As a passionate and dedicated digital leader, I currently serve as the Head of Growth & Strategy at The Audience, where I help creators, brands, and production studios navigate the complexities of YouTube to drive growth and revenue. Alongside this, I continue in my role as Head of Digital for Love to Sing, leveraging my expertise in digital strategies, systems optimization, and sales growth to deliver impactful results across multiple platforms.With a Bachelor of Business from Auckland University of Technology, specializing in Marketing and Advertising, and nearly a decade of experience in digitally focused roles, I have honed my ability to combine innovative strategies with data-driven decision-making to accelerate brand growth. My role at The Audience allows me to further develop my expertise in content protection, content strategy, and production, helping clients unlock new opportunities in the digital landscape.Known for my forward-thinking mindset, leadership skills, and collaborative approach, I have a proven track record of driving successful brand transformations. I’m passionate about the potential of digital technologies to revolutionize businesses and committed to delivering results that foster long-term growth and success.