Mark Seton Email & Phone Number

Great Dunmow, Gb

Brantham, Suffolk

Hatfield, Herts

Responsibilities: Drive Franking Machine unit sales through effective new media marketing mix; online pull and push advertising, brand awareness, search engine positioning, trade and regional press, email marketing, member get member, traditional media (direct mail), affiliate marketing, London Underground and Radio advertising Maintain lower cost of sale and cancellation rates Maintain a 90 day cancellation rate on all business booked of less than x% (last year x% cancellation… Show more Responsibilities: Drive Franking Machine unit sales through effective new media marketing mix; online pull and push advertising, brand awareness, search engine positioning, trade and regional press, email marketing, member get member, traditional media (direct mail), affiliate marketing, London Underground and Radio advertising Maintain lower cost of sale and cancellation rates Maintain a 90 day cancellation rate on all business booked of less than x% (last year x% cancellation rate achieved) Present monthly sales report with new advertising proposals each month to senior management Maintain review and revise the UK Monthly Advertising Plan and be aware and available to report and react on a daily basisAchievements: Grew the online business for franking machine sales last year by x% despite marked increase in competition and contraction of market place Maintained a sub £xxx cost per order (half company average) with x% cancellation rate. Developed and Launched xxxx product office supplies web store  Launched new franking machine model to the market via the corporate web site Launched “Buy Now” online order process – first of its kind in the industry Relaunched (three times) company affiliate program Run a comprehensive email campaign to customer base driving traffic to the web site (both generic and vertical versions - over xm per year sent. Average open rate xx%)Please note, as some of the information included here is confidential it has been deleted, Show less

Great Dunmow, Essex, Uk

Responsibilities: Day to day running of a Limited company Production of ecommerce capable web sites Development and marketing of the company’s brand  New business negotiations Development of business relationshipsAchievements: Turnover of £45,000 (y.e 31/10/04)  Actinic Ltd Gold Partner status 2 ecommerce sites built for Sony plc Development of new brand ‘Inflammable Material ‘ (on-line CD sales shop achieved t/o year end 2005 of £41,000)

London, United Kingdom

Responsibilities: To plan, review, develop and market the CGU web site  Ensure design & brand standards are applied & maintained Production and ongoing operation of eCommerce initiativesAchievements: Delivered within timescales an online motor insurance quotation system Implementation of eListening and search engine optimisation programme Undertook feasibility study for interactive and digital TV presence and presented findings to senior management

London, United Kingdom

Responsibilities: Provide excellent customer service Maintain a profitable book of business Provide a dedicated focus for new business Relationship management with key brokers Provide activity reports to senior managementAchievements: New business value of £2m written (premium) Implemented a successful scheme with a national broker worth £750,000 within London and the regions

Leeds, United Kingdom

Responsibilities: Administration of complex proposals and amendments Negotiation of renewal terms Reference point for team of assistant underwriters Preparation and presentation of regular reports to senior management Achievements: Successful implementation of national motor trade initiative valued at £650,000 Development of excellent business relations with Aon (national Insurance Brokers)

Certificate, Digital Marketing, Merit

IDM Certificate in Digital Marketing with credit awarded 8th November 2013

Education record