Chief Executive Officer
CurrentBelgravia Kids is the latest venture for the Belgravia Group, establishing swim schools and gymnastics centres in high population growth corridors to provide much needed facilities for young families.With an innovative ‘turn-key’ model that allows these facilities to be established in standard retail and light-industrial spaces or to partner with Councils and schools, Belgravia Kids aims to deliver vital services, quickly and cost-effectively, right in the heart of the communities who need them the most. Under my leadership and working with my board, this start-up has already quickly grown to over 30,000 weekly participants and 70 facilities operating or in development across Australia and New Zealand within less than three years. This growth has been through a mixture of new developments, strategic acquisitions and franchising. The company currently operates two key brands, Jump Swim Schools and BK's Gymnastics.The acquisition of Jump Swim Schools has also been a significant and complex corporate and cultural turnaround project. We have taken the business from liquidation and increased enrolments by over 40%, have industry leading customer satisfaction scores and opened the business back up for new franchising growth again.