Mark K. Email & Phone Number

Dubai, United Arab Emirates

Kennedy Property is a pioneering real estate agency with technology at the centre of everything we do. After the Covid-19 pandemic, the world is rapidly changing, and the real estate agency is no exception. We have designed our business to solve all of the problems of the traditional brokerage model with the adoption of new technologies in every part of our process. Welcome to the future of real estate agency.

Dubai, United Arab Emirates

Kennedy Towers is the largest operator of high quality short term rental accommodation in the UAE. We pride ourselves on the high levels of customer satisfaction which ensures we build lasting relationships with corporate clients and holidaymakers. We are a joint venture between Kennedy Property and Edwards and Towers, two of Dubai's leading real estate agencies, and we have the ability to offer the full range of Real Estate services for our landlords. www.kennedytowers.com

London, United Kingdom

• Responsible for growing L’Oréal’s business within the Tesco account using a collaborative approach and striving towards mutually beneficial outcomes. Core job accountability involves maximising the profitability of the Tesco account by achieving or exceeding set targets on volume and value in line with divisional strategy. • The role assumes responsibility for the P&L of the styling and haircare brands within the Tesco account (£11.2m 2013 gross profit) and involves business modeling and… Show more • Responsible for growing L’Oréal’s business within the Tesco account using a collaborative approach and striving towards mutually beneficial outcomes. Core job accountability involves maximising the profitability of the Tesco account by achieving or exceeding set targets on volume and value in line with divisional strategy. • The role assumes responsibility for the P&L of the styling and haircare brands within the Tesco account (£11.2m 2013 gross profit) and involves business modeling and business planning management to meet commercial objectives.• Cross functional role oversees the supply chain within the account through forecasting and delivery, works with marketing to deliver brand ambitions and launch new products in a way that compliments consumer strategy and integrates with finance to coordinate divisional profit objectives, manage budget allocation, returns and disputed debt.• Key achievements include the successful launch of three new product franchises under the Elnett and Studio Line brands, exceeding the 2013 commercial targets set for L’Oreal Paris styling and closing the 2013/14 joint business plans with Tesco. Show less

Dubai, United Arab Emirates

• Development and management of MENA digital media campaigns spanning across a range of contact points including display, mobile, direct marketing, digital TV, social media, and search engine marketing for Jaguar Land Rover and Nestlé.• Responsibilities include consumer research, competitor analysis, strategy development, digital media implementation and management, detailed campaign reporting and insight, developing training programmes and managing a small team of digital media… Show more • Development and management of MENA digital media campaigns spanning across a range of contact points including display, mobile, direct marketing, digital TV, social media, and search engine marketing for Jaguar Land Rover and Nestlé.• Responsibilities include consumer research, competitor analysis, strategy development, digital media implementation and management, detailed campaign reporting and insight, developing training programmes and managing a small team of digital media planners.• Implemented techniques to increase the efficiency of TV media planning using VOD platforms for TVC copy testing and to build incremental reach, and developed long term social media engagement strategies to build brand equity and customer loyalty.• Working in the Nestlé client team to develop and present consolidated media strategies, which align the MEC planning process with the Nestlé planning process across the product portfolio. Strategies stem from consumer, media and competitor landscape research, through to implementation, measurement and optimisation. Show less

Greater Los Angeles Area

• Worked in the in-theatre marketing department, negotiating the trailer placement and positioning of the key summer titles in Megaplex and Independent theatres across the United States.• Organised the placement and shipment of various promotional items in movie theatres across the country for key summer releases. • Helped develop in-theatre promotional campaigns with several cinemas and worked closely with theatre managers on the implementation of promotional activations.

Master Of Business Administration (Mba)

Professional Diploma In Marketing

Bachelor Of Arts (B.A.), English Literature (British And Commonwealth)

• International Study Year at the College of Charleston, SC, USA (GPA 3.7)