Mark Watson Email & Phone Number

London Area, United Kingdom

London, England, United Kingdom

London, United Kingdom

The Cult of Sir is a lifestyle brand that is artful in concept, urban in style and opulent in nature - designs constitute an amalgamation of time honoured crafted classics evolved with injections of colour, cut, pattern and considered detailing. www.thecultofsir.com

London, United Kingdom

Giving informed feedback and guidance through bi-monthly mentoring for start up and existing businesses, alongside industry icons. These courses are designed to give clarity and direction to help and guide a new breed of global talent dedicated to solving the challenge of helping them and their businesses grow.

London, United Kingdom

Working with the creative director and design team of this luxury travel wear brand to go from first ideas to product development in relation to swimwear, beachwear, sunglasses and footwear.

London, United Kingdom

Creative consultant – Sirstudio was established as a result of my extensive experience within the fashion industry for over 25 years.What we do?Services include creative and brand direction, styling, trends, colour, print and collection development.

London, Reino Unido

-Managing and brand direction of Smiley and SmileyWorld including fashion, home décor and gift and stationary categories.Look books-Conception, art direction, styling and production of all Smiley look books – Smiley London, Smiley Kids, Smiley Happy Sports, Smiley Happy Cashmere.-Seasonal Trend Style Guides: Trend, colour and graphic direction concept of 42 style guides per season to constantly reinvent and interpret the yellow smiley face icon to meet market and fashion trends for all the sub brands of Smiley including Happy collection, Happy décor, Happy Sports, Tribesters, Smiley Junior, Smiley Girl and Smiley Baby.-Collaboration Product pitches: Pitching design concepts for collaborations to major brands and high street retailers for new business partnerships eg. H&M, Zara, Primark, Next, MCM, Anya Hindmarch, L’Oreal, Benetton, Urban Outfitters, Moschino and Topshop.-Re-Brand: Undertook re-branding of whole company to unite both brands under one umbrella concept unifying and projecting Smiley into a contemporary global brand.-Studio management.: Leadership and management of a team of 7 in-house graphic designers and global freelance designers plus a social media team.-Creative directed Social Media: Visual concept of Smiley Company website, creation of graphic and brand message content for all social media increasing followers by 2.5 million.-Licensees: Worked with 3 category managers and over 150 global licensees on product approval, packaging, catalogues, store and corner concepts in-keeping with the global brand concept.

London, Reino Unido

Head of all womenswear trends at WGSN, managing a team of 4 leading all the seasonal development and analysis for this category within the business. As Senior Editor of Womenswear future trends, I personally evolved the look of the site into an extensive design offering that catered to a broad spectrum of markets proposing the most forward design intelligence available in today’s market.-Direction: Directing and managing a tem of 4 people producing seasonal trends conception, identification, analysis and production of global seasonal research.-Colour; Researching and inspiring macro colour trends dissiminating into concise colour usage palettes for Womenswear.-Shape direction: The proposal of directional commercial silhouettes from catwalk analysis to inspire future forward apparel design to inform and kick-start design.-Concepts:18 directional capsule collections – continually identifying fashion forward collection concepts that inspire and inform tailoring, Jeanswear, casualwear and evening wear.-Directional Trends: Catwalk and historical research and development for design detailing, construction, trims and surface embellishment.-Beauty: Art direction and styling of beauty trend photo shoots. Worked closely with top make-up artist and Chanel beauty consultant Sharon Dowsett to create dynamic seasonal make-up directions for the Beauty site of WGSN.-Editorial: Conception and commission of articles for up to the minute intelligence on emerging style trends.-Reportage: Attending and reporting on international catwalk collections. Photographic street reportage of global womenswear, youth trends and cultural events.

Munich Area, Germany

Worked in collaboration with choreographer Mirko Hektor (Monaco state ballet) for the avant-garde ballet production ‘I AM NOT”

London, United Kingdom

The conception and execution of a revered capsule couture collection that was shown during British fashion week SS01. A personal project that was conceived, designed, illustrated, pattern cut, fabric sourced and constructed with my own fair hands, organisation, model casting and production of catwalk show.

Munich, Germany

Responsible for the design and execution of a stylish and marketable eveningwear collection for the Escada couture label.-Atelier: Managing a team of pattern makers for the production of first samples through to finished collection.-Celebrity: Private design consultation for celebrity clients and special commissions including wedding dresses for Jennifer Lopez and Angela Bassett.-Collaboration: Design collaboration with top international designers Todd Oldham and Badgely Mishka for one off couture pieces.-Sourcing: Attended international fairs to source and develop fabrics exclusive to the Escada Couture line.-Photoshoots: Worked with internationally renowned photographers, hair and make-up artists to create high fashion images for the Escada catalogues and advertising campaigns.