Mark Prospero Email & Phone Number

Brampton, Ontario, Canada

• Developed and executed a strategy for discovering and securing new business opportunities either locally, regionally, or nationally.
• Developed negotiation strategies by evaluating risks and potentials.
• Assessed potential third part clients in terms of income potential and mission fit.
• Adapted new business strategies in accordance with the types of clients already secured by the company.
• Evaluate, determine, and realize quarterly business growth goals.
• Represent the company… Show more Developed and executed a strategy for discovering and securing new business opportunities either locally, regionally, or nationally.

Greater New York City Area

• CAPEZIO is the foremost name in dance gymnastics and fitness. With 131 years of quality craftsmanship, dedicated customer service and timeless design to its name, CAPEZIO is the brand of choice for athletes and.
• Developed a complete 3-year strategy to rebrand, create brand extensions, and market the Capezio brand to retailers.
• Lead team to create an entire licensing infrastructure for approvals and reporting.
• Successfully extended the brand into 8 new categories by establishing partnerships with Licensees from all major divisions; Activewear, Hosiery, Accessories, footwear, intimates, toy, Beauty/wellbeing and.
• successfully executed 3 seasons while constantly adding new partners is development, marketing and retail.
• Conceptualiation and Execution of comprehensive "Go To Market" Strategy

Brampton, Ontario, Canada

Essential Functions / Major Responsibilities: Schedule subcontractors, consultants, and vendors in critical path to ensure timely completion. Perform quality control duties and responsibilities regarding the work being performed. Communicate with project team regarding ASI’s, RFI’s, and Material Submittals. Ensure that subcontractor is fully executing.

Whitby, Ontario

• Responsible for managing the License direction for Nerd Block, Team Blocks, Brand Blocks under the Fan Blocks company Banner
• Successfully negotiated or re-negotiated and finalized license contracts for Hasbro, American Greetings, Marvel/Disney, Microsoft/Blizzard, Collegiate Licenses (NCAA), Universal Music, Global Merchandising and many.
• Developed an infrastructure for Royalty reporting and tracking, contract review, A… Show more
• Developed an infrastructure for Royalty reporting and tracking, contract review, A market analysis system for choosing licenses based on market research and perception.
• Maintained rapport and all communication with Licensors concerning product approvals, marketing initiatives, partnership options, and I.P. Management
• Cooperated with the Marketing team on marketing initiatives and promotions securing new instruments for their objectives.

• Established creative direction, as well as, brand direction and strategy for the license/sport-license division.
• Created exciting new packaging and in-store merchandising programs significantly boosting dollars per square foot for retailers
• Lead a team of two Graphic Designers, two Production Associates, and a licensing administrator.
• Web and SEM development establishing flow and UX for sports license division website
• Successfully negotiated new licenses including Disney… Show more
• Successfully negotiated new licenses including Disney Hosiery for mass retail channel / winter-wear, Cartoon Network, Dreamworks, Nickleodeon as well as others

Toronto / Montreal

Design and developed the collections and sales presentations for One Direction, The Public Zoo, BBC's Walking With Dinosaurs, a New MGE property, Cartoon Networks The Regular show, among other Properties/Licences.

302 Bridgeland Ave. Toronto Ontario

Total product development.Bruzer Fall/Winter 2011 Graphics and DevelopmentBruzer Spring/Summer 2012 Design and DevelopmentBruzer Fall/Winter 2012 Design and DevelopmentOngoing Domestic and promotional order management.

Designer / Manager of Planning and Development (Bad Boy Brands Canada)Design and layout of multiple licensed properties for sale to major retailers including Wal-mart, HBC Zellers, Sears, Bargain Shop, CBC, Giant Tiger, Etc.Communicated and complied with licensors such; Sony Signatures roster contract, loyal army, and many more.Total brand management of.

Implemented new protocols to streamline product development process, such as new technical development procedure, size and fit regulations, Q & A regulations, import purchase ordering, and production tracking.Sourced new venders and manufacturers to increase product margins at a projected average of 10% on domestically produced T-shirts and an additional.

Lead and directed a team of 3-5 freelance graphic designers on a continuously rotating schedule, as well as trained and oversaw full time intermediate employee.Created and implemented new technical development package in order to better clarify development and simplify production.Over-saw all aspects of domestic production from conception through.

Assisted in the development, production and sale of branded labels West Coast Connection, Sportek, Northern Apparel, Henry Grethal, Lands End, Mary-Kate & Ashley, among others.Graphically represented product designs for sales, merchandising and production purposes. Conceptualized and administered Final garment design for production.Created logos and labels.

Assisted in conceptualizing the Bum Equipment brand 2003 Season.Created an assortment of the graphic concept and graphic placement for the spring 2002 and fall 2002 season.Worked within predetermined guidelines and protocols in a creative and innovative manner.Helped design for newborn girls and boys, toddler girls and boys, young men, junior girl, men.

Successfully designed, and produced, three collections.Created all spec sheets, order forms, tech sketches, sample approval forms, and cost sheets to expedite production and sales process. Sold collections to 7 boutiques in and around Toronto including Numb, One, Play 'd' Record, Mud-shark, Rag doll, Noise, and Odyssey as well as Internet sales and Vendor.

Fashion, Fashion

Fashion Design Program

Business Administration; Diploma Program, Marketing

Marketing