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I am a dynamic and results-oriented marketing leader with a strong focus on driving demand in high-growth B2B technology companies. With extensive experience in leading marketing teams and executing strategic multi-channel campaigns, I have consistently delivered measurable results that propel business growth. My expertise lies in creating and implementing strategies that grow pipelines, accelerate product adoption, and enhance customer value, all while optimising budgets to ensure maximum ROI.At Acin, I spearheaded marketing initiatives that played a crucial role in achieving a remarkable 3x pipeline growth. These efforts were instrumental in securing a £24 million Series B investment, demonstrating my ability to contribute to the financial success and overall growth trajectory of the company. Known for my creativity, strategic insight, and collaborative spirit, I am dedicated to continuously elevating marketing strategies, driving brand evolution, and ultimately, fuelling sustained growth for the organisations I work with.My skill set includes proficiency in digital marketing, SEO/SEM, CRM management, marketing automation tools such as HubSpot, and data analytics platforms like Google Analytics. I have a strong background in content marketing, email marketing, social media strategy, and paid advertising, enabling me to design and execute comprehensive marketing campaigns that resonate with target audiences. Additionally, I am experienced in using A/B testing and conversion rate optimisation (CRO) techniques to refine messaging and maximise campaign effectiveness.
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Regional Marketing Director, EmeaSeonLondon, Gb -
CmoKlarytee Jul 2024 - PresentLondon, GbA SaaS platform that builds security into sensitive content to enable granular control in AI, public cloud and SaaSResponsible for the content and communication plan for the CISO panel, and developing the go-to-market and comprehensive marketing strategy. -
Senior Marketing ContractorAtlassian Sep 2024 - PresentSydney, Nsw, AuA contract role to help Atlassian manage their $1.8m AWS partner marketing program. -
Associate7Demand Jul 2024 - PresentBanbury, Oxfordshire , Gb -
CmoNuvizo May 2024 - PresentMarketing Expertise On Demand. Achieve your growth goals without the overhead of a full-time Leader. -
Vp Of MarketingThingtrax Jul 2023 - Jul 2024Staines-Upon-Thames, GbReporting to the CEO to define revenue goals, devise effective demand generation strategies and oversee multi-channel marketing campaigns to drive growth.Met or exceeded all OKRs for lead generation (+116%), brand awareness, and sales enablement -
Vp MarketingAcin Feb 2022 - Jul 2023London, England, GbI led a highly skilled team of marketers and achieved growth in demand generation and brand recognition. These achievements contributed to Acin securing a Series-B investment from five major banks: JP Morgan, Citi, BNP Paribas, Lloyds, and Barclays. Through strategic marketing planning and implementation, we positioned the company for success and delivered outstanding results. -
Director Of International MarketingArkose Labs Apr 2021 - Feb 2022San Mateo, California, Us- A growth of +18% qualified leads top of funnel - Moved to Account Based Marketing model and grew Marketing Qualified Leads in target accounts +32% - The team engaged with over 900 people at in-person events an engaged leading to 190 follow-up actions. - Grew marketing sourced opportunities to account for 67% of pipeline. - Developed the BDR playbook and grew sales qualified opportunities quarter on quarter. - Lead the relationship with Amazon AWS to build a channel partnership. - Developed a regional social media plan to build engagement for both sales and marketing -
Head Of Marketing, Emea & ApacVindicia Apr 2018 - Apr 2021San Mateo, California, Us- Accelerated EMEA growth of 150% ARR in two years leading to a successful acquisition from AMDOCS. - Developed a regional SDR function to grow sales qualified leads by 300%. - Managed a SEO project to improve keyword page rankings and grow inbound leads. - Developed and produced a series of digital webinars during COVID-19. - Acting as spokesperson for the company at many high-profile industry events, also engaging with analysts and industry peers. -
Marketing DirectorLogi Analytics Apr 2017 - Apr 2018Mclean, Va, Us- Responsible for international marketing of a leading analytics software platform. - Launched a customer marketing program to upsell products and increase retention. - Hired a Sales Development team and grew pipeline quarter-on-quarter. - Introduced a tool to help employees amplify corporate social media. - Implemented a new sales engagement platform (outreach.io) to increase outbound leads. -
Head Of Marketing, EmeaVindicia Jan 2015 - Apr 2017San Mateo, California, Us -
Product Marketing ManagerCloudsense Mar 2014 - Jan 2015London, London, Gb- Responsible for the global product marketing function for Cloud based Order Management, CPQ, Ecommerce and Mobile products. - Developed new product positioning along with new product collateral - Managed the partner marketing program with Accenture and Salesforce. - Ran a project to develop a new product demonstrator app used as a sales tool. -
Marketing DirectorEnvitia Jul 2011 - Mar 2014Horsham, Sussex, Gb- Full marketing budget responsibility and marketing team management. Responsible for all aspects of marketing including, demand generation, PR, web assets, content marketing, campaign management, events, brand, and social media. - Grew adoption for MapLink Pro which powers systems such as the Apache Mission Planning System, Rivet Joint SIGINT Aircraft and Thales Watchkeeper. - Launched a new web mapping application designed to catalogue geospatial datasets. - Delivered a significant brand refresh that included a new website, which was launched as planned at large industry event. - Developed partnerships with OpenGeo and the Open Geospatial Consortium. -
Product Marketing ManagerPitney Bowes Software Feb 2006 - Jul 2011Stamford, Ct, Us- Responsible for the go-to-market strategy for a portfolio of web mapping business applications, to drive revenue and increase market share. - Established a Customer Advisory Panel, to better understand market requirements and build customer advocacy. - Managed the marketing plan for transition of software from on premise to the cloud. - Generated new revenue streams by launching into new vertical markets. -
Product ManagerPlantech Jul 2004 - Feb 2006Us -
Geospatial ConsultantBusiness Geographics Jul 2003 - Jul 2004
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Gis CoordinatorSurrey Fire And Rescue Service Apr 2001 - Jul 2003Reigate, Surrey, Gb
Mark Bishop Skills
Mark Bishop Education Details
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Kingston UniversityGeographical Information Systems (Gis) And Business
Frequently Asked Questions about Mark Bishop
What company does Mark Bishop work for?
Mark Bishop works for Seon
What is Mark Bishop's role at the current company?
Mark Bishop's current role is Regional Marketing Director, EMEA.
What is Mark Bishop's email address?
Mark Bishop's email address is mb****@****cia.com
What is Mark Bishop's direct phone number?
Mark Bishop's direct phone number is +165026*****
What schools did Mark Bishop attend?
Mark Bishop attended Kingston University.
What skills is Mark Bishop known for?
Mark Bishop has skills like Product Marketing, Product Management, Go To Market Strategy, Marketing Strategy, Sales Enablement, Strategy, Saas, Strategic Partnerships, Cloud Computing, Marketing Communications, Management, Pragmatic Marketing Certification.
Who are Mark Bishop's colleagues?
Mark Bishop's colleagues are Roland Lukács, Dániel Szénási, David Ziman, Donna Fowler, Jung Dániel, Balázs Péter Hámornik Phd, Janos Szendi-Varga.
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