Mark Neves Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

• Produced reports for the media sales unit to support budgeting and forecasting, providing insights on sales yields, client turnover, and other key performance indicators• Used financial analysis to facilitate collaboration between media, leadership teams, and other business units to support strategic decision-making• Provided business intelligence to the sales team by analyzing both internal data, such as sales history and costing information, and external, like market researchKey Achievements• Collaborated with over 50 external stakeholders, including major media suppliers and top media agencies in Canada, to achieve the highest-performing year in the media sales program’s history• Created reporting and analysis tools to support fundraising efforts, including insights on lapsed donors, channel effectiveness, and other key metrics

Toronto, Ontario, Canada

• Provided weekly reports to internal and external stakeholders, covering media category spend, pacing, forecasting, and significant variances from the plan• Worked closely with media buying teams to develop, implement, and track media spend against budgets, ensuring agency contract fulfillment• Assisted in strategic planning by providing financial insights from the client’s marketing plan and aligning them with first-party performance data• Coordinated efforts between media buying/planning teams, finance, and a major telecom client launching in CanadaKey Achievements• Created a financial budgeting, planning, and reporting model to support media buying and planning decisions, enabling tracking of expenditures, allocation of costs to reporting categories, and timely performance reporting to stakeholders

Toronto, Ontario, Canada

• Managed the reconciliation of supplier invoices with purchase orders and media plans for the media investments of major Canadian advertisers• Collaborated with media buying teams to resolve discrepancies and ensure accurate reconciliation• Delivered updates to suppliers regarding payments and addressed related requests• Led the training program for new team members and provided support for troubleshooting technical and system issuesKey Achievements• Supported the implementation of an ERP platform by mapping workflows, identifying process improvements, conducting testing, and assisting rollout• Led a major project to standardize systems to capture significant savings from vendors through their cash discount offerings on payments