Mark Sutherland Email & Phone Number

London, Gb

London, England, United Kingdom

Growing revenues for aplaceinthesun.com, A Place in the Sun Exhibitions and A Place in the Sun Currency.

London, Greater London, United Kingdom

Responsible for the digital strategy of aplaceinthesun.com and aplaceinthesuncurrency.comKey focus on driving the business foward and looking for new digital commercial opportunities. Supplement existing offering to support continued company growth, lead, drive and deliver digital success.Make use of existing suite of digital technology solutions to lead ongoing development and delivery of digital products and servicesIdentify specific areas of the business that will benefit from investing in digital solutions to add value to both B2B and B2C customers.Lead continued evolution of digital/technology capabilities and wider staff knowledge levels and support innovative digital thinking throughout the company.Strategic role in developing A Place in the Sun Currency.

London

Responsible for delivering sales targets, within a small team and contribute to the overall direction of the site including what content to commission and usability of the site. Developing a culture, environment and skill set within the team for first industry knowledge in order to create and maintain long term business relationships in line with customer needs through a credible, high performing & motivated team.Develop effective strategies & operating plans for growth using data analysis, reporting, strategic planning and effectively implement these across the team to grow the channel in numbers & revenues.Lead, manage, train & coach including regular team and individual meetings, recruitment, development, consequence management.Report on KPIs, data management & overall performance trends

London

Manage and grow strategic bookmaker and B2B accounts, including online, mobile and print. Understand and operate an extensive customer needs analysis process for all key customers, with full research and understanding of their business.Other duties include:• Oversee and take full responsibility for the delivery of all products.• Build internal relations to facilitate the smooth supply and delivery of commercial products.• Produce timelines and document long term plans for key clients.• Congruent with all other aspects of commercial process work with key customers to identify and initiate new product development.• Produce business justification documents to support the development of sales propositions.• Produce project plans to aid the delivery and development of commercial products.• Develop a thorough understanding of the market sector and gather market intelligence.• Develop and manage prospect pipeline for new accounts.• Prepare and present proposals and respond to customer queries in a prompt and professional manner.• Develop and update contracts• Client reports• Project and product management Key Achievements• Increased digital recruitment revenue by 258% between 2011 and 2015• In 2015 grew print recruitment revenue by 22%• In 2014 was the Product and Project Manager for a free bets website (online, tablet, mobile, Android and IOS versions) – www.mirrorfreebets.com and www.mirrrorracing.com • In 2014 was the Product and Project Manager for new tipping subscription responsive design websites. In the first 12 months, the product had a 1200% ROI. • In 2013 was the Product and Project Manager for new on-line directory (online and mobile)• In 2012 increased classified print revenue year on year by 9.7% (All other national titles experienced double digit decline)• In 2011 was the Product and Project Manager for a new online job board – www.rpjobs.co.uk

Essex

As manager of a recruitment consultancy I was the driver of the business and this included managing a team of four consultants and a receptionist. In addition to managing the branch, I also had my own database of clients who I recruited for. • Lead generation and following through on all leads• Cold calling new businesses• Client visits and presentations• Networking events• Team training, coaching and motivation • Branch management (accounts, credit control, advertising and employment)• MarketingKey Achievements• In 2007 increased sales by 22%• Built personal contact database up to 30+ regular clients

London

I ran the national sales team for recruitment, training and franchise advertising which involved the management of a team of 5 people. • Agency relationships, such as TMP, Barkers, Bernard Hodes, McCann Erickson, Michael K Howard, Stafford Long, Work Communications, TWA• Trained new starters and set goals (PDR)• Built relationships with current and new clients• Created extra income from existing clients and new business • Coaching and developing teamKey Achievements• In 2005 developed online recruitment section• Improved layout of Mirror Works (weekly recruitment section)

London

Classified Sales Manager