Highly successful Regional Sales Manager with considerable retail experience in a market leading company. Strong track record with multi-site retailer, target driven and always striving to exceed company goals. Won Regional Sales Manager of the year six times. Commercially focused, skilled in coaching and motivating others to succeed. Passionate in driving sales and inspiring others to over-achieve. • Responsible for 25 & 250 staff with the largest region in terms of turnover and most challenging stores around London. • Implemented management restructure saving £200k per annum. Successfully coached and mentored the new satellite management.• Successfully used performance management to develop under performers and create a tight bandwidth between stores/staff across a wide range of KPI’s.• Developed a strong coaching culture within my region to drive sales performance and implement a successful succession plan within all my stores, driving up Test Shop scores and NPS.• Initiated more efficient Stock Take procedures within the whole company reducing company shrinkage figures.• Deputised for the Retail Operations Director in his absence. I have chaired senior management meetings as well as report directly to the CEO.• Developed balanced scorecard KPI reporting that have formed the company bases for measuring performance and increasing sales of our preferred products and increasing margin.• Developed and rolled-out companywide, a new process to monitor and improve individual performance for all staff. Automated report facilitating weekly 1 to 1’s and period reviews.• Rolled out and help develop structured sales and customer service training to every member of staff in my region which delivered increased in ATV and conversion.• Development of AG University - Modular training programme with focus on continual improvement, credit system supporting succession planning. • Managing several companywide projects which required cross functional working.