Mark Lerner Email and Phone Number
Owning a small business is a goal for many executives coming out of corporate America as well as investors serious about finding the right business ownership opportunity. With such a decision comes a myriad of responsibilities and risks, and that’s something that might hold entrepreneurs back. However, what you don’t know is that you can almost always find the right opportunity in franchising that aligns with your risk appetite, budget, passion, and future goals.After working in the corporate world for over 30 years and holding varied positions with increasing responsibilities, I reached the point where I no longer wanted to be tied to my ‘9-5’ job; I wanted to be my own boss, make my own decisions, and be able to take significant time off and travel. I found the answer to my aspirations in franchising.As a franchise recruiter and business owner, I specialize in empowering entrepreneurs, executives, and business leaders to find the perfect franchise opportunity and begin their journey to entrepreneurship. Owning a franchise is one of the best ways to achieve financial freedom and independence. I'm dedicated to helping my clients find the right franchise at the right time for the right financial and lifestyle goals.I work closely with clients to:- Educate them on franchising to determine the best investment opportunity that matches their future aspirations, personal passions, and goals.- Coach candidates at no cost to them while leveraging proprietary systems and matching tools to find the best franchise solutions to fit the candidate’s needs. With access to approximately 400 reputable and vetted franchises worldwide across dozens of categories across the financial spectrum, you will have opportunities to explore, whether seeking a new career path or just pursuing investment opportunities with more passive models. So let’s connect and start your entrepreneurial journey! Feel free to leave me a direct message here or email me at mark@franchise-connector.com, and use this link to set up a time on my calendar https://calendly.com/franchise-connector. I’m also available via phone or SMS at +1 561-599-0820.
Franchise-Connector, Llc
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OwnerFranchise-Connector, Llc May 2020 - PresentDelray Beach, Florida, United StatesMy affiliation with Business Alliance, Inc. backs me with 30 years of franchise coaching/consulting with hundreds of vetted franchise companies in every industry and price range. The tools I access help candidates through the selection process to become successful franchisees. Give me a call (561.599.0820) or email (mark@franchise-connector.com) if interested in learning more. -
Director, Product LoyaltyHertz Sep 2017 - Sep 2019Fort Myers, Florida AreaResponsible for the performance of the Hertz Gold Plus Rewards customer loyalty program. Owned the product roadmap and managed relationship with Loyalty agency, creative development, digital marketing planning/calendar/campaigns, customer experience and sales team integration. Worked closely with Operations at the rental locations, non-airport franchise locations and customer service centers to ensure service delivery excellence. Continuously monitor point balances due to new accounting rules and mitigate revenue risk by implementing innovative redemption programs. -
ConsultantIndependent Consulting 2015 - 2017Provide expertise regarding product strategy, go-to-market strategies, new product launches, outsourcing, partnership development and product / service delivery. Consult primarily with clients via the Gerson Lehrman Group, a closed network of PE companies.
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Vp/Senior Business LeaderMastercard 1998 - 2015Purchase, New YorkUS Lead for Card Benefits and Insurance Business2012 – 2015: Responsible for all card benefits and insurance for the US region including travel / retail insurances, ID theft suite, concierge, lounge access, emergency services and assistance. Handled significant P&L, regularly exceeding revenue targets by double digits, while providing products and services to ~300M accounts across the US region. 2004-2009: Contemplated and ultimately created/implemented the Global Account Management function for card benefits/insurance. Generated significant revenue across product lines. Handled global business development and delivery of proprietary fee-based and NAC enhancement products.1998-2004: Managed consulting assignments, concentrating on fee products and card retention. Provided thought leadership, strategic recommendations, decision analytics, tactical support and product development concepts to increase portfolio profitability for key clients while simultaneously creating a competitive differentiator and consulting revenue. Interfaced with 35 card issuers (clients) across 11 markets. Accountable for business development and execution of consulting services across Mastercard’s client base. -
Senior Marketing ManagerRosenbluth International 1997 - 1998Philadelphia, PaResponsible for the global distribution of fee generating products to key travel services clients. Included in the product mix were six offerings ranging from travel spend optimization solutions to corporate card services. Worked with staff to manage all aspects of product marketing including; market segmentation, product bundling, partnership strategies, pricing decisions, event leveraging, field sales support, media interviews and competitive analyses. -
Senior Product ManagerProvidian Financial 1995 - 1997Valley Forge, PaMarketing lead for non-insurance programs. Responsible for the strategic development of new products and creation of new markets across the Life & Health customer base. Worked with staff to manage P&L, strategic planning and marketing execution of PDI’s non-insurance products, tasked with generating over $3 million in net revenue. -
Assistant Vice PresidentCiti 1987 - 1995New York, NyManaged all acquisition efforts for the Citibank AAdvantage card. Coordinated strategy for all direct mail, telemarketing, statement inserts, magazine bind-ins and direct response/image advertising. Acted as key liaison between Citibank and American Airlines. Other positions included marketing analysis and fee-based services management. Successfully completed Management Associate program for recent college graduates.
Mark Lerner Education Details
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International Relations -
Marketing/Finance -
International/Global Studies
Frequently Asked Questions about Mark Lerner
What company does Mark Lerner work for?
Mark Lerner works for Franchise-Connector, Llc
What is Mark Lerner's role at the current company?
Mark Lerner's current role is Founder of Franchise-Connector |16+ Year Mastercard Senior Leader | Franchise Coach, Business Advisor, Empathetic Counselor | Explorer⛰️| 60s/70s/80s Music Fan🎶.
What schools did Mark Lerner attend?
Mark Lerner attended University Of Delaware, Fordham Gabelli School Of Business, University Of Delaware.
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1lernerapartments.com
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Mark Lerner
Director Of Growth Marketing & Host Of The Revamp Podcast At Dealhub | Quote-To-Revenue Hub | Cpq, Clm, Subscriptions, Billing & DealroomNew York City Metropolitan Area6i360a.com, bringg.com, intelligentaudit.com, oktopost.com, gmail.com, parlor.io6 +191761XXXXX
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