
Joint Master Of Business (Mlb)
Frequently Asked Questions about Mark Ashurst
What company does Mark Ashurst work for?
Mark Ashurst works for 2nd Opinion Ltd
What is Mark Ashurst's role at the current company?
Mark Ashurst's current role is Partner.
What is Mark Ashurst's email address?
Mark Ashurst's email address is re****@****ail.com
What is Mark Ashurst's direct phone number?
Mark Ashurst's direct phone number is +4477404*****
What schools did Mark Ashurst attend?
Mark Ashurst attended University Of Oxford, Bucerius Law School, Whu – Otto Beisheim School Of Management, Bucerius Law School.
What skills is Mark Ashurst known for?
Mark Ashurst has skills like International Relations, Politics, Research, Political Science, International Development, Journalism, International Law, Blogging, Speech Writing, Economics, Editing, Policy.
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Mark Ashurst
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