Mark Laturno Email & Phone Number

San Diego, CA, US

San Diego, California, United States

• Spearheaded organizational rebrand, resulting in a 500% increase in audience size.
• Conducted comprehensive market research and analysis, leading to a a 300% rise in annual ticket income and 1800% growth in social media following.
• Highlighted in the San Diego Union Tribune: "San Diego’s Mainly Mozart rides social media wave as its 2023 All-Star Orchestra Festival approaches"

Greater San Diego Area

• Established and directed Laturno Marketing, a full-service digital marketing firm with a specialized focus on delivering video advertising services.
• Secured and delivered marketing solutions for 47 political clients, including campaigns for local, state, congressional, senatorial, presidential races, and international NGOs, with all initial clients acquired through.
• Recruited, hired, and managed a team of eight contractors, fostering a dynamic, collaborative, and results-oriented work environment.
• Bolstered arts attendance and revenue, achieving an average increase of 14% in ticket sales for events through targeted marketing strategies.
• Utilized data-driven insights to optimize marketing campaigns and measure the effectiveness of different advertising mediums and messages.

San Diego, California, United States

- Sought and secured grants (foundation and government).- Recruited and supervised interns.- Helped manage company website.- Administered instrument distribution to low-income schools for Guitars for Schools program.- Recruited and managed teams of volunteers for three major annual events: - San Diego Music Awards - San Diego Music Thing Festival - City.

- Recruited writers nationwide for the now-defunct sports and media longform essay website (25,000 unique monthly visitors at its peak.)- Negotiated directly with advertisers.- Served as primary editor and content overseer.- Recorded weekly podcasts with team from around the country covering the NBA.