- Oversaw and managed multi-channel sales efforts including wholesale trade, web sales, international and special markets - Managed various customer marketing vehicles including customer trade publications, b2b web site, vendor marketing co-op program and trade shows - Was responsible for designing cross-functional customer loyalty programs - Was responsible for creating sales and product marketing presentations for large wholesale & retail clients - Created programs with key vendor partners and successfully executed sales & marketing strategies leveraging increased market share - Was responsible for $20M multi-channel P&L with a demonstrated ability to control costs and reduce overhead

- Acted as key account liaison with major national accounts - Oversaw international sales for b2b wholesale division- Developed programs for e-commerce channel - Leveraged sales growth over a 4-year period in key international markets including the UK, Australia, Asia and Africa

- Managed multi-million dollar client portfolio. Clients included Harper Collins and Thomas Nelson Publishers - Developed, managed and executed multi-channel launch of key products into regional territories with area sales managers - Promoted and expanded key North American publisher brands in the UK market and collaborated with other departments including operations, sales, marketing and product managers for the creation of new vendor programs- Developed successful merchandising strategies, brand awareness and partner campaigns for the regular sales cycles across multiple channels

- Developed successful sales and marketing programs for the Benelux sales division, Word Entertainment UK, a business unit of Gaylord Entertainment - Delivered record sales growth in the first year by aligning the various sales objectives of the UK senior management team with local national objectives. - Achieved market growth in all key wholesale and retail Benelux national accounts in the first year while demonstrating the ability to manage deadlines and meet budget constraints