Mark Scalzo personal email
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Experienced Executive with a demonstrated history of working in the gambling & destination casinos resorts industry. Skilled expertise in Marketing/Advertising, Sales, Hospitality Industry, and Management. Strong business development professional with an Associates Degree focused in Marketing/Advertising & Business Management from Herkimer College. Strong experience with performance record of creating and instituting corporate sponsorship programs and special events to raise revenue.
Top Casino Host
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Personal Executive Casino HostTop Casino Host Jul 2010 - PresentPersonal Executive Casino Host/Independent RepOversee all aspects of creation, development, implementation and management of all marketing, advertising, public relations, promotional, entertainment and player development program. Responsible for brining players to destination casino resort operations. Manage the direct marketing program and player database as it applies to numerous destination casino resort properties. Continuously market to mid to high level casino, horse racing and sports players. Build and maintain relationships with targeted guests to instill loyalty to resort properties. Arrange VIP accommodations for a select group of the Finest and Most Luxurious World Class Casino Resort Destinations. Use social media networking to develop and market guest relations and guest opportunities. Consult with player development VP’s and directors on how to grow database and player retention. Experienced in raising revenue for companies through corporate sponsorship programs and creating, developing and instituting special event's, concert's and music festivals.
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Executive Casino HostGreen Valley Ranch Resort, Spa & Casino May 2009 - Jun 2010Actively market, develop and recruit new mid to high level premium casino players to this Four Star/Four Diamond property while adding to and building the company database. I also conquer the everyday challenges of bringing high end players to an established locals resort property from the Las Vegas Strip Mega-Resort properties and other markets. In addition, I continuously market and promote casino special events by telephone, email, mail and by traveling to see the players. I create and implement my own special casino events and functions for my high end invited guest and develop direct mail pieces and invitations for them. I arrange and set up casino credit for the purpose of playing while visiting the property. I utilize database direct marketing using ACSC and CMS programs.
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Executive Casino HostPlanet Hollywood Resort & Casino Dec 2008 - Feb 2009I actively marketed and recruited new guests to the property, while building the company database. I established and maintained interpersonal relationships with guest. I communicate all the property events and amenities through telephone, email or mail, based upon their level of play. I help to set up casino credit for guest for the purpose of playing while on property in addition to issuing complimentary items based on their level of play and in accordance with property standards. I utilize database direct marketing using ACSC and the LMS programs. I meet and greet players on the casino floor and at special events and attend regular meetings with management for the purpose of offering strategies for marketing special events. I thrive on creating and offering the ultimate guest service experience, while being part of their experience.
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Casino Host & Team LeaderThe Venetian & Palazzo Resort & Casino Nov 2005 - May 2008One of the Casino Marketing Departments leading producers at forming interpersonal relationships and establishing business development and customer loyalty with premium customers in the gaming industry for the worlds largest Five Diamond/Four Star Resort. I accomplished this through database direct marketing and by meeting and greeting players on the casino floor and at special events. I utilize the CMS and LMS programs as part of my job function. I also managed the accounts of premium players and arranged for all their accommodation needs in addition to, marketing and promoting special events. As a team leader I was responsible for motivating, directing and managing team members through weekly meetings to increase productivity levels through telemarketing and player referrals. As part of my production each month I lead the Casino Marketing Department in actual contacts to prospective guest. I was a part of the team which opened the Palazzo Resort.
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Casino Host & Team LeaderThe Venetian 2005 - 2008 -
PresidentSunset Management, Marketing & Consulting Llc Aug 2004 - Nov 2005Consult with organizations on business/customer development and planning and implementing marketing and sales strategies, developing marketing plans, creating advertising design and layout, brochures, direct mail pieces, special events, media planning, buying, press releases, and event planning, as well as creating and booking entertainment events for venues. Served as a liaison for a racetrack in the Northeastern United States, adding premium players to the telephone account wagering program. Travel associated with this position was approximately eighty percent.
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Vp Of Marketing & HospitalityVernon Downs Racetrack/Miracle Isle Gaming Mar 1998 - Aug 2004Responsible for overseeing daily hotel operations, including Food & Beverage at the hotel, racetrack and for special events. In charge of all marketing, advertising, public relations, entertainment, promotions and group sales for the property. I created and executed marketing plans and budgets. Contracted with entertainment promoters and oversee all forms of entertainment, including creating events. Solicits and contracts with corporate sponsors for venue and events. Acts as liaison between management, horsemen and local political figures. Serves as an Executive Host for premium customers, and leads all company Player/Business Development in addition to leveraging property amenities/programs to target players. Served on a team which was responsible for writing and passage of legalizing the slots referendum for Bangor Raceway, Bangor Maine. I represented the company at all external functions and special events. Oversee approximately 40 employees.
Mark Scalzo Skills
Mark Scalzo Education Details
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Herkimer CollegeMarketing/Advertising & Business Management
Frequently Asked Questions about Mark Scalzo
What company does Mark Scalzo work for?
Mark Scalzo works for Top Casino Host
What is Mark Scalzo's role at the current company?
Mark Scalzo's current role is Personal Executive Casino Host at Top Casino Host.
What is Mark Scalzo's email address?
Mark Scalzo's email address is ma****@****aol.com
What is Mark Scalzo's direct phone number?
Mark Scalzo's direct phone number is +170246*****
What schools did Mark Scalzo attend?
Mark Scalzo attended Herkimer College.
What are some of Mark Scalzo's interests?
Mark Scalzo has interest in Trackmasters Thoroughbred Racing, Thoroughbred Owners Ca, Farm, Sports Promoter, Connie Lopez, Arlington Park, William Antongeorgi, Gippy Racer, Community, Haley Fox Blog.
What skills is Mark Scalzo known for?
Mark Scalzo has skills like Casino, Hospitality, Resorts, Event Management, Hotels, Gaming Industry, Poker, Vip, Leadership, Customer Service, Direct Marketing, Food And Beverage.
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